Whole Story

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Looking for Affordable, Organic Non-Dairy Milk?

By Errol Schweizer, August 21, 2010  |  Meet the Blogger  |  More Posts by Errol Schweizer

Hey Newsletter Subscribers, we apologize for the coupon confusion! To get the exclusive coupon, all you need to do is print the email you received. As a paper saver, you might want to check your print preferences and print just the first page. You don’t need to print the coupon if you have a mobile device. Just pull it up on your device at checkout and show it to the cashier. It’s that easy! If you don’t subscribe to our newsletters, you should! You’ll get the latest specials, store news, savings tips and online coupons, delivered to your inbox a few times a month. Thanks! Now on to the blog post...

Lots of people are choosing to go with non-dairy milks these days. At Whole Foods Market, we have watched the non-dairy milk category sprout significantly over the last couple of decades. While some people avoid dairy products altogether, there are a lot of folks who are choosing non-dairy milks even if they eat dairy at other times. And this is all good for everyone because the options for non-dairy milk keep getting better and tastier!We look at our product mix all the time and we recognized a need to enhance our non-dairy milk set to make sure we were providing you with affordable, organic options. We always prioritize organics, as we feel that they are the healthiest, most eco-friendly and highest quality products we sell. This is especially important for products that our customers consume daily, like non-dairy milks. After months of behind the scenes wrangling, we are thrilled to present a host of new options for you. Introducing:

  • 365 Everyday Value Organic Soy and Almond Milks -available only at Whole Foods Market
  • Earth Balance Organic Soymilk - currently available only at Whole Foods Market

And here's the scoop on why these will make great additions to your day.

365 Organic Everyday Value Almondmilk Made from American-grown organic almonds, this milk is enriched with vitamin D and calcium and is a smooth, nutritious non-dairy beverage that tastes great with cereal, smoothies, or by the glass. It's available in Original, Vanilla and Unsweetened flavors - so there's sure to be one that hits the spot for your household. Try starting your day with our Mixed Fruit Smoothie recipe featuring our Almondmilk...it's quite tasty.

365 Organic Everyday Value Soymilk - Light We've added new Light soymilk in Original and Vanilla varieties to our 365 Organic Everyday Value line of non-dairy milks. Look for our new soymilk twin packs if you're seeking double the value in organic beverages. Our soymilk is made from whole organic soybeans grown in the USA using non-GMO seed. Creamy, smooth and enriched with calcium and vitamins, they are a delicious and affordable way to boost your morning smoothie. For a nutrient-dense and affordable treat try our Light Soymilk in this Get Your Greens Smoothie recipe. A smart choice for cereal, smoothies, baking or simply by the glass, our 365 Organic Everyday Value non-dairy milks are all lactose, cholesterol, gluten and dairy-free, and are enriched with calcium and vitamins. Not to mention organic and sourced from American farms, at a great price.

Earth Balance Organic Soymilk We're also really excited about some new non-dairy milk products from Earth Balance, a leading producer of natural spreads and nut butters. Earth Balance has agreed to work with us for an exclusive launch of its new line of organic and Non-GMO Project-verified* refrigerated soymilk now available in our stores nationwide! Available in Original, Vanilla, Chocolate and Unsweetened varieties, this smooth and creamy refrigerated soymilk is vegan, free of lactose, cholesterol, dairy, gluten and is an excellent source of calcium and vitamin D.

Earth Balance is also the first refrigerated soymilk to utilize the rigorous practices of the Non-GMO Product Verification Program. GMO stands for "genetically modified organisms" and there are a lot concerns from our customers about products made with GMOs, not to mention that GMOs are not allowed in organic products. You will see the "Non-GMO Project Verified" seal on a number of products in our store, and we expect that number to increase dramatically in the near future. Earlier this year, we announced the enrollment of all of 365 and 365 Organic Everyday Value products in the Non-GMO Project Product Verification Program. Now you can shop knowing that all these new non-dairy milks meet Whole Foods Market's strict quality standards. Give them a try and let us know what you think!

*The non-GMO Project was created by leaders representing all sectors of the organic and natural products industry, including manufacturers, consumers, processors, distributors, farmers, seed breeders and retailers - including Whole Foods Market. The Non-GMO Project is a non-profit organization dedicated to providing consumers with information about GMO risks and to providing a process-based program that identifies products that comply with the Project's consensus-based definition of non-GMO. The non-GMO Project allows product suppliers who comply with the program's strict requirements to include the non-GMO Project Verified seal on product packaging.

