Get to Know Poke

If you’ve ever been to Hawaii, chances are you’ve enjoyed a poke bowl. Poke (pronounced pok-eh) is popular island fare thanks to its simple preparation and fresh taste. Luckily for those of us who don’t live on an island, poke is making its way across the country and is easy to make at home.

DIY: How to Make a Flower Crown

Weddings, baby showers, music festivals — flower crowns cap off any summer occasion. We asked New York City floral designer Christy Doramus for advice on how to DIY the popular accessory using fresh, seasonal blooms from Whole Foods Market.

Get to Know Freekeh

It seems like every day we’re hearing about a new — but actually old — grain. We’re all for rediscovery, so let’s learn about freekeh!

Discover New Favorites: Biodynamic Rice

For rice farmer Lance Benson, the secret to a great-tasting pot of rice is…soil. “If we can make the soil better, then the resulting crops are better,” he explains. “They produce a higher quality food.” Lance puts soil first on his 300-acre farm in Biggs, California, where he grows intensely flavorful Biodynamic Organic Short-Grain Brown Rice and Biodynamic Organic Sushi Rice for Lundberg Family Farms.
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Get to Know Moringa

What’s hot? Moringa! The moringa is a tree native to the southern Himalayas, and grown in places like India, Indonesia, Thailand, and Africa as a food source. In the U.S, this superfood is available as a powdered supplement or liquid shot and can be added to smoothies, salads and soups.

Get to Know Sesame

While sesame has been a popular ingredient all over the world for many years, here in the U.S. we’ve been relegating it to top our hamburger buns. No more! Here are some of our favorite ways to use sesame.
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Get to Know Hemp Seeds

From smoothies and cereal to baked goods and plant-based milk, we’ve got recipes and inspiration so you can get cooking with hemp seeds.
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Whole Foods Market’s Latest Obsession: Pupusas

Our food truck test kitchen enjoyed a delicious kickoff in Austin, Texas in March with Tartinette, an open-faced sandwich concept. The truck is now enjoying its second theme — pupusas!
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Trend Watch

We love talking trends and according to Google, we’re not the only ones. The search engine recently compiled the five most-searched food trends from January 2014 to February 2016, and some of the top-trending topics looked pretty familiar!
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Get to Know Ras el Hanout, Berbere and Dukkah

Ras el hanout, berbere and dukkah are perhaps the most well-known spice blends of African cooking, used most frequently in Morocco, Ethiopia and Egypt. These blends vary from family to family and spice vendor to spice vendor. Luckily, they are sold premade in the U.S., or you can make your own to suit your tastes. Here's what to make with them.
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