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Help Justin’s Nut Butters Feed the Hungry

If you haven’t tried Justin’s nut butters yet, then December’s the month to make it happen. Sure I’m a little partial to their outrageously yummy flavor combinations such as maple almond, honey peanut and chocolate hazelnut. And I really like the convenient, carry-anywhere squeeze packs I take on hikes. And I have a small bias because Whole Foods Market was Justin’s first retail outlet and we helped him grow his business with our Local Producer Loan Program. Yes, those are all great reasons but I really think you should try Justin’s this month because for every jar of nut butter sold in December, Justin’s will donate $1 to the Conscious Alliance! Conscious Alliance is a non-profit organization dedicated to feeding those in need in the U.S., particularly people living in impoverished American Indian communities. Since 2002, the Conscious Alliance has collected and distributed over 1,000,000 pounds of non-perishable food donations, all from the collaborative efforts of individuals, companies and musicians. They continue to follow their vision of not only providing emergency food relief and services but also facilitating sustainable economic development of American Indian communities. With food drives as their medium, especially at concerts and music festivals, they’re working to raise awareness that hunger and poverty still exists in America and they hope young people will be inspired to engage in some community participation. The Whole Foods Market and Conscious Alliance partnership goes way back:

  • To date, we’ve donated over 500,000 pounds of food to their organization.
  • For the last three years our Rocky Mountain region has partnered with the Conscious Alliance to provide 2,500 full holiday meals to four impoverished Native American reservations: Pine Ridge, South Dakota; Lame Deer, Montana; Tohajiilee, New Mexico and Houma, Louisiana.
  • In 2008, our donation of 40,000 cans helped them set a Guinness Book World Record for the “Largest Canned Food Structure,” when they constructed a giant hand sculpture at Michigan’s Rothbury Music Festival out of nothing but cans. Of course, after the festival all of the food was donated to area food pantries.

So there you have it, a company and an organization we’re passionate about working with to support those in need. All you need to do to help out is buy a jar (or two or three) of Justin’s this month. If that’s not reason enough to give Justin’s a try, then I don’t know what is. Learn more about how you can support the work of Conscious Alliance beyond buying nut butter. Have you already tried Justin’s? What’s your favorite flavor?

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Mariah Rogers says …

Love Justins!! I have tried Hazelnut chocolate, peanut butter honey - right now I have chocolate peanut!! Fantastic!

leia says …

Justin's is so delicious! And the little packets are genious: I take them when I travel for work to eat with apples for breakfast! Love that they are giving back!

Matthew Levy says …

I've known Conscious Alliance for about 8 years or so and they do amazing work. It still amazes me that there are people in this country that are hungry and Conscious Alliance finds them. Great work!!!! Matthew Levy CEO Results Management Group, LLC

tracy says …

Love that Justin's is giving to Conscious Alliance, and while I donate on my own, I'll certainly be stocking up on peanut butter this month. Organic honey peanut butter's my fave with apples or on whole wheat toast.

Tisha says …

I had tried a couple of different natural nut butter products before trying Justin's with little success. I was very skeptical about trying another product only to waste it after realizing that it wasn't to my taste. I was so pleasantly surprised by the maple almond butter that it is now my absolute favorite! The only downside to this product is that the Whole Foods in my area only offers the maple flavor in the squeeze packs and not the jars. I still love it and I will not eat anything else but Justin's.

Lisa says …

Thank you Justin's for including yourselves in the ever-growing trend of companies to produce food and grow a business on a model of "giving back". I haven't tried your product yet but I am heading to my Whole Foods store today! And thank you Whole Foods for supporting companies like these and giving consumers a better, healthier, more conscientious choices. I've been a huge fan for years and remain ever-grateful!

carmen says …

Are you in the donation business or the banking business? I am confused you lend money to help people expand their business and what requirements are needed to acess for the help is it like the banking business background checks disclosure statements of profit and loss etc..... What do you do with the money does it earn interest while sitting in your accounts I think that is shameful, so I wish you would not have your cashiers and staff beg for money when you are misrepresenting these donations! Thank you I love your store but don't like being asked to donate to an exploitive venture