Whole Story

The Official Whole Foods Market® Blog

Organic Valley

CONGRATULATIONS TO OUR WINNER CASEY FROM ANNAPOLIS, MD. THANKS FOR ALL YOUR COMMENTS! We love our producers, suppliers and vendors and we think most of them have some pretty interesting stories behind their products too. We’ll be sharing some of our favorites here in an ongoing series. Read on for a chance to win a $50 gift card. “We go out to the grocery store wearing our Organic Valley hats and someone will come up to us and say, ‘Oh, I love your stuff, it’s the best, thanks!’ and it feels great.” In scenic Fairfield, Vermont, young farmers Tyler and Melanie Webb run Stony Pond Farm, an organic dairy farm that supplies milk to Organic Valley. Their road to farming was a little unorthodox. Neither Tyler nor Melanie have a background in farming; they both grew up in suburbs of New York. Tyler’s first interest in farming came from studying anthropology in college. Through taking a soils class, he studied plant and soil science and worked for the government for a few years before taking the leap to start Stony Pond Farm. “Tyler found this farm and it was a rundown old dairy farm that together we brought back to life,” says Melanie. “I figured if I’m ever going to have a chance of being a farmer I’d better try it in my early 20s than my late 60s, so I quit my job, “ says Tyler. “I look back and I don’t even know how we pulled it off. Every day you wake up and you do what you have to do. You milk the cows and you do what’s possible and then before you know it, you’ve done the impossible. In looking back, it seems like it was impossible, but we did it.” For the Webbs, it was important for their dairy to be part of a farmer-owned cooperative like Organic Valley that encourages the growth and stability of family farms. “I think Organic Valley has been really interested in supporting and promoting young farmers, “ says Melanie. “It’s cool to be part of a co-op that is so forward-thinking.” What do you think about the hard work that the Webbs have put into starting their dairy farm? Watch the slideshow above and leave a comment with your answer by October 11. One comment will be chosen at random to win a $50 gift card to our stores.

Leave a reply

To provide feedback or ask a question about our company, a store or a product, please visit our Customer Service page.

For more information about posting comments to our blog, please see our Comment Posting Guidelines.

521 comments

Comments

Sandy says …

Great to hear about those who produce our food!

LeeAnn P. says …

I think what they did was amazing. Sometimes you just have to pursue your goals with passion and commitment because too much planning can be a buzz kill, lol!

Peg Bainbridge says …

What a wonderful story and inspiring story! Perfectly portrays the strength and happiness of the family and their farm...It's good to know that this is what goes into growing the food I eat. Thank you so much, Webbs..

erin carr says …

I applaud anyone who decides to leave the known and ventures out to pursue their dreams. Great risks less to great rewards. Delicious milk. Thank you. Erin Clearwater, Fl.

Sarah says …

The Webbs' story has me excited. Sometimes I feel discouraged by the fact that my degree is in teaching. Teaching is good, but I'd love to get involved in something like this. And they did! The Webbs' story is inspirational, and I'm so glad you shared it.

Grace Powell says …

I LOVE Organic Valley, most everything!!! Thank you for what you do!

Jennifer L S Agathe says …

Organic Valley products are in my refrigerator!!!! Delicious! Tyler and Melanie Webb, your story.... Inspirational! (Thank you!:)

Ben Detofsky says …

I love this story. They're like every other entrepreneur that's getting a ton of press right now in the tech world, except society doesn't view what they do as at all glamorous.

Sabrina says …

I am trying to start eating healthy but it is so hard to find food i like. I guess i am a picky eater any advise?

Gena says …

I think that Tyler and Melanie are an inspiration to all of us out there who would love to start their own organic farm. It shows us that with a dream and positive thinking the impossible can be done!

Sarah B says …

Thats such a great story.

Rachael says …

Like the others, I find them very inspiring. But as a new mom myself, I am overjoyed to see Melanie wearing her baby and exposing her little one to such an amazing experience. Hearing their story and seeing them has made me even more proud to call "Organic Valley" products MY dairy product of choice. I'm delighted to support farmers like them.

Karen L says …

I shop Whole Food & buy organic as much as possible but I never really know what brand to reach for...this video will be the reason it will be Organic Valley! What a lovely family & wonderful effort and sacrifice on their part. We as consumers must support this kind of family farm or they will be gone forever.

B Piggush says …

so happy you started your operation. thanks!

ctbenjamin says …

Great story! & great foods as well - love OV's quality, it's top notch = )

Erin Lewter says …

The Webbs are living their dream and contributing to a movement that is making the world a greener, more sustainable, and better place to live. I am amazed and inspired by the hard work and dedication it must have taken them to achieve this goal. It makes me want to quit my job and start a family farm! Seeing them walking through the pastures with their baby, huge smiles on their faces, makes me proud to support Organic Valley and the family farms that is supports. Thank you, Whole Foods, for supporting Organic Valley and providing me with delicious and organic dairy products. And a huge thanks to the Webb family for following their dream and raising happy, healthy cows and setting a great example for how dairy farming should be done!