 

41 Comments

Comments

Andrea says ...
Don't forget you have Coconut Milk. I use it for coffee. Not only do some of us need to find nondairy options we also are looking for soy-free products too!
08/24/2010 11:58:01 AM CDT
pamela says ...
I am glad that cost it's being taken into consideration because these non dairy products can be pricey.
08/25/2010 8:52:13 AM CDT
Candace says ...
What about Oat Milk? I have been searching unsuccessfully in CT for it. Over it the UK they have a brand called Oatly. It only has oats, water, and sea salt as ingredients...Currently I have to make my own Oat milk to use. Would love to start seeing this show up on the shelves!
08/25/2010 11:48:05 AM CDT
Rachel says ...
It would be helpful if the nutritional information for these products were also posted.
08/25/2010 4:19:55 PM CDT
Alek says ...
As a vegan, I love the new 365 Organic Almond Milk - great job WF!!!
08/25/2010 4:33:00 PM CDT
tamara says ...
Love the almond milk!!
08/25/2010 5:00:06 PM CDT
Catherine says ...
I was given some 365 organic soymilk and it was ok flavor wise and it was a little thick but it was ok to eat and then one day I had peaches ready to eat, several as a matter of fact, so skin and all I put into the blender with the 365 organic soymilk and I must tell you I blended it on "frappe" it was one or the best smoothies that I ever tasted. The next day I combined blueberries and it was "to die for also". Thanks Catherine
08/25/2010 5:44:06 PM CDT
Everett says ...
Love the 365 Almond milk. Is there any chance that a chocolate version will be cominh out?
08/25/2010 6:21:47 PM CDT
Jill says ...
I love almond milk. Can I substitute it for cow's milk 1:1 in baking?
08/25/2010 6:23:36 PM CDT
Cam says ...
No help getting the coupon on your mobile device just marketing for whole foods .
08/25/2010 9:19:18 PM CDT
Tarcela Mitchell says ...
It would be nice to have a WF in Hampton Roads-Chesapeake, VA so all of us lactose intolerants can readily purchase the 365 Organic Everyday Value line of non-dairy milks.
08/25/2010 9:26:24 PM CDT
Bob DePietro says ...
Love shopping in the Glastonbury, CT store. Always courteous, helpful staff and always clean and well stocked. And I absolutely love the Vanilla Almond soy milk!
08/25/2010 9:42:58 PM CDT
Bob DeP. says ...
Love shopping in the Glastonbury, CT store. Always courteous, helpful staff and always clean and well stocked. And I absolutely love the Vanilla Almond - soy milk!
08/25/2010 9:44:37 PM CDT
Gabriella says ...
this latest email contains a coupon for almond milk or soymilk with cereal, it is unclear how this can be printed - I am not able to. Please advise, I would like to use it (and cannot do on mobile device). thank you kindly, Gabriella
08/25/2010 9:54:28 PM CDT
Sharon Boling Escamilla says ...
This is great! I appreciate that this info is not simply another ad, but as well an article full of informative information. Great store @ Basse Rd in SA,TX. Thanks, Sharon
08/26/2010 1:11:46 AM CDT
philippa bourke says ...
It would be SO great if Whole Foods could publish more non-dairy product info and some recipes or food ideas.
08/26/2010 2:36:11 AM CDT
Dave says ...
Thanks for continuing to cater to vegans, WF!
08/26/2010 6:48:35 AM CDT
carina says ...
the new almond milk is very tasty!
08/26/2010 6:57:46 AM CDT
Shannon K says ...
As a mom of 4 kiddos, the list of allergens seems to keep growing. It has been an expensive and time consuming job to keep these lil' punkins healthy and safe. Thank you WFM for making my job easier. :)
08/26/2010 6:59:54 AM CDT
Penny says ...
I clicked print for your coupon and got 4 pages of paper. There must have been a better way but I didn't see it. P.
08/26/2010 7:14:28 AM CDT
Ann Luhrs says ...
I am happy to find "non-dairy" milk choices, however, I have to limit my calicum intake - I have one kidney and can not have a lot of calicum (I attempt to keep it under 4%/day!). I really would appreciate to find more non-dairy milk without the "additional" calcium. It has taken a long time to find breads (need to be fresh made) and cerels and other food stuffs that do not include calcium additives. so, please try to have some soy milks that don't add calcium (like the original Soy Dream non-dairy milk) and I will be a happy camper! thanks.
08/26/2010 7:20:07 AM CDT
heather says ...
Thank you, my 4yr old is allergic to cows milk and soy milk. He loves almond milk. It is very expensive to care for him as him allergy list is extremly long. Any tips on casen, gluten, dairy, soy, yeast, nut,and egg free products that really taste good?
08/26/2010 8:16:24 AM CDT
Mike says ...
I switched to non dairy milk a few years ago and haven't looked back since. It still surprises me though when I meet people who have never tried it. For those who subscribe to the Whole Food newsletter, like myself, they would have gotten a buy one get one free coupon. Thanks for that.
08/26/2010 8:19:53 AM CDT
Mary Teresa says ...
So happy to see 365 get on board with the Almond Milk. The soy controversy leave me avoiding soy milk - until someone can clear it up for me! We enjoy the Diamond brand - but it's still not organic. Now - what about this idea that California is thinking about nuking almonds? :(
08/26/2010 9:53:51 AM CDT
Allison B says ...
@cam, @gabriella and other newsletter subscribers: We apologize for the coupon confusion! To get the exclusive coupon, all you need to do is print the email you received. As a paper saver, you might want to check your print preferences and print just the first page. You don’t need to print the coupon if you have a mobile device. Just pull it up on your device at checkout and show it to the cashier. Thanks!
08/26/2010 10:27:24 AM CDT

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