Whole Story

The Official Whole Foods Market® Blog
August 19, 2016
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If you were raised in the South, chances are you’re familiar with sorghum, especially as a flavorful syrup for pancakes or biscuits. This whole grain is actually one of the most important cereal crops in the world, and it can be used in so many ways!

August 12, 2016
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Coconut oil is (still!) trending — and for good reason. It can be used in sautés, in cakes and cookies or even in place of butter on your toast. But if you’re only using coconut oil in the kitchen, you're missing out. It’s also an all-purpose beauty solution, a must-have for pets, and a total lifesaver at home. Here, absolutely everything you ever wanted to know about the tropical essential.
August 12, 2016
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Tart and tangy drinks are trending — we’ve already seen the rise of shrubs, and now we’re ready to embrace the resurgence of a historic American drink: switchel.

August 9, 2016
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Summary: Curious about the ins, outs and whys of coconut oil? Find out why you might like cooking with coconut oil and discover some new recipes to try.
August 2, 2016
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Avocado roses? All over our Insta feed. The sushi donut? We started it! Today we tackled the latest Instagram obsession: watermelon pizza. For those not obsessively refreshing their app, here's a quick primer on the food phenomenon: Triangle-shaped watermelon slices stand in for “crust” and “toppings” can range from sweet options like berries and chocolate to savory picks like prosciutto and arugula. We asked Food Editor Molly Siegler to come up with a few fun ways to try the trend just in time for National Watermelon Day:
July 29, 2016
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If you’re a sushi lover, you’re familiar with nori. But did you know there’s so many other ways to enjoy this mineral-rich seaweed? It’s so on-trend right now, and for good reason!
July 22, 2016
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If you’ve ever been to Hawaii, chances are you’ve enjoyed a poke bowl. Poke (pronounced pok-eh) is popular island fare thanks to its simple preparation and fresh taste. Luckily for those of us who don’t live on an island, poke is making its way across the country and is easy to make at home.

July 19, 2016
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Weddings, baby showers, music festivals — flower crowns cap off any summer occasion. We asked New York City floral designer Christy Doramus for advice on how to DIY the popular accessory using fresh, seasonal blooms from Whole Foods Market.
July 15, 2016
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It seems like every day we’re hearing about a new — but actually old — grain. We’re all for rediscovery, so let’s learn about freekeh!

July 8, 2016
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For rice farmer Lance Benson, the secret to a great-tasting pot of rice is…soil. “If we can make the soil better, then the resulting crops are better,” he explains. “They produce a higher quality food.” Lance puts soil first on his 300-acre farm in Biggs, California, where he grows intensely flavorful Biodynamic Organic Short-Grain Brown Rice and Biodynamic Organic Sushi Rice for Lundberg Family Farms.
June 17, 2016
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What’s hot? Moringa! The moringa is a tree native to the southern Himalayas, and grown in places like India, Indonesia, Thailand, and Africa as a food source. In the U.S, this superfood is available as a powdered supplement or liquid shot and can be added to smoothies, salads and soups.
June 3, 2016
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While sesame has been a popular ingredient all over the world for many years, here in the U.S. we’ve been relegating it to top our hamburger buns. No more! Here are some of our favorite ways to use sesame.
May 25, 2016
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From smoothies and cereal to baked goods and plant-based milk, we’ve got recipes and inspiration so you can get cooking with hemp seeds.
May 12, 2016
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Our food truck test kitchen enjoyed a delicious kickoff in Austin, Texas in March with Tartinette, an open-faced sandwich concept. The truck is now enjoying its second theme — pupusas!
May 7, 2016
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We love talking trends and according to Google, we’re not the only ones. The search engine recently compiled the five most-searched food trends from January 2014 to February 2016, and some of the top-trending topics looked pretty familiar!
May 4, 2016
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Ras el hanout, berbere and dukkah are perhaps the most well-known spice blends of African cooking, used most frequently in Morocco, Ethiopia and Egypt. These blends vary from family to family and spice vendor to spice vendor. Luckily, they are sold premade in the U.S., or you can make your own to suit your tastes. Here's what to make with them.
April 29, 2016
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Cold-brewed coffee is light and refreshing, making it an appealing alternative to hot coffee in the summer. Enter Califia Farm’s ready-to-drink cold-brewed coffees — here are a couple of their latest and greatest additions.
April 13, 2016
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Whether you’re abiding by a strict dairy-free diet or you just like to experiment with different milks in your smoothies and cereals, you can make vegan plant milk from grains, seeds, nuts and even fruits at home. Here’s how.
April 6, 2016
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With a creamy, custardy texture, cherimoya is a fruit that's often described as a cross between a banana and a pineapple but smells very similar to a mango. Learn why we love it.
March 23, 2016
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Tigernuts have been around for thousands of years, but recent interest in Paleo and raw diets have helped catapult them into the public eye. Here’s how to use them.
March 16, 2016
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What's hot in the kitchen? Veggie noodles, and here's how to turn produce into pasta!
March 11, 2016
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With so many talented chefs and creative recipe developers at Whole Foods Market, we needed an outlet to share their fresh ideas and delicious concepts with the real tastemakers – you! We’re so excited to share the launch of our first-ever food truck test kitchen.
March 9, 2016
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It’s time to get on the matcha train! More than just a tea, it’s a great ingredient for adding flavor, color and antioxidants to your favorite treats. Here’s how.
March 4, 2016
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Meet the tartine (also know as an open-faced sandwich, bruschetta, toast…) — your new favorite way to eat everything. All you need is excellent bread, an interesting spread and these recipes and ideas!
March 2, 2016
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2016 has been declared the “year of pulses” and with good reason. These nutritional powerhouses are eaten all over the world as an economical and easy-to-prepare vegetarian staple.
February 9, 2016
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What’s hot right now? Harissa! This spicy and aromatic chile paste is widely used in North African and Middle Eastern cooking. Here’s how to use it.
January 27, 2016
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Gochujang, a Korean fermented chile paste, is earning Sriracha-level praise. This paste delivers rich umami flavor with a more reserved heat and a slightly sweet finish. Here’s how to use it.
January 25, 2016
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Get on the cultured food bandwagon for tasty foods that may have nutritional promise.
January 22, 2016
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Fan of bacon? Dulse is one of the most buzzed-about ingredients right now. Here's why you should consider adding this sea veggie to your meals.
January 16, 2016
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Turmeric is one of the most buzzed-about ingredients right now. Here’s how to use it.
January 12, 2016
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Get the scoop on paiche, the most delicious fish you’ve (maybe) never heard of.
January 9, 2016
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Not just for vegans: Learn how tasty, versatile nutritional yeast can supercharge everyday meals.
December 30, 2015
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From “old-world” ingredients and new vino vehicles to emerging flavors and uncommon cuts of meat, we’ve pinpointed 10 top food trends to watch in 2016.
November 3, 2015
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Editorial Director Kara Chiles attended the second annual New York Times Food for Tomorrow conference last month. She shares highlights from influencers worth watching on topics from food waste to marine conversation.
February 28, 2015
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Welcome to the second installment of Panna’s new column, The Wheel, featuring Whole Foods Market cheese buyer, Cathy Strange. In this issue Cathy brings us two fan favorites: Parmigiano Reggiano and Brie.
December 20, 2014
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Whole Foods Market global cheese buyer, Cathy Strange and Panna, the video cooking magazine, are inviting you into Cathy's wonderful world of cheese. Panna is pleased to introduce Cathy’s brand new column The Wheel, where she gives you the lowdown on all her favorite cheeses.
November 10, 2014
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Putumayo’s latest releases, Café del Mundo and Yoga Lounge, continue the tradition with music that celebrates world artists. These comforting collections feature noted musicians that range from Senegalese brothers to LA-based underground DJs.
August 18, 2014
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Whole Foods Market® is a proud sponsor of the Nike Women’s Half Marathon San Francisco. This race fills up fast and now it’s sold out. However, we have some spots we’re giving away to folks who want to enter the race. Read on to find out how to enter for a chance to win an opportunity to run!
June 11, 2014
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Discover Panna, and discover the chef in you. Panna is the video cooking magazine where master chefs share their skills, techniques and more in step-by-step HD video recipes, guiding you to flawless results. Watch Chef Chad Sarno make Dairy-Free Vanilla Cashew Ice Cream with Date Cocoa Swirl.
May 6, 2014
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The Redford Center's award-winning film, WATERSHED, is on shelves at select Whole Foods Market stores for a limited time.
February 27, 2014
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No one’s ever accused us of being shy. We love our customers and love to connect with them and that includes connecting online.

