Whole Story

The Official Whole Foods Market® Blog

EcoPath’s Biodynamic Aloe Vera Farm

When I was in Brazil this past year for a food industry show, I met a brother and a sister who lived and worked on their family’s biodynamic aloe vera farm. I learned that on this farm the siblings made cleaning products from the aloe vera that they grew. Their family, the Weltzien’s, founded EcoPath in 1981 in São Paulo, Brazil after relocating from Spain. The family business was the first company to introduce biodegradable, concentrated cleaning products to the Brazilian market. The products have improved along the years, eliminating all petrochemicals. Now, EcoPath has the first and only ready-to-use cleaning product line that is certified Natural by IBD (Biodynamic Institute), Rainforest Alliance Certified and part of the Whole Trade Guarantee program, all of which guarantee social and environmental responsibility. All of EcoPath’s products are hand filled with labels that are applied by hand, thus providing jobs around their community. All of their product lines contain organic and biodynamic aloe vera grown on the family farm. The workers receive above standard salaries and are educated about recycling, organic agriculture and environmental protection. They also participate in neighborhood recycling programs to raise funds for public schools and other charitable entities. Today, the siblings — Falk, Thorsten, Becky, Folko and Klaus — are working hard to continue their father’s legacy and introduce these products to the world! EcoPath Cleaning Product Listing: •Eco Purpose All Purpose Cleaner •Eco Purpose Dishwashing Liquid Lemon grass •Eco Purpose Dishwashing Liquid no fragrance •Eco Purpose Laundry Wash Liquid •Eco Purpose Laundry Wash Powder fragrance free