Whole Foods Market celebrates healthy eating for the New Year with a Health Starts Here (HSH) Passport event that showcases good for you foods and recipes. Using the WFM HSH passport as a guide, shoppers can taste nourishing foods in each department and learn how a few simple dietary changes can impact lifelong health. Shoppers who visit all the sample stations and complete the passport can enter to win a Healthy Pantry Makeover. The winner will receive a $50 Whole Foods Market gift card, along with a list of suggested healthy pantry products recommended by our HSH experts. Whole Foods Market’s Health Starts Here  program provides healthy eating education with the goal of empowering customers, team members and stakeholders to make the best health-supportive, delicious food choices to maximize personal health and vitality. HSH focuses on four pillars of healthy eating: real foods that are whole, fresh, natural, organic, local, seasonal and unprocessed; plant based foods; healthy fats from plant sources such as nuts, seeds and avocados; and nutrient dense foods.