We want to make sure you don’t miss a very special, one-night only event. On Thursday, March 31st at 7:30 p.m., theaters nationwide will premiere the Sundance Film Festival documentary, To Catch a Dollar: Muhammad Yunus Banks on America. This film follows the powerful stories of women in Queens, New York, who receive microloans to start their own businesses through the first Grameen America branch. Take a look: Following the film screening theater audiences will be able to watch a simulcast panel discussion featuring Nobel Laureate Professor Muhammad Yunus and other special experts and celebrity guests. The panel will discuss the issues brought up in the film and explore opportunities for action. The film premiere kicks off the To Catch a Dollar campaign, which aims to reframe perceptions of poverty, extend the reach of financial services to those in need, and celebrate women’s empowerment in America. Here’s how Director Gayle Ferraro hopes her documentary and the overarching campaign will impact audiences:
“The stories that are presented in the film show a reality of what we don't often get to view—not just the struggle, but the moment-by-moment living and discovery and development. It is very inspiring to me how people keep going, the ideas they come up with [in entrepreneurship]; the spirit of it. I hope people around the U.S. see the desire that the type of people in the film we often forget about, have to participate and contribute in society, with their families and communities and that people recognize how hard they work. I think the community organizing around the film can bring people to an understanding and hope of what can happen on a larger scale if we focus and allow all people to develop.”Visit the To Catch a Dollar website to find screening in your area, buy your ticket and find out more about the campaign and the important work behind the film.