Like us on Facebook and follow us on Twitter and we’ll share our favorite recipes, cooking tips, product features, seasonal inspiration, contests and just good conversation.

February 15, 2014
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The excitement around pressed juice is at an unprecedented level. As someone who follows this industry very closely, I can say one thing with a great deal of confidence: the demand for pressed juice will not be slowing down anytime soon.
February 7, 2014
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Discover Panna, and discover the chef in you. Panna is the video cooking magazine where master chefs share their skills, techniques and more in step-by-step HD video recipes, guiding you to flawless results.

December 13, 2013
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Panna is the video cooking magazine for iPad, iPhone and the web, where top chefs demonstrate their favorite recipes so you can follow along and create them perfectly at home.

October 11, 2013
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Panna logo

Just in time for cozy fall meals and the holiday cooking fest, Panna’s newest issue, Thanksgiving, Reinvented is here!

October 6, 2013
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The Good Food Awards, now in its fourth year, celebrates the kind of American made food we should all be eating more of — the responsibly produced and the lovingly crafted.

August 9, 2013
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Whole Foods Market® is a proud sponsor of the Nike Women’s Marathon San Francisco. This race fills up fast and now it’s sold out. However, we have some spots we’re giving away to folks who want to enter the race. Read on to find out how to enter for a chance to win an opportunity to run! UPDATE: Thanks to everyone that entered! Congrats to our winners: Scharon, Kassandra, Jennifer, Jan, Charlyn, Crystal, Hoam, Yue, Stephanie and Tisza. Good luck at the race!

July 1, 2013
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Don’t sweat summertime entertaining. Here are a few scrumptious ways to spend less time in the kitchen and more time enjoying the fruits of summer.

This Dip’s a Winner!

April 24, 2013
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Vintage FranceRead on for a chance to win a CD set of Putumayo’s best-selling French collection, available in most Whole Foods Market Stores. Dan Storper is the CEO and founder of Putumayo World Music. UPDATE: Thanks to everyone that entered.

March 13, 2013
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Did you catch the new reality cooking competition, “The Taste,” on ABC? Visit ABC.com for full episodes.

March 12, 2013
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The Do Something Reel™ Film Festival continues this month with Bonsai People – The Vision of Muhammad Yunus, an uplifting documentary about one man’s extraordinary humanitarian work and his influence around the globe.
February 12, 2013
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The TasteCatch the new reality cooking competition, “The Taste,” on Tuesdays, (8-10 p.m. EST) on ABC. We’re excited to have some of the show’s participants – competitors and mentor-judges alike – share their stories with readers of the Whole Story blog.

February 5, 2013
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The Do Something Reel™ Film Festival continues this month with The Greenhorns, which explores the burgeoning movement of America’s young farming community – its spirit, practices and needs.
January 13, 2013
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Contestant Sarah Ashley Schiear, a self-taught home cook is gearing up to take on ABC’s new reality cooking show, The Taste. If she can take on this challenge in front of millions, you can totally do it for your family at home!
January 12, 2013
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Good Food AwardsI like to think of the Good Food Awards as the premiere red carpet event for folks who love food. It's a talent-filled event that celebrates everything right in the growing real food movement.

