Whole Story

The Official Whole Foods Market® Blog

Whole Body and Vitamin Angels

Join one of our very own Whole Body team members for an insightful interview about the positive impact of Vitamin Angels not only on children’s health, but also in the hearts of our team members, customers and supplier partners. Susan Oelker is the Southwest Regional Supplement Buyer and has worked for Whole Foods Market for 14 years, where her passion for the best supplements and body care products is matched only by her enthusiasm for supporting suppliers who give back to the global community. Your next vitamin purchase can make a difference for under-nourished children. Find out how and tell us what you think. We'll donate $1 to Vitamin Angels for each of the first 5,000 comments posted on one of our Vitamin Angels blog posts by November 30, 2010.

Learn more about Vitamin Angels in our previous Viva Vitamin Angels podcast. Podcast Notes: Expert: Susan Oelker Whole Foods Market team member, Susan Oelker was introduced to the work of Vitamin Angels 4 years ago:
  • Vitamin Angels provides team members with an easy way to help others and fulfill their desire to create positive change through their work at Whole Foods Market.
The Vitamin Angels and Whole Foods Market partnership is special to all stakeholders:
  • Finding a way to impact malnourishment can sometimes seem overwhelming, but when team members connect that all they have to do is show guests products on our shelves that donate to Vitamin Angels, it is really impactful to that team member and customer.
  • Not only is it a great product for the guest, it also doesn’t cost them anything additional to help these children.
Whole Body has a unique opportunity to directly impact the lives of children, customers and team members through its relationship with Vitamin Angels:
  • Whole Body carries the best supplements available and it’s these same nutrients that customers buy for themselves that Vitamin Angels is delivering to children in need.
  • The dedication of Howard Schiffer and his team at Vitamin Angels to this global mission shows when they come out to educate team members about how we can all work together to reach these children.
Vitamin Angels gives everyone a way to make an impact:
  • Team members in Whole Body and throughout the store are given an opportunity to share with guests that even the most basic choice of which vitamin they choose that day can support a child in need.
  • It doesn’t cost any more money or any more time to make positive change happen.
  • Every day, team members and customers can do this and all they need is the awareness that they can make a difference.

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502 comments

Comments

Andrea says …

Awesome! What a wonderful idea!! :-)

emma says …

What a great cause and I am so happy to support! : )

TaraJean Whelahan says …

I love this idea! Great program and can't wait to see results.

Cynthia Savell says …

this is a wonderful program......will donate whatever and whenever I am able. Childhood hunger and bullying are my most important causes....and I suspect they may be a relation between the two.

Nancy Waterous says …

My daughter worked for Vitamin Angels while in college and beyond. It's such a great organization!

katherine garcia says …

Thanks! Great Cause!

Mimi says …

Tis the season to be Thankful! Good for you Whole Foods!

eeyore151 says …

Good causes are fun.

Nick Conte says …

This is a great program and a great start to what should become a future program for others to follow in spirit. Food Angels should come next, then Clothing Angels, Clean Water Angels, Safe Shelter Angels...you name it. It time for people to realize that we are all God's creatures and need to care for one another. Keep up the great work Vitamin Angels and Whole Foods!

Andy says …

Great program... Thank you!

Chris says …

God I love kids!

Linda B. says …

As a pediatric nurse practitioner I fully recognize how important good nutrition is to brain development in children. This is a wonderful program for children in whom optimum nutrition is difficult to come by. What a blessing!!

Mei says …

Absolutely brilliant!

Marie says …

Superb program!! Thank you Whole Foods & Vitamin Angel for making a difference in children's lives :))

Nari says …

Sounds like a great program!!

Sarah says …

Such a great cause.

Mary Lou says …

I am so glad to hear/ read about this. I will always choose a company and/or product that gives back to the community at large. Thank you for being a part of the good in the world.

Lynn says …

This is a really kind idea!

Alana says …

This is such a wonderful concept. I read through many of the comments so far & am glad to see all of the support for Vitamin Angels. Best of luck making this program a success.

Brad Porter says …

way to go whole foods!

Dela says …

Great program! Yay Whole Foods!

Kristin says …

This is a lovely idea. Sure, nutrition from food sources is best but some people simply cannot afford or have no access to a balanced diet. Love this!

Beth says …

Great start. We need to go further beyond charity and help empower through Fair Trade and Whole trade in addition to organic. Things that will help people and whole communities so that they will not face poverty and malnutrition in the first place. Also... remember to advocate for the poor with your senators and representatives. peace~

maria m says …

May the Good Lord bless the Whole Foods Angels and Vitamin Angels. What a wonderful way to give to children in need during the Thanksgiving season.

Jenna says …

One of the reasons I shop mainly at Whole Foods is because they support and bring awareness to programs such as vitamin angels. I appreciate the reminder that each purchasing decision I make affects others and the information given to help me choose more effectively.

Peggy P. says …

Children's health is very important, thank you for taking on this awesome responsibility to help our children.

Erika says …

Good.

Margie Herbert says …

What a joy to support this program. Bless you. I am grateful for you.

Beth says …

Thank you! I love this program!!!

Andreea S says …

So glad to help you guys donate to a deserving cause !

Vaunie says …

This is amazing!

dionne a says …

yay! this is cool.

Sabine says …

I met Howard over 20 years ago, his vision and passion are inspirational. Each time I see a Vitamin Angel ad/campaign, I am reminded of the great work he has accomplished...it's make us a better people.

Nancy says …

Great cause!!!!

Suzanne Holden says …

This was a very inspiring story. Go, Vitamin Angels!

Misty says …

Another wonderful program, excellent job Whole Foods!

Jackie says …

Love it! What a great idea!!

Betty Pedersen says …

Thanks for the opportunity to help!

Richard Venezia says …

This is incredible! Good on you - best of luck with the program, I am glad to be a supporter of Whole Foods!

Nancy says …

What a great program! Love, love, love it!

christal says …

I think that it is wonderful that we are becoming globally responsible and can see the need in others and come together to fulfill the need regardless of our political/social or religious views, keep up the good work!

Christina says …

Thank you for doing this and helping others.

Amanda D says …

A great cause. A wonderful way to help the little ones of this world.

Seema says …

why don't you contribute $5000 PLUS the number of comments?

Jennifer says …

Outstanding project; delighted to see WF's connection to it!

Lisa says …

Excellent program! Thank you for caring.

Pam Burton says …

Hope this takes off. A great idea.

Jennifer Purkey says …

A worthy cause if ever I saw one.

Angela says …

What an awesome organization and way to give back!

Elaine says …

Just one more reason I love Whole Foods!

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