Let’s face it: Who couldn’t use a beauty boost this spring? From waterless shampoo to upcycled beauty products, check out what our Trends Council thinks will be topping our shopping lists over the next year. While these new finds are filled with trend-worthy ingredients and formulas, our standards (as always) ban 100+ ingredients from all our beauty and body care products, including parabens, phthalates, microbeads and triclosan. So no matter what product you award as your new favorite, you can rest easy knowing that it meets our body care standards that go beyond clean beauty.
Beauty Goes Waterless
Hydrate hair and skin, check. Save shelf space and reduce water — double check! That’s right, more beauty products are being packaged in solid, waterless formats to help minimize the use of plastic packaging. When a product isn’t in liquid form, brands can use materials, like recyclable boxes or metal tins. The product is generally smaller, reducing the amount of packaging and the shipping weight too. So expect to see shampoo and conditioner bars that leave hair fresh and clean with less packaging and toothpaste tablets that whiten, brush away plaque and do good for the environment.
Try the Trend: HiBAR Moisturizing Shampoo & Conditioner; Pacha: Hydrate 2-in-1 Shampoo & Conditioner Bar, Clarify 2-in-1 Shampoo & Conditioner Bar; Nude & Crude Shower Powder: Tranquilizing Lavender Body Cleaning, Purifying Peppermint Body Cleaning; hello Antiplaque + Whitening Toothpaste Tablets; Moon Valley Herbal Shampoo Bars: Peppermint and Siberian Fir (available only in Pacific Northwest region)
Multitasking Balms
If 2020 taught us anything, it was to be really good at multitasking — and turns out that beauty products have learned that too. Balms are being reimagined to do it all: lips, cheeks, cuticles — anywhere that needs a little extra TLC. Plus, these skin-loving moisturizers are packed with ingredients like shea butter, coconut oil and sunflower seed oil. Get excited to do more with less.
Try the Trend: Pacifica Vegan Care Balms: Vanilla Sheer, Coconut Sheer; evanhealy Balms: Blue Cactus Cooling, Rose Vetiver Harmonizing, Patchouli Frankincense Rejuvenation; Earth Tu Face Geranium + Vetiver Skin Stick (available in North California region)
Juiced-Up Skin Care
Juicing fruits and veggies isn’t the only way to incorporate more of them in your daily routine. Your produce-aisle favorites are now playing starring roles in new beauty products. Enjoy new skincare and self-care essentials that will make you rethink how to take full advantage of top superfoods. From celery and mushrooms to blueberries, who knew that your go-to ingredients for juices, smoothies and salads could help your skin appear a little brighter and firmer?
Try the Trend: cocokind: Pore Refining Concentrate with celery, Texture Smoothing Cream with celery; ACURE: Seriously Soothing Blue Tansy Jelly Mask made with blueberry extract, Brightening Vitamin C Jelly Mask made with banana flower extract; Four Sigmatic Adaptogen Beauty with Tremella; Vital Proteins Peach Mango Morning Get Up & Glow Powder (coming spring 2021); DERMA E Ultra Hydrating Alkaline Cloud Cleanser with tremella mushroom; Yes To Avocado: Cream Mask, Cream Cleanser and Eye Cream
Upcycled Beauty
Upcycled products aren’t just showing up in food (like we predicted in our 2021 Food Trends). We’re seeing repurposed ingredients pop up in beauty products too. Think: quality coffee grounds, discarded apricot stones, leftover argan shells — all ingredients that support your skin, while giving what would have been food waste new life.
Try the Trend: UpCircle: Herbal Blend Face Scrub made with repurposed coffee grounds, Face Serum made with coffee oil extracted from repurposed coffee grounds, Cleansing Face Balm made with repurposed apricot stone powder, Face Moisturizer made with repurposed argan shell powder, Eye Cream made with repurposed maple bark extract and coffee extract
Stressed Skin, Meet Ramped-Up Remedies
It’s no secret that stress isn’t great for the skin. Some serious R&R for your skin is long overdue, right? Clean beauty remedies have come to the rescue in new formats like masks and serums with soothing ingredients like tea tree oil and witch hazel extract. And who doesn’t love a glow-up boost?
Try the Trend: FACETORY: Soothe Me Tea Tree Skin Clearing Mask, Let’s Talk Detox Purifying Pore Mask, Alba Botanica Acnedote Pimple Patches, Pacifica Glow Baby Super Lit Booster Serum, Weleda Clarifying Gel Cleanser