January 8, 2013
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The Do Something Reel™ Film Festival continues this month with Betting The Farm, a documentary that follows a group of Maine dairy farmers who launch their own milk company in a bid to save their farms.
December 4, 2012
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The Do Something Reel™ Film Festival continues this month with Delicious Peace Grows in a Ugandan Coffee Bean, which tells the inspiring story of interfaith peace through coffee.
October 2, 2012
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The Do Something Reel™ Film Festival continues this month with The Love of Beer, a film that raises a glass to women who are dedicating their lives to craft beer – and in turn fighting stereotypes and changing the way the world views women's roles.
September 4, 2012
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The Do Something Reel™ Film Festival continues this month with Lunch Line, which takes a new look at the National School Lunch Program by exploring its past, current challenges and opportunities for the future.
August 5, 2012
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“Pin It.” Yeah, you know what I’m talking about! If you don’t, then you should. Pinterest is only one of the most beautiful and engrossing sites on the Internet. Why’s that? Because it allows you to curate, organize and share all the gorgeous images and fabulous ideas that you find on the web. When you “pin” an image to your “pinboard,” it keeps the URL of the original website so you can go back for the details later. Like when you’re ready to tackle that great DIY project you pinned.

August 1, 2012
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The Do Something Reel™ Film Festival continues this month with GROW!, a documentary that captures the energy and independence of a fresh crop of young farmers.
July 24, 2012
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An awesome gift just got better. Our new wallet-ready gift cards are made using recycled paper and wood from responsibly managed forests – no more plastic.
July 1, 2012
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The Do Something Reel™ Film Festival continues this month with Truck Farm and King Corn – two films that will have you brainstorming ways to ensure the sustainability of our food system.
June 2, 2012
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A profound, alternative look at the bee crisis, Queen of the Sun takes us on a journey through the catastrophic disappearance of bees and the mysterious world of the beehive.
May 2, 2012
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As the most dammed, dibbed and diverted river in the world struggles to support thirty million people across the western United States and Mexico, the peace-keeping agreement known as the Colorado River Pact is reaching its limits.
April 22, 2012
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Today we're launching the Do Something Reel™ Film Festival, an online collection of provocative, character-driven films that focus on food, environmental issues and everyday people with a vision of making a world of difference.
April 11, 2012
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This month we're excited to kick off the online Do Something Reel Film Festival, a collection of provocative, character-driven films that focus on food, environmental issues and everyday people with a vision of making a world of difference.
February 5, 2012
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You know what’s sweet? Giving a Whole Foods Market gift card. You know what’s even sweeter, giving a gift card and then getting a little something special for yourself.

