Whole Story

The Official Whole Foods Market® Blog

 

105 Comments

Comments

jdm mcmichael says ...
Eliminate trays altogether, we don't need them. Instead, wrap all meats in butcher paper after the meats are selected from a refrigerated display case. This is how it was done before styrofoam. BTW, get rid of plastics altogether, we don't need them and they are, as you surely must know, harmful. WFM has the clout to force food producers to put (for example) yogurt either in glass containers or waxed cardboard containers. This is how it was done before plastics came on the scene. Plastics are poison when made, used and recycled, we don't need them in our environment, period. RE : laundry detergent. There is no need for liquid laundry detergent; powdered form packed in cardboard boxes is just as good if not better. Again this is how it was done until someone started advertising and selling liquid laundry detergent in plastic bottles. Imagine the zillions of plastic containers produced each year for laundry detergent that are either recycled or sitting in landfills. Recycling plastic would not be necessary if it wasn't manufactured in the first place. Get rid of plastics , Whole Foods, get rid of them altogether, be the leader in this movement. ( I have noticed your recent introduction of the WFM brand powdered laundry detergent, bravo, but, obviously, the next step is to simply stop selling liquid laundry detergent altogether. Ditto water, juice, tea, milk, etc. in plastic bottles. Use glass. It may cost consumers a few pennies more, but maybe not: economies of scale, and, ultimately better health, thus saving $$$.
09/29/2010 11:34:45 PM CDT
Bonnie says ...
The way our great great grandparents did it, is the best way. People go to Whole Foods because of the earth "saving" way your store is set up. NONE of us care how pretty the black Styrofoam is. We choose to spend twice as much for the products in your store because we beleive in it! Shipping in trays from another country doesnt help the US at all.. jobs, fuel, etc... Wrap it in plastic, put a "this is how we save our earth" sticker on it.. think.. black and gold.. And pass on the savings to your loyal customers :D You can always line your shelves in beautiful Lettuce leaves, and place your plastic wrapped juicy beautiful meats on it, and call it a day!
09/30/2010 12:25:46 AM CDT
Beth says ...
Effort and intent is all that matters. My family supports all you do and all you try to do. Good luck and we hope you lead us into an even greener and safer future!
09/30/2010 7:19:49 AM CDT
laurel perry says ...
I support your efforts to eliminate Styrofoam trays! Can't wait for other stores to catch on. Nothing worse then coffee in styrofoam too! Whole foods is the best & we are so fortunate to have such a company in existence. Your influence is priceless!!
09/30/2010 7:35:31 AM CDT
Tess says ...
I would overlook a lesser appearance of the tray if it could be composted! In my mind that would actually make it a better product. I also wouldn't mind paying a bit more for the compostable tray. I work for a large healthcare company and we have had similar problems switching to styrofoam. If anyone actually reads this, could you please let me know the name of the company you use for these trays. We are trying to start a composting program at one of the large hospitals in Boston and something like this could really help out. Thank you, Tess Olson
09/30/2010 7:47:37 AM CDT
Reza says ...
Why not test it with your customers. Display the meat wrapped with both styrofoam and the fiber with the price difference and an explaination to the differnce in price.
09/30/2010 7:54:20 AM CDT
olen says ...
I understand an organic compostable tray is the best option, but in the meantime, are recyclable plastic trays not a better option than Styrofoam? Just curious.
09/30/2010 9:11:59 AM CDT
Robin S. says ...
I commend you for your efforts so much so that I will patronize your store even more than I do now, and encourage my family and friends to do the same SIMPLY because you are trying. I personally stopped buying food that was packaged on styrofoam trays a long time ago, and instead ask for meat in the meat depart to be wrapped in brown paper. I've always been a fan of waxed paper - I have no idea if that would help in terms of the material that could sit between the food product and the proposed tray. Thank you for trying.
09/30/2010 9:48:58 AM CDT
Maggie Marlowe says ...
Wow...I have been thinking about this subject for a few weeks now and bam...here it is. I am buying almost all my meat now from a full service meat counter now to reduce the crappy and earth unfriendly packaging but was wondering why not wax coated card board? I sure hope that this eandevor works out because it sounds like a win win situation that would also make me, for one, happy about eco friendly changes. Peace!
09/30/2010 10:07:30 AM CDT
theJilly says ...
My Whole Foods uses paper to wrap the meat and I much prefer that to meat in a prepackaged tray. It seems much fresher to me that way, and it's less packaging. I'd prefer to see more of this and fewer trays at all. However, if you have to use trays, I think you're onto something good. This sort of research and attention to details is what I LOVE about your company! Keep it up.
09/30/2010 10:30:17 AM CDT
Mary K says ...
I fully support the fiber trays instead of the Styrofoam ones. I like the natural look of them and the fact they can be recycled. Keep up the good work. I like Whole Foods because of their desire to keep going green. QUESTION: When I visit your hot bar, I use the fiber container. After the inside gets wet, can you still recycle it? If so, I suggest you post better sign by your garbage and/or recycle container because a lot of people still throw their used fiber container from the hot bar into the GARBAGE even though it's not very dirty inside. Let me know. Thanks. Mary
09/30/2010 10:58:33 AM CDT
stellarwonder says ...
