Whole Story

The Official Whole Foods Market® Blog

Forks Over Knives Advanced Screening Series

Can lifestyle diseases be controlled or reversed through diet? The feature film Forks Over Knives examines that question. Watch the movie trailer and find a pre-screening event near you.

Pickled Produce: A Southern Tradition

In a pickle for new and tasty ideas for New Year’s celebrations? Check out one of our latest discoveries for zesty and tangy pickled produce!

Top Five Money-Saving Tips for Entertaining

Got a few more hurrahs in store for 2010 before welcoming the New Year? These top tips from The Whole Deal value guide will have you entertaining the idea of using high-quality ingredients without high costs when you entertain.

Champagne Primer

Confused about the difference between Champagne and sparkling wines? You’re not alone! Our wine guys provide a quick overview in our Champagne Primer.

Eight Fun Ways to Ring in 2011

Looking for some fun and festive ways to celebrate the arrival of 2011? Check out our ideas for homemade merrymaking and then share your own.

Healthy Tip: Gamble on Good Luck Foods

Cultural traditions encourage eating certain foods to bring good fortune in the New Year. Find out how many of these “good luck” foods provide a wealth of good nutrition — a lucky benefit for sure!

Our Top-Rated Recipes of 2010

From old favorites to new takes, our readers tried a wide variety of recipes this year. Here are the brightest stars in our top-rated recipes from 2010.

Tips for Greener Holidays: Clean Up!

Green up your clean up after the holidays with tips on reusing, recycling and donating from our Green Mission Team.

What's Your Christmas Wish?

Merry Christmas!


The Romance of Fresh Herbs

Fresh parsley, sage, rosemary and thyme sing to all of our senses. Our produce expert explores the aromatic allure of fresh herbs.

Holiday Harmony - Perfect Wine Pairings

Choosing the right wine for the holidays has never been easier! Try these great ideas for perfect pairings with our Top Ten holiday wines.

Healthy Tip: Eating on the Holiday Go

Before you head out over the hills and through the woods, check out our “Eating on the Holiday Go” series. Whether you’re traveling by plane, train or automobile, we’ve got suggestions to help you eat well along the way and once you arrive.

Healthy Tip: Good Food for Car Travel

Before you head out over the hills and through the woods, check out our “Eating on the Holiday Go” series. Whether you’re traveling by plane, train or automobile, we’ve got suggestions to help you eat well along the way and once you arrive.

Healthy Tip: Traveling Food for Planes and Trains

Before you head out over the hills and through the woods, check out our “Eating on the Holiday Go” series. Whether you’re traveling by plane, train or automobile, we’ve got suggestions to help you eat well along the way and once you arrive.

Celebrating the Feast of the Seven Fishes

Celebrate Christmas Eve with spectacular seafood. Our seafood buyer shares his family’s traditional Feast of the Seven Fishes.

What's for Christmas Dinner this Year?

While Thanksgiving leans toward turkey, Christmas dinner opens up the possibilities to many other types of entrées. Try some of these crowd-pleasing celebratory main dishes.

Support Local Artisans

Spread a little local love by supporting local farmers, producers and artisans — including these who specialize in sweet and savory goodies.

Matchmaker...Find Me a Holiday Wine Match!

Wondering what to serve with your holiday cheese board and celebrations? Find the perfect pairings for your holiday festivities with our Top Ten wines.

We've Got the Holiday Blues - Just for You

Creamy, spicy, smooth – there’s a blue just right for everyone this holiday season. Our cheese guru reveals the mystery of what makes blue cheese blue.

Top Five Money-Saving Tips for Shopping

Our Value Guru shares our favorite holiday shopping tips for getting the good stuff — and the basics — at the best prices possible.

Green Holidays: Gift Wrap

Rethinking the way you wrap gifts can really green-up your holidays. Check out our tips, and share your own for greener holiday giving.

Hot Holiday Drinks

Whether you’re trimming the tree, baking dozens of holiday cookies, wrapping gifts, or relaxing and listening to holiday tunes, a mug of one of these hot holiday sippers will help set a festive mood.