November 4, 2011
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Broaden your shopping list with this sneak peek at the latest and greatest hitting our shelves, then rate them and let others know what you think.
October 23, 2011
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Explore a bit of Europe and meet a few of our local partners through the eyes of Jodi Bart, the winner of our Foodie Fantasy Food Blogger Video Contest.
October 22, 2011
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Explore a bit of Europe and meet a few of our local partners through the eyes of Jodi Bart, the winner of our Foodie Fantasy Food Blogger Video Contest.
October 10, 2011
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These Halloween treats are your secret weapon to fend off sugar-crazed kids without falling victim to the really scary stuff — hydrogenated fats, artificial preservatives and colors.
October 7, 2011
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October 24th is a national day of awareness for healthy eating and affordable, accessible food. We’ve joined with Epicurious to help you plan a Food Day event.
October 5, 2011
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Guayakí is a finalist to win BBC World Challenge’s $20,000 donation for food security for Paraguay’s indigenous Ache tribe. Watch the video and vote to help them win!
October 4, 2011
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Broaden your shopping list with this sneak peek at the latest and greatest hitting our shelves, then rate them and let others know what you think.
September 27, 2011
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Here are just a few of the many organic grocery products that line our store shelves and give you all the more reason to fall in love with organics this month.
September 18, 2011
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Chris Slick is the Senior Global Coordinator for Exclusive and Store Brands for Whole Foods Market. When he’s not working to bring great 365 Everyday Value® organic products to market, you can find him collecting comic books, and watching the Doctor Who series on BBC America.
September 3, 2011
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Broaden your shopping list with this sneak peek at the latest and greatest hitting our shelves, then rate them and let others know what you think.
August 4, 2011
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Stuck in a shopping rut? Try some of these new products picked by our Grocery Team, then rate them and let others know what you think.
July 31, 2011
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CONGRATULATIONS TO OUR WINNERS KERI FROM AUSTIN, TX, SUDHA FROM MINNEAPOLIS, MN, MICHELE FROM LOUISVILLE, KY, CHARLOTTE FROM EUCLID, OH AND JESSICA FROM HALETHROPE, MD.  THANKS FOR ALL OF YOUR COMMENTS!
June 18, 2011
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If tropical fruit is your sweet spot and ethically sourced options are important to you, then you’ll love the new frozen banana and pineapple chunks from EARTH University.
June 9, 2011
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Whether June finds you chillin’ poolside with snacks, grillin’ something vegan for Dad’s day or just tryin’ to eat well at work, you’ll be jumpin’ for joy at all the interesting stuff’in our stores.
June 2, 2011
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Haight-Ashbury Whole Foods Market Store FrontOne of the benefits of being a team member here at the Austin, Texas headquarters of Whole Foods Market is getting a
May 21, 2011
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I don’t mean to rub it in…but I grew up in Hawai’i. At least one day out of the Memorial Day weekend—and many other weekends during the summer—was usually spent hanging out at Hapuna Beach.
May 1, 2011
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Celebrate Hemp History Week by trying some great tasting products that contain hemp and learn more about what hemp really is and what it is not.
April 23, 2011
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Can lifestyle diseases be reversed through diet? The feature film Forks Over Knives examines that question. Watch the trailer and find a premiere screening event near you.
April 17, 2011
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Hop on over to our stores and get some goodies to fill your Easter baskets. These are sweet treats that every bunny will be happy to eat.
April 12, 2011
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Our customers expect high-quality natural and organic products from us every day. Check. What about those not so everyday occasions? We’ve got you covered there too.
April 9, 2011
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Tackle your dirty chores without the use of yucky chemicals. Here are some “clean” new products perfect for spring cleaning.
April 2, 2011
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Do Something Reel features six provocative films focused on passionate people making a world of difference. Find a screening near you!
March 25, 2011
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What does it mean to catch a dollar? Find out on March 31st as theaters nationwide premiere a special documentary and screen a live panel discussion, featuring Nobel Laureate Professor Muhammad Yunus.
March 12, 2011
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Pass on conventional snack brands this March and try these Whole Foods Market® MVPs. They’re a slam-dunk for fans of basketball and snacking alike.
March 12, 2011
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If you’ve been waiting for “Waiting for Superman” to release on DVD, wait no longer! This heart-breaking documentary about the U.S. failing educational system is now available in most of our stores.
March 10, 2011
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Join us for this Twitter-licious wine tasting to sample the highly anticipated 2009 Bordeaux vintage! Sip, taste and tweet March 11.
March 7, 2011
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It’s a party 30 years in the making! Get an early taste of the limited-time-only 2009 Bordeaux vintage and join us for our Bordeaux Twitter Tasting.
March 3, 2011
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You’ll kick up your heels when you try these exclusive new products. So, march on over to your nearest Whole Foods Market and give them a try.
February 22, 2011
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Whether you’re gaga for yogurt or still learning to like the stuff, these unique products will open you up to a whole new world.
February 10, 2011
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Start a Valentine’s Day tradition you both will love with these scrumptious products and simple romantic gestures.
February 5, 2011
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It’s almost Valentine’s Day…time to pour on the sugar or maybe some syrup. How about stevia? We’ve got alternative sweeteners for every taste.
February 3, 2011
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Snowed in? Then take advantage of the time and jazz up your grocery list. Here’s a sneak peek at some new products you might want to add.
February 1, 2011
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Tell us what makes your Valentine special and you might win a gift basket full of socially responsible goodies plus a $150 gift card.
January 28, 2011
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Need snacks for the big game? Try some of these super new products. Plus, we’re giving something good for your belly to follow your game day snack attack.
January 22, 2011
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Organic Kosher Chicken Broth is the perfect starter for winter warming dishes. Try it in these tasty recipes and enter to win a case.
January 6, 2011
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It’s a new year! Don’t fall back into a stale lunch and snack routine. Keep things fresh by trying some of these new products, only available in our stores.
December 6, 2010
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The Earth-conscious ingredients in our new cleaning products will help keep a smile on your face while you keep your home sparkling and bright during the holidays.
December 3, 2010
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Baking basics such as sugar, butter and flour aren’t so basic when you have a special diet to consider. Take a look at some of these baking not-so-basics.
November 19, 2010
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Hanukkah is right on the heels of Thanksgiving so stock up early on these essentials. That way you can focus on your celebration rather than shopping.
November 10, 2010
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Whole Foods Market is taking a stand for a healthy tomorrow for all children, and we want you to help us!
November 7, 2010
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It’s not all turkey and Tofurky around here during November. We also have lots of new stuff that tastes great any time of year. Here’s a peek at some of the new products you’ll find on our store shelves this month: Keep reading for a chance to win some goodies from one of our newest vendors.
October 25, 2010
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Flying into Switzerland I am always amazed by the mountains. The world famous Alps, home to mountaineers, skiers and even stories about elephants crossing (not sure how this ever happened). In my visits to the country I have always been impressed by the pristine wonder of nature.
October 24, 2010
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Affordable gift boxes filled with good food stuff (no artificial preservatives, flavors or hydrogenated fats) and packaging stuff (no Styrofoam or bubble wrap). It’s about time. Order online now.
October 21, 2010
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Continuing in our Breast Cancer Awareness Month series, let’s talk about caregivers. There aren’t many jobs out there that are thrust on you without warning!
October 20, 2010
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Uniquely Swiss and traditionally made, Le Gruyère is considered one of the world's greatest cheeses. Watch this video to see how it’s produced and try one of our recipes.
October 17, 2010
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As part of our Breast Cancer Awareness Month blog series, Brenda Ray Coffee offers suggestions on how to support children when a parent is diagnosed with cancer.
October 10, 2010
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Trick or Treat! To many of us, those words are terrifying. Not because of the all those ghosts and goblins wandering around. It’s because of the shocking amount of candy in our midst. All those horrifyingly unnatural artificial colors and flavors and all those preservatives better suited for a mummy than a mommy. Eeeeekkk!
October 10, 2010
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While October is Non-GMO Month, today, 10-10-10, is Non-GMO Day! What are you doing to celebrate? Here are some ideas: Read on for a chance to win a case of Nature's Path Organic Granola Bars for telling us what you think about GMOs. Get Up to Speed…
October 8, 2010
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There’s something about the change of seasons and the cooler-but-not-yet-cold days of Fall that makes me feel energized and ready for something new. I’m back into a consistent exercise routine (you know, the one that went on vacation during the summer), I start doing more home cooking, baking and trying new recipes, and I start refocusing on my overall health and well-being, perhaps in anticipation of a little splurging during the holidays.
October 2, 2010
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Every October thousands of high profile companies launch expensive ad campaigns designed to support “the cure” as part of Breast Cancer Awareness month. Retail shelves are lined with everything from pink mixers to pink toenail polish.
October 1, 2010
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October 2010 is our first (and hopefully annual) Non-GMO Month, an event that introduces and celebrates the “Non-GMO Project Verified” seal, a first-of-its-kind certification program that Whole Foods Market fully supports.
September 26, 2010
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Read on for a chance to tell us which products meet your personal taste test and you might win a year’s subscription to Cooking Light.
September 20, 2010
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Appreciation goes to these great vendor partners for taking the time to record video birthday messages to us. We are feeling really special on this most special day — our big 3-0! From Transfair:
From Dogfish Head Brewery:
September 17, 2010
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In honor of our 30th birthday, some of our vendors gave us the best present ever - new products that make us (and soon hopefully, you) want to get the party started! We're honored to have built partnerships with these creative and passionate folks.

