Local Loan Recipients: Northeast
Whole Foods Market's Northeast Region includes New York, New Jersey (excluding Marlton and Princeton), and Greenwich, Connecticut.
Grindstone Farm
Pulaski, New York
Dick and Victoria de Graff of Grindstone Farm have been farming organically at their upstate New York farm since 1988. They started with blueberries and soon expanded to other vegetables. Now in their 19th growing season, they current sell through a CSA, an on-farm market, and wholesale.
Grindstone will be using the Local Producer Loan to purchase hoop houses, which will help them to extend their growing season and increase their farm revenue. The de Graffs currently have another couple that works with them who plan to join the business, and this expansion will help facilitate that growth.
Red Jacket Orchards
Geneva, NY
Red Jacket Orchards is a third-generation family farm that has been producing fruit with passion and integrity since 1958. The Nicholson family business grows apples, summer fruits, berries, and juices and has been selling to Whole Foods Market for seven years.
They used the loan proceeds to enclose several acres of high-density apricots, white cherries, and Japanese plums under a Haygrove high tunnel. These delicate crops are very sensitive to the elements, and this project aims to mitigate negative effects of weather calamities. The goals of the project are to increase production consistency by protecting the orchard from extreme conditions, increase fruit quality by reducing exposure to rain and increasing photosynthesis, advance maturity and harvest dates, allow for production of specialty and heirloom crops, increase sustainable agricultural practices, and allow the potential for transition to organic.
Wine Cellar Sorbets
Brooklyn, New York
Wine Cellar Sorbets is a young company founded by two childhood friends, Bret Birnbaum and David Zablocki. The two were planning to open a restaurant with David as chef when they realized the potential to market wine sorbets, a product they were considering offering at the new venue. From what they understand, they are the first and only company marketing this type of product in the U.S.
The company has received two loans under the Local Producer Loan Program. The first loan was used to purchase a larger, commercial-grade freezer and packaging in bulk, both of which will allowed Wine Cellar Sorbets to better serve Whole Foods Market customers. Their second loan will fund an expansion into other Whole Foods Market regions.






