Vega Founder Brendan Brazier Signing Copies of his book “Thrive”
Noon to 3pm
Noon -1:30: demo in Whole Body
1:30pm-2pm: Brendan Brazier will speak about Vega, Brendan/Thrive Books and Thrive Forward (www.thriveforward.com) (cafe)
2pm-3pm: Brendan signing books (cafe)
Brendan Brazier is a former professional Ironman triathlete and two-time Canadian 50km Ultra Marathon Champion. He is now a successful performance nutrition consultant, the bestselling author of the Thrive book series and formulator of the award-winning line of plant-based Vega nutritional products.
Recognized as one of the world’s foremost authorities on plant-based nutrition, Brendan has dedicated his life to spreading the word about an ethical, environmentally-friendly, and healthy lifestyle through plant-based foods. Brendan currently works with elite athletes all over North America, including athletes in the NFL, MLB, NHL, UFC, PGA and several Olympic athletes. He has appeared on CTV and CBC in Canada, and NBC, ABC and FOX in the United States.
Taking him across North America, Brendan is a sought-after speaker for a range of audiences including Google and the United States Humane Society. He was even invited to address US Congress on Capitol Hill, where he spoke of the significant social and economic benefits that could be achieved by improving personal health through better diet. Brendan is also a guest lecturer at Cornell University and presents an eCornell module entitled “The Plant-Based Diet and Elite Athleticism.”
Brendan’s most recent book (September 2011) is Thrive Foods: 200 Plant-Based Recipes for Peak Health, which delves deep into the environmental aspects of food production and offers practical solutions that help us each reduce our strain on the environment. Brendan received a 2012 International Book Award for Thrive Foods, the latest in a stream of praise for his third book.
Brendan was named Favorite Athlete two years in a row and chosen as one of the 25 Most Fascinating Vegetarians by VegNews Magazine. He made the Top 40 Under 40 list of most influential people in the health industry by Natural Food Merchandiser, and has been nominated for the prestigious Manning Innovation Award twice for creating Vega.
“I formulated Vega using the highest quality, least processed, plant-based superfoods available. Armed with Vega, you will no longer need to compromise between whole food goodness and fast food convenience. To me, Vega is a way of life. I hope you enjoy it as much as I do.”