September 16, 2010
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Are you planning an Oktoberfest celebration? We doubt anyone can top the ten million pints of beer and more than ¾ million sausages consumed at Munich's Oktoberfest.
September 15, 2010
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Thanks to Sean Johnson, Founder of Wild Lotus Yoga studio in New Orleans, who collaborated closely with Putumayo on this project and provided this blog post.
September 13, 2010
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Thanks to Jimmy Dunne, President of Inspire - a music and branding company partnering on music initiatives with Whole Foods Market - for providing this blog post.
September 10, 2010
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One of our seven Core Values is "Caring about our Communities and our Environment" and we embody that Core Value by doing our part to lessen our impact on the environment, and by giving back to the communities where we do business. In honor of this Core Value, we'd like to give a "shout out" to a few of our vendor suppliers who created products especially for our 30th birthday, with portions of the sales donated to organizations and foundations supporting the health and well-being of our greater global community!

September 8, 2010
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You asked for them, and here they are; the 30 entries that won a special place in our heart and a trip for two to Austin, Texas to help us celebrate our 30th birthday.

September 4, 2010
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Thanks to Jimmy Dunne, President of Inspire - a music and branding company partnering on music initiatives with Whole Foods Market - for providing this blog post.
September 1, 2010
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By now, you've probably heard about our goal of putting 300 salad bars into public schools across the U.S. Thanks to our amazing customers, we've raised over $681,000 in just three weeks.

August 23, 2010
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Did you know that Sara Bareilles' new album is coming out? Well, it is and we are sponsoring a preview listen for you!
August 21, 2010
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Hey Newsletter Subscribers, we apologize for the coupon confusion! To get the exclusive coupon, all you need to do is print the email you received. As a paper saver, you might want to check your print preferences and print just the first page. You don’t need to print the coupon if you have a mobile device. Just pull it up on your device at checkout and show it to the cashier. It’s that easy! If you don’t subscribe to our newsletters, you should!

August 20, 2010
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Are you ready to try a range of nutrient dense foods, form some new healthy habits and have fun doing it? As a part of our ongoing mission to promote wellness and encourage healthier lifestyles, our new iPhone app - Whole Foods Market "Missions" - will help you eat better and live better.
August 18, 2010
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Pop quiz: What do these dishes have in common?
August 6, 2010
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Are you heading to the Mile High Music Festival this year? If so, we’ll see you there!
August 5, 2010
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Sometimes I get into a routine: I have my shopping list, I know what I need and I go directly to those items on the shelves. I bet some of you do that too. When we do that, though, how the heck are we going to find out about new products that might be the perfect missing link to a fabulous meal?
July 17, 2010
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As an avid homebrewer who is also environmentally conscientious, I’ve looked for creative ways to use the byproducts of brewing beer, including the spent grain.
July 16, 2010
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The Five Worst Environmental Pollutants in Your Beauty Products This is a reprint of an article featured on GOOD.
July 13, 2010
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Congratulations to JJ and Adrienne for winning their respective cat and dog each a fantastic care package! And thanks to all of you who submitted a response; you gave us lots of ideas for our own pampered pooches and crafty kitties.
July 13, 2010
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Thanks to Jimmy Dunne, President of Inspire — a music and branding company partnering on music initiatives with Whole Foods Market — for providing this blog post. As oil has been heavy on all of our minds lately, we thought it befitting to bring you a film that asks a valuable question: How do we create a sustainable energy economy for our kids? You can find Fuel, the Sundance Film Festival Winner for Best Documentary, now at your local Whole Foods Market.
July 12, 2010
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Regular readers of this blog may wonder why I, the “meat guy,” am writing a post about pet food and treats. Well, here’s the deal.
July 9, 2010
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Looking for high quality pet products? With buzzwords like “premium,” “ultra-premium,” “super-premium” and “gourmet” on the packaging, shopping for pet food can be a real challenge.
July 9, 2010
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Heads up, folks. If you haven't yet entered our contest to win a trip to Cherry Country (otherwise known as the Pacific Northwest), time is running out!
July 4, 2010
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Congratulations to Kati, Chantal, Rachel, Miriam & Rebecca! Thank you everyone who participated in this; your answers were alternately amusing, heartwarming and scrumptious! That’s right…a whole case of cherries! We’re giving away a case of cherries to five randomly selected winners and we want to know what you would do with a whole case of cherries.

June 23, 2010
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Don't forget: Our 30th birthday is coming up and we’re giving away 30 trips-for-two to help us celebrate in our birthplace: Austin, Texas!
June 23, 2010
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Even though I’ve worked at Whole Foods Market for over a decade, and been a loyal shopper for even longer, I am still constantly impressed with and amazed by the consistently stellar quality of our produce. Nowhere is that quality more apparent than with those tasty summer jewels: cherries. Right now, cherries are at their absolute peak of deliciousness (trust me: I can’t stop eating them), so you should DEFINITELY pick some up to enjoy the next time you’re in the store.
June 21, 2010
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It’s week three of our collaborative 8-Week Recipe Contest with food52, an online community for home cooks. If you have a great recipe starring fresh cherries, go to the food52 contest page to submit your recipe for a chance to win a $100 gift card from Whole Foods Market.
June 19, 2010
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We’re going cherry crazy around here! A few Whole Foods Market team members got together to give you some quick tips on making the cherry pitting process a little easier. You can try these methods in some of our great cherry recipes like these:
June 16, 2010
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It’s cherry season! A bowl of fresh cherries is one of the best ways to savor summer.
June 4, 2010
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Congratulations to Sarah from Miami for being randomly chosen as the winner of the African CD collection!
June 3, 2010
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Our web team developed this cool map of our local growers and vendors and we couldn’t wait to share it with you. Now remember: this is a work in progress!
June 1, 2010
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Our 30th birthday is coming up and we’re giving away 30 trips-for-two to help us celebrate in our birthplace: Austin, Texas!
May 26, 2010
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On World Environment Day — Saturday, June 5 — as part of its 20th anniversary commemoration, EARTH University is organizing a simultaneous global tree planting called EARTH Plants the Future.
May 11, 2010
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2010 marks a monumental milestone for the Jane Goodall Institute (JGI) and its founder, Dr. Jane Goodall, DBE.
May 6, 2010
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We are excited to announce that Whole Foods Market now offers grass-fed and finished beef in all of our 281 stores in the United States.

