Health Starts Here

Health Starts Here®

With our Health Starts Here® program, we’ve taken the guesswork out of choosing the right foods.

What is Health Starts Here? We’re glad you asked! At its core, Health Starts Here is a mindful approach to healthy eating that’s rooted in simple ways to build better meals. But it’s much more than that: It’s also a practical in-store guide that you can use to choose the healthiest foods. Look for Health Starts Here-labeled foods in our salad and hot bars as well as prepared meals in the self- and full-serve cases. It’s our guarantee that you’re getting “fast” food you can feel great about.

All foods with the Health Starts Here logo follow our Four Pillars of Healthy Eating:

  1. They’re made using whole foods: You’ll be able to recognize everything that goes into a Health Starts Here meal because it only uses ingredients in their purest, unprocessed forms.
  2. They’re plant-strong™: The fiber, protein and phytonutrients in Health Starts Here meals come from the healthiest source – plants.
  3. They only contain healthy fats: You won’t find any extracted oils or processed fats in Health Starts Here meals. The only fats in them come from the healthiest sources: nuts, seeds and avocados.
  4. They’re nutrient dense: Health Starts Here meals contain a rainbow of super nutritious whole plant foods with high ANDI (that’s Aggregate Nutrient Density Index) scores.

So look for the Health Starts Here logo next time you visit our stores and get ready to take charge, eat well and feel great!

And don’t forget, many of our locations have in-store Healthy Eating Specialists who can tell you more about our Health Starts Here program, suggest healthy recipes, help with good-for-you meal plans and much more. Check our Store Locator to see if there’s one near you!

Healthy Eating Store Tour

Healthy eating starts with smarter choices in the aisles. Watch our video tour to learn about the healthy options in every department of our stores!

in-store Healthy Eating Specialist Morgan

"Every accomplishment starts with the decision to try. My greatest joy is to hear the excitement in customers' voices when they talk about their successes."

Morgan Walley

Healthy Eating Specialist
Chattanooga store; Chattanooga, TN

Healthy Eating Specialists are available in many of our stores. Check our Store Locator to find one near you!