Whole Trade Lilies from Plantas y Flores

Whole Trade lilies bring holiday cheer to you and to others. Learn how Plantas y Flores grows flowers meeting our Whole Trade commitment to ethical trade, the environment and quality products.

Make Merry with Muffins

Make merry with a batch of healthy, nourishing muffins — perfect for breakfast, snacks or treats, especially with a house full of holiday guests. Pull out the muffin tins for our favorite recipes and baking tips.

Green Holidays: Party Planning

Green up while you party down! We’ve got tips on how to reduce waste at holiday parties. How do you green your holidays?

12 Small Bites for Holiday Entertaining

Try more budget-friendly recipes for entertaining and you'll spend less, waste less and stress less, but have more holiday fun with friends and family!

Best Ham Leftovers Ever

The best part of serving a ham for the holidays may be serving up delicious leftovers. Learn why we think our hams are your best choice and try our favorite recipes for leftover ham.

Spread a Little Local Love

Spread a little local love during the holiday season by supporting local farmers, producers and artisans. Learn about a few of our local growers of seasonal favorites.

Roasting Chestnuts

Learn to roast chestnuts without the open fire. If you love chestnuts, and have always wondered how to roast them at home – here’s how.

Green Holidays: Practice Precycling

Precycling aligns your shopping practices with your green principles. Learn what it means and get tips for ways to reduce waste this holiday season.

Gifts From Your Kitchen

Wrap up your holiday shopping without leaving the house! Try one of our 38 deliciously simple recipes for gifts made in your own kitchen.

A Good Start to Citrus

Citrus trees need a bit of cool weather at the end of the growing cycle to bring out peak flavor, and they also need rain at just the right time in just the right amount. Find out how your favorite citrus is faring this season.

Holiday Ham Cooking Tips and Recipes

Ham is a great choice for the holidays — it’s simple, feeds a crowd and provides fantastic leftovers. Learn why our hams are your best choice and get tips on cooking a deliciously festive entrée.

What's New: Clean for the Holidays

The Earth-conscious ingredients in our new cleaning products will help keep a smile on your face while you keep your home sparkling and bright during the holidays.

Don't Fret the Festivities

Healthy Tip: don't fret the festivities! Faced with sweet and rich party fare, how are you planning to survive those holiday gatherings without sabotaging your health? Read our tips and share yours.

Holiday Cookie Time

There’s something irresistible about the aroma of warm spices and freshly baked goodies. Here are 10 great holiday cookie recipes — perfect for cookie swaps, homemade gifts and leaving out for Santa!

'Tis the Season - A Wine for Every Time

Shopping and gift-giving can be greatly simplified with a fabulous bottle of wine, a colorful ribbon and a cheerful holiday spirit! Our Top Ten are perfectly tuned to a variety of holiday occasions.

Our Ham Producers Raise the Bar

By partnering with dedicated family-owned farms and producers, we make sure our hams are the best for your holiday table. Meet these producers and learn how our hams are from pigs raised to meet our high standards.

Be a Star With a Holiday Cheese Plate

From easy to artisan, our cheese guru shares her combinations for a stellar cheese plate that will make you the star of the holiday party.

Top Five Money-Saving Tips for Giving

Keep your personal Scrooge under wraps with our top five favorite tips for giving gifts with good in mind for all, including your wallet.

Tips for Greener Holidays: Cards

Here are a few tips from the Whole Foods Market Green Mission Team to help us rethink holiday cards. Got tips? Share ‘em!

Celebrate the Latest Issue of The Whole Deal

Celebrate the holideals with The Whole Deal! Unwrap bright new coupons, fresh small bites recipes and 30 tips for shopping, entertaining and giving on a budget.

Help Justin’s Nut Butters Feed the Hungry

For every jar of Justin’s Nut Butter sold in December, Justin’s will donate $1 to the Conscious Alliance — a non-profit dedicated to feeding those in need in the U.S., with a focus on impoverished American Indian communities.