May 2, 2010
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At Whole Foods Market, one of our seven Core Values is: To Support Team Member Happiness and Excellence — an important goal that we put at the forefront of our bus
April 30, 2010
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Second bloom sweet peas on my desk
April 28, 2010
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This year I celebrate my first mother’s day. And what a wonderful, wild ride this motherhood-thing is. What I’ve learned over the last nine months since my son’s birth is that all the ways I was certain I would do things “when I’m a mom” have gone out the window. Until you actually experience it—the good, the bad and the teething—there is no way to understand what it truly takes to be a mom.
April 25, 2010
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Congratulations to Anya from Boulder, our randomly selected winner of the Putumayo CDs!

Putumayo World Music’s latest release is Latin Party, just in time to help make your Cinco de Mayo celebration a real toe tapper. (Read on for a chance to win some Putumayo CDs.) Ethnomusicologist Jacob Edgar, who helps Putumayo in finding music and artists for their new releases, provides this overview of Cinco de Mayo and the Latin Party CD.
April 19, 2010
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We opened our very first Whole Foods Market store in Austin, Texas on September 20, 1980. Thirty years and hundreds of stores later we owe much of our success to the love of our Team Members. In honor of Team Member Appreciation Week, here are 30 reasons we love them back!
March 31, 2010
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Costa RicaUpdate 5/7/10: Huge congratulations to our winner — Arlene from the Philadelphia area who shops at our North Wales store!

March 12, 2010
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streitsbrownies Whole Foods Market grocery and meat purchasing teams have been hard at work making our stores a Passover destination.

March 10, 2010
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Jazz-Playground-CoverChristian P. is our randomly selected winner of the 5-title Putumayo CD collection. Thanks everyone for your entries!
March 7, 2010
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Every month, we are pleased to add many new products to our shelves that have passed the testing and tasting and met our strict Quality Standards. And each month, we choose a dozen or so to call to your attention. Look for the "what's new" poster and shelf signs for new products — or new varieties of old favorites — that we think you'll especially enjoy.

March 2, 2010
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seedplants6

Around the first of March I start thinking about my spring vegetable garden. This is the time when I feel the closest connection to the growers throughout the U.S. as we emerge from another winter (in some places) and contemplate the start of a new growing season.

February 25, 2010
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Our month-long celebration of all things Parmigiano Reggiano ends in a very big way and you’re invited! This Saturday, February 27th, at exactly 3 p.m. Eastern Standard Time (EST) cheesemongers in our stores across the U.S., Canada and the U.K. will simultaneously crack into wheels of Parmigiano Reggiano.
February 22, 2010
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What a thrill to see that so many of you share our passion for perfectly aged Parmigiano Reggiano!  You can bet that it was not an easy task to narrow down the six finalists from the more than 1,000 mouth-watering recipes entered in our contest. We hope you’ll agree that our top picks showcase the versatility of Parmigiano Reggiano and how creative you can be with this amazing cheese. Without further ado…congratulations to our winners:
February 9, 2010
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Dan is the founder and president of Putumayo World Music. Their newest release Rhythm and Blues is available in Whole Foods Market stores today. putamayo1
February 2, 2010
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Updated 02/22/10- Our contest may be over, but there is always time to enjoy some Parmigiano Reggiano. Try the six winning recipes or pick from the thousand-plus contest entries in the comments below.
January 31, 2010
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nachos The Big Game is coming up on February 7. Whether you're rooting for the Colts or the Saints, you need to have a solid game plan for your game-watching menu.

 > Here are some ideas to get you started:

January 31, 2010
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Around here, we feel like Putumayo World Music and Whole Foods Market kind of grew up together. In celebration of our 30th birthday this year, we asked Dan Storper, founder and president of Putumayo, to write about how it all came to be. Post a comment by February 7th with your favorite kind of world music or Putumayo CD and you might just win a copy of their upcoming release, Rhythm & Blues.
January 21, 2010
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tm1FORTUNE magazine just ranked Whole Foods Market No.
January 15, 2010
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knowwhere We're halfway through January. Have you set some aspirations for yourself yet? We know many of our customers ask questions about where their food comes from. Here are some ideas on how you can be more conscious about your food choices.
January 7, 2010
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Chef Ann Cooper, aka "The Renegade Lunch Lady," is the author of Lunch Lessons: Changing the Way We Feed Our Children. Picture 2
January 4, 2010
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eatmygreens2Do you think of the New Year as a blank slate? Then let's start off the year by filling in that blank. Yep, get those brain cells working and churning and decide what special things you are going to accomplish this year. And guess what?
January 2, 2010
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Rogue Creamery is known for it's award-winning artisan cheeses such as "Rogue River Blue" that won "Best In Show" at the American Cheese Society's annual competition in 2009. Learn about the unusual path that co-owners Cary Bryant and David Gremmels traveled to become master cheesemakers.
December 28, 2009
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thisismyyearto It’s that time of year again – when we examine our waistlines and lifestyle choices and set ambitious goals for the New Year. We’ve got lots of suggestions to share throughout the month of January, but we wanted to kick it all off with three very special ones we're focusing on and a way for you to join in!
December 14, 2009
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giftcard3One of our core values at Whole Foods Market is to care about our environment.
December 11, 2009
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Barbera is founder and president of ImagiPLAY. sukie_pink
December 9, 2009
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Rocky Dawuni is the newest musician in our "Artists Discovery Series," which celebrates exceptional emerging artists who share a passion for the causes and social initiatives that Whole Foods Market supports as well. You can find Rocky's latest album, Hymns for the Rebel Soul, exclusively available in our stores for the holidays. It's a great honor to celebrate the release of my new album "Hymns For the Rebel Soul" within Whole Foods Market and also to share my music and love with everybody within the extended family that has supported Whole Foods' efforts over the years.
December 6, 2009
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jimbrickman4Jim Brickman ("America's romantic piano sensation" who was just nominated for a Grammy for Faith as Best New Age Album) is a dedicated Whole Foods Market customer and shares his thoughts here about which healthy snacks he packs on the road.

