Whole Story

Sound the alarm! As part of our Fall into Organics celebration, organic Honeycrisp apples (one of the most anticipated fruits of the season!) will be just $1.49 per pound in all stores on Friday, October 29th! That’s a heck of a deal of 50% off! While the apple is an age-old autumn favorite, Honeycrisp is hot on the scene. A hybrid of Macoun and Honey Gold apples developed by the University of Minnesota, Honeycrisps have been on the market for less than a decade. Even so, they’ve gained serious accolades for their outstanding, sweet taste and explosively crisp and juicy texture. In fact, Wall Street Journal named the Honeycrisp "The New Apples of Farmers' Eyes," and the Boston Globe touts it as a "…everyone's new favorite." But don't be fooled, the Honeycrisp is not just for snacking out-of-hand. This apple is perfect for slow roasting, dumpling baking, cider brewing, caramel dipping and more. Test Honeycrisps in your favorite apple dish or feel free to experiment with one of these fun and easy recipes:

• Apple & Cheddar Whole Wheat Quesadillas
• Curried Apple Chutney
• Raw Apple Crisp
• Apple Sandwiches w/Granola & Peanut Butter
• Apple Pilaf

Honeycrisp are grown commercially across the country and are typically available from September through January. The list of organic honeycrisp growers that we love is a long one, but here is one of the many we want to thank. Thank you, Mark Zirkle and Rainer Fruit Company, for this fantastic organic apple! The Zirkle family has been farming in Selah, WA since the late 1800’s. The Rainer Fruit Company was founded in 1974 by Bill Zirkle, and now, still family owned and operated, it is run by his son Mark. Rainier Fruit Company has grown into one of the largest shippers of Northwest fruit, with farms producing apples, cherries and pears. The Selah ranches encompass several different microclimates, where each variety and commodity is planted in the micro-climate best suited to its needs, and in order to provide the most flavorful eating experience. So, hit the stores this Friday, October 29th — one day only — and stock up on organic Honeycrisps for $1.49 per pound. Got a favorite way to enjoy Honeycrisp apples? We’d love to hear it.