Jessica says …

I am inspired by this family, to take on this challenge and to succeed. They are truly remarkable and its great to know that it is families like the Webbs who are being the great products of Organic Valley.

Anne says …

Its inspiring and uplifting to know that there are people making our world healthy and beautiful.

Emily Edgren says …

Their story gives me motivation and inspiration to continue in my endeavors to live a more natural and sustainable lifestyle. It's hard when most don't see the need for being more self-sufficient, but when I see what the Webbs gave up and the rewards they are now enjoying, it reminds me that it will be worth it.

Kathleen says …

I think the work they do and the passion they bring to the job shows! We need more people like Tyler and Melanie in the farming business! I buy Organic Valley because of the small farmers and not the one's owned by the corporations! Keep up the great and inspiring work, we can taste it in your products!

Linda Clark says …

I think this is wonderful. It's something I always dreamed I wish I could do. Thank you for sharing your life and story and giving us organic milk.

Laura says …

love their story, so awesome. Makes me feel even better about buying their products.

Nicole K. says …

Great families making great products!

Jill Morowitz says …

What an inspiring story!

Mardi Shaw says …

Thank you for sharing your story! We use only organic valley, but we live very close to La Farge! Always trust OV.

Michael M says …

Great photos. You can really see that in spite of all the hard work, The Webbs really love what they're doing. This story is a great example of the benefits of OV's business model and commitment.

Becky D says …

What a great example of following a dream and putting in the work needed to acheive it! The best things in life don't always come to us with ease, so kudos to Tyler and Melanie for all they've achieved! Organic Valley milk tastes great and no wonder, their cows look happy and seem to truely be cared for. Can't wait to try their other products!

Mel says …

I would love to milk a cow. It is wonderful to see that cows seem so tender and have such responsability on their shoulders...to produce milk.

Susan Fitzgerald says …

I Love Organic Valley products and I am so happy to see the real people behind it all. My son and I love your cream cheese by the bar and the cheddar & parm cheese!! Happy for you and hope more people do the same. I have family in Randolph VT its such a healthier place than NY even though I am still here on Long Island. Blessings keep up the great work!

sharon says …

Taking such a leap of faith shows others that following your dreams is worth all the hard work and sacrifice. It is wonderful they are giving back to the environment and that there ism support out there for such efforts like Organic Valley.

Josephine Ciardiello says …

This is tremendous work and effort, not to mention major lifestyle change - to make all of the Organic Valley consumers health and life better. I'm hooked on all of the Organic Valley products; the newest of which is the Organic liquid yogurt - terrific product!! Praise and kudos to Webb's - keep up the great work. (love your butters too.....)!

Laura says …

I admire and appreciate the dedication and determination of this family to take a risk and follow their dreams.

Phyllis says …

So amazing! This was the best thing ever. Organic is the way to go especially when you have children! I totally believe in having everything Organic.

Daiva says …

I love this inspirational story. It's wonderful to learn more about farmers who care about what is going into our food supply and how everything we do affects the environment we live in.

Ashley Barrineau says …

Farming is one of those things I wish I could do, but at the same time growing up so far removed from the process from farm to table makes it seem completely intimidating. Maybe I will start with vegetables and slowly move into a hen house :) Love hearing positive stories like this!

Meissa says …

Wow, what a great story!

Emily says …

Great story! It makes me want to own a farm!

Maria says …

Yummm, Organic Valley! It's good to see a family run business with so much passion and care for their product and customers...not just bottom line!

Emily says …

Great story! It makes me want to be a farmeR!

Diana says …

They make me proud that I only give my baby girl Organic Valley whole milk. It is such an amazing company because of farmers like the Webbs.

Leslie says …

Love this stuff - great story!

David says …

Love Organic Valley and glad to see the hard work that is put in.

Alyssa says …

So inspiring!

Shulin Tay says …

"Organic Valley" is a fine example of putting heart into what you produce.

Jessica V says …

I think this is not only inspiring, but I am thankful for all of their hard work. We can enjoy top quality products because of them.

Heather Lingmann says …

I love this story. It takes a lot of courage to start off on a new venture that you have no experience in. And so inspiring to see that it's paid off for them!

Meggomyeggo says …

I really wish there were more groups like you in the world...especially down here in San Antonio Texas...would make it more bearable to live here.

Lisa Ruth says …

Love it! You'll make a difference in this world!

Kim N says …

So very inspiring!

Will says …

Another great example of personal passion turning into outstanding product

Pages