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Change Your Fuel…Change Your World

By Paige Brady, July 13, 2010  |  Meet the Blogger  |  More Posts by Paige Brady
Thanks to Jimmy Dunne, President of Inspire — a music and branding company partnering on music initiatives with Whole Foods Market — for providing this blog post. As oil has been heavy on all of our minds lately, we thought it befitting to bring you a film that asks a valuable question: How do we create a sustainable energy economy for our kids? You can find Fuel, the Sundance Film Festival Winner for Best Documentary, now at your local Whole Foods Market.
Director Josh Tickell— now a UN Goodwill Ambassador on Renewable Energy— inspires us to take the issue into our own hands. We follow his journey as a renewable energy advocate over the past two decades, and the impact of our escalating oil addiction comes to life. Tying together public policy, major scientific advances, and world historic events that we’ve all shared in, he presents a cohesive case that America is needlessly dependent on oil. His stirring argument is palatable and personal, intertwined in a story that connects us all. What strikes me most about Fuel is Josh’s faith in the power of every individual to make a difference. While his story is ripe with numerous disappointments along the road of advocacy, he constantly bounces back rejuvenated by a message and a cause that is greater than himself. The political and economic challenges America faces to be able to end its dependence on oil are daunting; but Josh Tickell is confident in the voice of every individual to catalyze that change. The change begins with each of us: by conserving energy, using renewable energy, converting to biodiesel, contacting our politicians, and investing in renewable energy research. Fuel boasts a who’s-who cast, including Woody Harrelson, Julia Roberts, Neil Young, Sheryl Crow, and Richard Branson, plus some of the most important scientific and political voices of our time. It’s both richly entertaining and educational. But most important, it’s a rewarding, inspiring call to action. As he fills up his tour bus with biodiesel, Country music legend Willie Nelson states “this is the most patriotic thing I’ve done.” Being a good steward of the earth is a truly patriotic action. I encourage us all to reconsider our dependence on oil, and to regard conservancy as a civic duty. For more info on Fuel, please visit the film's website. Jimmy Dunne is President of Inspire and a Grammy-nominated songwriter, TV and film composer, and television writer and producer; with songs that have been recorded on 27,000,000 records worldwide and garnered a number of CMA, ACMA, Juno, and BMI and ASCAP songwriter awards and multi-platinum Billboard recognitions.
Category: Trends & New Stuff




Gail NIckel-Kailing says ...
We almost always consider petroleum as a fuel source that needs to be replaced, but we don't keep in mind that the largest contributor to carbon footprints for foods is the petroleum-based chemicals applied as fertilizer, herbicides and pesticides. Another means to "change your fuel" is to focus on locally-grown and organically-grown food.
07/13/2010 1:50:17 PM CDT
Margo says ...
I applaud the efforts and unflagging determination of people who spearhead events like this. My only hope is that the makers of this film did their homework. I get so tired of 1-sided arguments where, for example, we are urged to use corn-produced ethanol but no studies are cited to show the effect that this has on the world's corn market. Corn is a staple in poor regions of South and Central America particularly. If we inflate its value by using it to produce fuel, then we affect the price, and therefore the availability of this food staple to the poverty-stricken of many nations. If this film explores both sides of the biofuel and oil refinery issue, then I will be truly impressed.
07/13/2010 4:20:35 PM CDT
Ty says ...
Biofuels are just as bad if not worse for the environment as oil is. They cause food prices to rise, deforestation, increase greenhouse gases in the atmosphere, and use up an enormous amount of land. Its not enough for energy to just be renewable. It must be clean causing no adverse effects to the environment and people's health. Clean energy would be solar, wind, and geothermal. We aren't dependent on oil. We're slaves to dirty energy companies(oil, coal, nuclear, biofuels, and biomass) who dictate the government's energy policy and are subsidized by the government while at the same time stifling clean energy technologies. Oil companies are also huge beneficiaries of the US Government's imperialist foreign policy including endless war against fictional enemies.
07/14/2010 8:21:34 PM CDT
VeganMarr says ...
Ty & Margo, u r both totally wrong. The rumor you're repeating is a myth. Biofuel is made from recycled oils - even most commercially sold grades, as virgin oil would be about $5-6/gallon - OR corn that is NOT edible--and there are tons of that...farmers are subsidized to grow it & tons of it is stored in silos that isn't even edible for farm animals. Yes, electric & wind are by far better, but biofuels are part of the solution too, and an answer for those who want to do something NOW & cant afford an EV.
07/15/2010 2:42:54 AM CDT
VeganMarr says ...
Also, the movie is great, tho the points were clearer after the 2nd time I saw it.
07/15/2010 2:44:37 AM CDT
Kurt R. says ...
Ty and Margo are TOTALLY correct!! Biofuels are in many cases net energy loss fuels, taking more energy per unit to produce than they deliver and causing more unintended consequences in environmental damage and social injustice. I suggest everyone with an interest in this topic watch the documentary film, "The End of Suburbia", available online (free) at: http://freedocumentaries.org/film.php?id=51 or via Netflix or by purchase. It helps identify the real change in perspective about the future of human culture in the light of Peak Oil and Energy Decent and are relationship to plant Earth.
07/16/2010 11:37:12 AM CDT
Kurt R. says ...
Another resource for getting your head around the concept of Peak Oil ( http://www.lastoilshock.com ) and how it will effect how we live into the future.
07/16/2010 9:42:19 PM CDT
Kate Schnack says ...
This is a great trailer. I like films and ideas that tell us about the solution.
07/30/2010 7:55:12 PM CDT