I think that is great!! The less chemical that are introduced into our food the better.I think you are just exploring a great change.We wish you the best,keep looking out for your us!! Who cares about looks if we understand why it looks that way. Thanks, stellarwonder
09/30/2010 11:05:23 AM CDT
James Lynch says ...
Hi, Great article. I have an idea. How about using "green trays" like when people use green bags. Then can bring their cleaned reusable trays back to the store where the butcher takes their order and packs the meat using the "green tray." Sincerely yours James Lynch
09/30/2010 11:20:45 AM CDT
Evelyn Born Shanley says ...
I have been a Whole Foods customer for more than 20 years. Styrofoam trays are far too main stream for me. Whole Foods meat and fish departments display their goods in a very appetizing manner and the people behind the counter are helpful and friendly.It takes less than 5 minutes to select the product and have it wrapped. Why do we need trays at all?
09/30/2010 12:32:29 PM CDT
Eddie Larson says ...
Good idea. I,m and board.
09/30/2010 12:50:36 PM CDT
Melanie Palmer says ...
I have noticed the change from styrofoam to bull rush fiber at the Bellaire Store, but did not understand the reasoning. I am thrilled to see the styrofoam replaced! I have no problem with the color of the new fiber trays. Is it possible to get farmers to produce this product or something similar in the USA? I just got some fish cooked in the store and packaged with the soaker pad and fiber tray. The soaker pad did soak up all the juice but the fiber tray got soaked also. I would have liked to have the juice. But, because I know you are experimenting with eco-friendly ideas, I say YES to whatever changes to decide upon.
09/30/2010 5:43:04 PM CDT
maria says ...
Fabulous great and essential. I will ONLY BUY products that do not sit on toxic styrofoam which we know kills the planet. EVERYONE should know this by now and follow your example of being responsible. THe prices may go down if everyone does this! Great job keep it up!
10/11/2010 9:06:17 AM CDT
Christos The supplement Guy says ...
If everybody had these environmental concerns like you guys I believe we would eat better and cleaner foods and we would stop poisoning ourselves with what the big companies serve us for food .keep up the good job.
10/26/2010 4:29:57 PM CDT
Miriam says ...
I just wanted to post a quick comment on what Marsha Estefan wrote: I am trying to move away from plastic packaging of ALL types opting for glass, paper and non-reactive metal containers whenever possible... Just wanted to bring to your attention that all metals are reactive, becuase they are metals. They react differently with different foods, namely alkaline and acidic foods, but ALL of them are reactive. If metals dont react to food, then it is not a metal, that is just one of their properties.
11/30/2010 10:30:49 PM CST
Martina says ...
I am so very excited that you all are even looking into an alternative to styrofoam trays. These first steps are what leads to big changes. Thank you!
12/30/2010 8:53:00 PM CST
Sarah E. Kline says ...
Where do you purchase microwaveable safe pot pie tins for frozen pies that are safe to eat from? Can you let me know. I am producing a product and want to use the right packaging that is safe for the environment and also can be in the oven, freezer adn microwave. Thank you, Sarah
01/04/2011 11:30:34 AM CST
Barbara Sherman says ...
I have some questions about rush fiber trays. I understand that people want to find alternatives to Styrofoam, but purchasing non styrofoam trays alone is not the answer. If your customers throw them into their recycling bins, will their town recycle them? Probably not, because they don't have the resources to compost them. If thrown in the trash, what good is spending more money to make, purchase these trays? Can you compost these trays yourself? If so, how long does it take and are there instructions available?
01/04/2011 9:12:53 PM CST
ACR says ...
Why is is necessary to have food pre-wrapped on trays at all? Why not have it on ice behind the counter, and then when a customer wants it, you can put it on the tray - would have less worry about the tray breaking down, and customers (like myself) who don't buy things wrapped in plastic could skip the soak pad and have their tray wrapped in butcher paper.
03/30/2011 1:07:24 AM CDT
Lori says ...
Hi There, Great!! It's only our responsibility to keep our environment safe and clean. I used to work for years in a manufacturing facility for those Styrofoam trays. Now, for the past several years, I'm in manufacturing Eco-Friendly Packaging containers as an alternative to Styrofoam IN THE USA. There are some issues however. The green trays are fairly more expensive yet, they are recyclable and microwavable. Many processing facilities are moving over to those trays and even bigger chain markets are already using these trays. Come on Whole Food! We are sure you will do it! Keep going! I will definitely follow this blog with interest. Any questions or comments email me at loripacking@gmail.com. What's your problem however, in terms of color? Those trays are done in white, clear and black and can be customized in custom colors and designs.
05/01/2011 2:58:29 PM CDT
Seth Scott says ...
Just as you did with plastic forks, you bring up cost as the major inhibition in using biodegradables. This is hypocritical because: your entire business model is built around paying more for things that are better!!! You encourage customers to pay double or even triple for organic food because it is better for them, but that philosophy stops at your corporate supply chain? So what if they cost double? What is that, ten cents each instead of five? You can't add a few cents to the cost of the meat to cover it? Not one customer would notice, especially since meat has no standard price. As an early adopter of new and sustainable materials, you must expect to pay a premium. The price will go down once widespread adoption takes place. You know this. Just do it!
05/25/2011 8:49:56 AM CDT

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