November 1, 2009
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forklifts I work in a part of Whole Foods Market that our customers probably don't think about very much - one of our regional distribution centers. Here in Maryland, my facility stocks and moves most of the product that you find on the shelves in our Mid-Atlantic Region stores.

October 16, 2009
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adventures It's October and that means it's pumpkin ale time in the beer world. Check your local store to discover which of these delightful brews are available in your neck of the woods.

Wolaver's Certified Organic Will Stevens' Pumpkin Ale

October 10, 2009
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Every month, we are pleased to add many new products to our shelves that have passed the testing and tasting and met our strict Quality Standards. And each month, we choose a dozen or so to call to your attention. Look for the "what's new" poster and shelf signs for new products — or new varieties of old favorites — that we think you'll especially enjoy. Cascal
September 20, 2009
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mb6 Neil Fusco knows tomatoes. A trained chef and restaurateur, he is a native of the legendary San Marzano region of Italy. Growing up around some of the best tomatoes in the world, it is fitting that Neil would eventually come up with pasta sauces of his own.
September 18, 2009
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You probably have already heard of Foster's Lager - it is the most popular Australian beer in the world. But you may not know that this beer has deep roots. Back in 1887 when Foster's was first brewed, most beer was served at room temperature. Brothers William and Ralph Foster figured their fellow Australians would enjoy a cold beer in that warm climate. And they were right! The Fosters even served it with ice so it could be enjoyed at its best.
September 17, 2009
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Wondering what you can do NOW to create REAL CHANGE for your school lunch program? Here's your chance to get Chef Ann Cooper, a.k.a. the "Renegade Lunch Lady," to your home town! Ann has been making school lunch programs healthier across the U.S. for the past decade. This is your chance to bring her to your school or district for your very own action plan to improve your lunch program. Find out more about Chef Ann and what she does at www.chefann.com.

How To Enter

  • Make sure your video is 1 minute or less
September 12, 2009
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A group of moms, who also happen to be Whole Foods Market Northern California team members, got together and created a "NorCal Moms" Facebook page as a place to offer fellow moms useful information on all aspects of mothering — from choosing healthy foods and products for babies and kids to cool community events.
September 5, 2009
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Know what's in a conventional tampon? Check out what these women had to say and join Seventh Generation's campaign to support Ovarian Cancer Research. They'll donate $1 for each visitor to their special Let's Talk...Period website who signs up to be a Seventh Generation Nation member (up to $22,000).
September 4, 2009
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Check out just a few of the newest products and new varieties of old favorites to hit our shelves.

Lärabar Bars

Lara Bar
August 22, 2009
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Naked JuicePicture this: it's a hot August afternoon. You just ran a few miles and you are in need of some replenishment. You swing by your friendly, neighborhood Whole Foods Market to re-fuel.
August 14, 2009
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Adventures in BrewingWeekends are treasured for having time to kick back, relax and, maybe, test out a new brew. We created our Adventures in Brewing program to help you do just that. Each month, we feature two outstanding brews with unique stories to match their unique flavors. One of our August brews is Pilsner Urquell.
August 6, 2009
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"Do you watch Rachael Ray?" a woman asked me, looking desperate. I replied that yes, I was familiar with her cooking. "Oh good!" she replied, "she has this thing that she calls 'stoup' - do you have any idea how I would make that?" I certainly did. (Stoup, by the way, is a cross between a soup and a stew, and a term that has surely been trademarked by Ms. RR.)
July 25, 2009
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Time to toot our own horn a bit. We're very honored to be recognized with the following:

July 23, 2009
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Siggi\ I get to see a lot of cool products in my job. One of the coolest products we are currently carrying at Whole Foods Market is Siggi's Skyr. Not only is it a great yogurt but the back story is awesome.
July 10, 2009
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After his recent graduation from the University of Texas at Austin, Reid Schwartz is busy learning the ropes on the Whole Foods Market Global Public Relations Team. When not investigating natural first aid, Reid enjoys experimenting in the kitchen and finding new and exciting things to do in Austin.
July 9, 2009
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Natural foods chef Juan Pablo Chavez works as a demo coordinator in our Union Square store.
July 1, 2009
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Summer Wines After a long winter (well, not so long in Austin, TX) there is nothing like the first time you fire up the grill and invite friends and family over to enjoy great food and wine.

June 26, 2009
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Dave Matthews Band Want to see Dave Matthews Band this summer? We've got you covered two ways:
June 19, 2009
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Coconut MilkMy wife is one tough customer. Guardian of our children's health, keeper of the family budget, she is my culinary moral compass.
June 16, 2009
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Wow!  Just when we thought that the response to our Mother's Day giveaway was impressive (at over 1400 comments), we were simply blown away by the enthusiasm and love out there for dads.  With over 3800 entries, it was tough choosing a winner - so, to be fair, we left it up to random.org's True Random Number Generator.  And the winner is...
Karen Parr
June 2, 2009
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Thanks for reading our blog. While the information in this post is still a great read, we want to make sure you know that the contest portion has ended. Hope you enjoy it anyway!
May 16, 2009
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Here is a a sampling of the products that are new in our stores this month. if you try them, come back and let us know what you think. Late JulyLate July Organic Mini Sandwich Cookies
April 26, 2009
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Conscious Consumption Trivia
How green are your groceries? Take the "Conscious Consumption" Earth Month trivia quiz.
April 19, 2009
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Up for Renewal Trivia
How savvy are you about energy efficiency and renewables? Take the "Up for Renewal" Earth Month trivia quiz.
April 18, 2009
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Banana

We know our readers are passionate about organics and we're guessing you're a talented lot as well. So we want to make sure you know about the Organic Institute's contest seeking the next "organic idol."

