Each year, our cheese buyers visit the region to select wheels of Parmigiano Reggiano based on the taste profile we believe is best — intense and complex, with nutty, sweet, grassy, creamy and fruity flavors. To celebrate the landing of this cheese in our stores, we’ll attempt to take back our Guinness World Record for the Most Parmesan Cheese Wheels Cracked Simultaneously. We’ll be cracking more than 400 wheels to earn the title. This stellar event happens at all our stores on Saturday, March 9 at exactly 2pm CST. Join us and watch our cheese mongers crack open a wheel of Parmigiano Reggiano.