April 16, 2009
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For the Greener Good Trivia
Which eco-friendly choices give power to the people? Take the "For the Greener Good" Earth Month trivia quiz.
April 12, 2009
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In the Loop Trivia
Do you know enough to bring the 3Rs (Reduce, Reuse, Recycle) full circle? Take the "In the Loop" Earth Month trivia quiz.
April 2, 2009
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It's always a treat to find out what the latest and greatest products are before you get to the store. These aren't the only new items this month, but it's enough to whet your appetite. Enjoy!

 

March 29, 2009
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MishkaMy team has the exciting responsibility of overseeing our national music program - you know, the CDs in our stores. We launched the "Artists Discovery Series" to celebrate exceptional emerging artists who share a passion for the causes and social initiatives that we support as well.
March 14, 2009
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Lakewood Whole Foods Market WOW!! What a great green store for the Lakewood neighborhood!
March 13, 2009
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listAs many value experts will tell you, one of the best ways to avoid impulse buying is to come to the store with a list of what you need. Great advice. But, as we all know, new products come out that fit our needs and we really want to try!
February 25, 2009
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Annie\'s Snack Mix

Annie's has done it again.

February 24, 2009
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Guayaki Energy Shot Ok, so this blog is actually a confession...Well a couple of confessions!
November 15, 2008
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I want to give a quick run down on the other nifty products in the TerrAmazon line. As I mentioned, there are quite a few products that involve cacao due to its ubiquitous nature in South America.
November 14, 2008
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null You may remember back in summer when we first started up on Twitter and chose our favorite Tweet of the Day until the end of August. Well, Tweet of the Day is back - starting on Monday November 17th 2008 (coincidentally, also my birthday!).
October 21, 2008
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It all started with a brief conversation at the Fancy Food Show in New York City in July of 2007.  The owner of a company was telling me about an idea for a new product. “What’s it called?” I asked inquisitively. “Sacha Inchi," he said. “Uh…I’ve never heard of it.” I replied.  I asked him what it was. “It’s the next cool thing.” he predicted.
September 19, 2008
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The Teens Turning Green line launched exclusively in Whole Foods Market stores this week. Check out the video to hear some of the Teens talk about the line and read on for three Teens saying what this means to them.
From Dana:
September 12, 2008
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Hi!  My name is Hannah and I am a member of Teens for Safe Cosmetics: New York. Each September, I look forward to the start of the new school year; but this September, all I can think about is the “Teens Turning Green” collection.  In just a few weeks, this fabulous line of products will be available at Whole Foods Markets nationwide!
September 5, 2008
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Hi my name is Mattie and I am a member of Teens for Safe Cosmetics: New York.
September 1, 2008
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Justin Miloro here. As part of my work on our Global Whole Body Team, I have the privilege of overseeing our national music program. You’ve probably seen the CDs we offer in our stores. What you may not have seen is our recently launched Artist Discovery Series. As our national music program grew, we thought it would be fun and exciting to use our stores as launching pads for new artists that are not very well known. We partnered with Inspire Entertainment, who are at the forefront of non-traditional music initiatives, and our Artist Discover Series was born.
August 29, 2008
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Hey! I’m Emily, and I am a sophomore in High School and a part of Teens for Safe cosmetics. A few weeks ago, Teens for Safe Cosmetics had our kickoff meeting for the 2008/ 09 campaign. It was a great meeting with tons of fabulous ideas for our Teens Turning Green Collection, for events, and for new advocacy strategies.

August 26, 2008
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In their own words...
August 18, 2008
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If you haven’t strolled down the pet food aisle lately, you may not know that we’ve expanded our private label line of pet foods. We continue to offer our 365 Everyday Value™ pet foods for a quality human-grade pet food at a value price and have added 365 Everyday Value™ Holistic pet foods for well-rounded nutrition without the use of by-products.
August 15, 2008
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Hi. I'm Danielle, a high school senior in Northern California. There are simple changes that we can make to better "green" all aspects of our daily lives. Below are four more tips that will get you started as we head back to school. If you CAN make healthier choices, why not?
August 8, 2008
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Hi, my name is Erin and I am a high school senior from Northern California. I founded Teens for Safe Cosmetics with a group of my peers because I don't think that we should have to choose between beauty and health! And now I apply a similar philosophy to all aspects of my life: why risk my well being when I don't have to?
August 1, 2008
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One of the most enjoyable parts of my job is to seek out new and innovative products for you, our customers. That means I see literally hundreds of new products every month hoping to make it onto Whole Foods Market’s shelves. Many of them don’t make the cut. However, the new pizza and pasta meal kits from Ian’s definitely caught my eye. First, they’re made for kids…which is a hot trend right now. Just look around our store, kid-friendly products abound. But what sets Ian’s apart is their recognition of special diets.
July 21, 2008
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You may have noticed that we’ve been getting a bit friendly out here on the interwebs. With the launch of Whole Story, our new Facebook page and our new Twitter account, we’ve been busy looking for ways to connect with you! In celebration of recently hitting the 1,000th-follower mark on Twitter, we thought it would be cool to give back to our Twitter followers.
July 7, 2008
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I’m recently back from a trip to New York City where I attended this summer's Fancy Food Show. For the past 50 years, the National Association for the Specialty Food Trade has sponsored these events to show off what’s hot and new in the specialty food marketplace.