Official Rules

No purchase is necessary to enter. A purchase will not increase your chance of winning.

Dates: This Promotion begins at 12:01 a.m. Central Time (“CT”) on 11/01/16 and ends at 11:59 p.m. CT on 12/31/16 (the “Promotion Period”).

Eligibility: The “My Holiday Tradish –Groceries for a Year” Sweepstakes (the “Promotion”) is open only to legal residents of the 50 United States plus the District of Columbia with the exception of residents of AK, DE, ND, SD, VT, WV, and WY, 18 years of age or older. Void in AK, DE, ND, SD, VT, WV, and WY; and where prohibited by law. Officers and employees of Whole Foods Market (the “Sponsor”), and its respective subsidiaries, affiliates, advertising and promotion agencies, their vendors and agents, and the immediate family members of the foregoing, are not eligible to win.

To Enter: Simply visit, anytime during the Promotion Period, and follow the steps to enter. Nominee must meet below Eligibility requirements. Sponsor is not responsible for late, lost, destroyed or misdirected entries. Limit; one (1) Online Entry per person.

Nominee Eligibility Requirements

  • Must be a legal US resident and not residing in AK, DE, ND, SD, VT, WV, and WY, where it is void
  • Must be 18 years of age or older
  • Must reside in the same state as the Nominator
  • Cannot be a self-nomination
  • Cannot be a WFM employee
  • Cannot live in same household as Entrant/Nominator
  • Nominee cannot be changed once Entry is submitted


Note: Multiple participants are not permitted to share the same email address. Any attempt by any participant to obtain more than the stated number of entries by using multiple/different email addresses, identities, registrations and logins, or any other methods will void that participant's entries and that participant may be disqualified. Use of any automated or third-party system to participate is prohibited and will result in disqualificatio8n. In the event of a dispute as to any online entry, the authorized account holder of the email address used to enter will be deemed to be the entrant. The "authorized account holder" is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the submitted address. The potential winner may be required to show proof of being the authorized account holder.

Prizes/Drawing: One (1) Grand Prize Winner (the “Winner”) will be randomly-selected by a representative of the Sponsor, on/about 01/01/17, from among all eligible entries received. Winner and the person that he/she nominated will each receive “Groceries for A Year.”* Approximate Retail Value (ARV): $5,200 (based on spending $100/week). Total ARV of both prizes being awarded is $10,400. Odds of winning will depend on the total number of eligible entries received.

*(Prize will be awarded in the form of WFM Gift Cards, which can be used towards their weekly grocery purchase.)

Grand Prize Acceptence: The potential Winner will be notified by mail, phone, or email and must sign and return an Affidavit of Eligibility, Liability & Publicity Release (the “Releases”) within seven (7) days of notification in order to claim their prize. If a potential Winner cannot be contacted, the prize notification is returned as undeliverable, or he/she fails to sign and return the Releases within the required time period, that potential Winner forfeits the prize and an alternate winner may be selected. Only two (2) alternate winners will be selected, after which the prize will remain un-awarded. If the potential winner did not include a Nominee upon initial entry, they will be required to provide contact information of Nominee within above stated seven (7) days of notification or the Nominee portion of prize will go unawarded.

Nominee Acceptence: Potential winning Nominee will be contacted by email or phone and requested to accept his/her Nomination and entry into the Promotion by signing and returning an Affidavit of Eligibility & Publicity/Liability Release (the “Affidavit”) within three (3) days of notification (the “Accepted Nomination”), to the extent not prohibited by law. Noncompliance may result in disqualification of the Nominee’s portion of the prize.

Prize Conditions: Prize may not be transferred, substituted or redeemed for cash. No substitution, assignment or transfer of a prize is permitted, except by Sponsor, who reserves the right to substitute the prize or prize component with another of comparable or greater value. Winner is responsible for all taxes and fees associated with their prize as well as their Nominee’s prize (winner is responsible for tax on $10,400). All Entries submitted must be original and the intellectual property of the Entrant/Submitter. Entrants/Submitters will retain ownership of their Entry, but submission of it will confirm that Sponsor may use said Entry for publicity purposes. Sponsor reserves the right in their sole discretion to disqualify any Entry at any time in the event it is determined that the Entry is offensive, inappropriate, not in keeping with Sponsors’ images or if it is determined that the entrant has not otherwise complied with these Official Rules. All entrants agree to be bound by these Official Rules and the decisions of the Sponsor, which shall be final and binding in all respects. All federal, state, and local rules and regulations apply. By participating in this promotion, entrants agree to “hold harmless” the Sponsor and agents affiliated with this promotion for any and all damages that may result from acceptance of the prize offered and/or participation in the promotion.

Publicity: Except where prohibited, participation in the Promotion constitutes winner's consent to Sponsor’s use of Winner's name, likeness, voice, opinions, biographical information, hometown and state for promotional purposes in any media without further payment or consideration.

Entrant's Personal Information: Information collected from entrants is subject to the Sponsor’s Privacy Policy which can be linked from (

General Conditions: Sponsor reserves the right to cancel or modify the Promotion if fraud, technical failures or any other factor beyond Sponsor's reasonable control impairs the integrity of the Promotion, as determined by Sponsor in its sole discretion. In such event, Sponsor reserves the right to award the prize at random from among the eligible entries received up to the time of the impairment. Sponsor reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or the operation of the Promotion or to be acting in violation of these Official Rules, or any other promotion or in an unsportsmanlike or disruptive manner. Any attempt by any person to deliberately damage any web site or undermine the legitimate operation of the Promotion is a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor's failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.

Release: By receipt of any prize, Winner agree to release and hold harmless the Promotion Entities, each of their related companies, and each of their respective officers, directors, employees, shareholders, and agents from and against any claim or cause of action arising out of participation in the Promotion or receipt or use of any prize.

Limitations of Liability: The Promotion Entities are not responsible for: (i) technical failures of any kind, including but not limited to the malfunctioning of any computer, cable, network, hardware or software, delay in operation or transmission, communications line failure, technology outage, theft or destruction or unauthorized access to, or alteration of entries, whether caused by the sender or any of the equipment or programming associated with or utilized in the Promotion; (ii) the unavailability or inaccessibility of any transmissions or telephone or Internet service; (iii) unauthorized human intervention in any part of the entry process or the Promotion; (iv) electronic or human error which may occur in the administration of the Promotion or the processing of entries; or (v) any injury or damage to persons or property, including but not limited to entrant's computer, hardware or software, which may be caused, directly or indirectly, in whole or in part, from entrant's participation in the Promotion. If for any reason an entrant's entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant’s sole remedy is another entry in a similar, future Promotion, provided that if it is not possible to award another entry due to discontinuance of the Promotion, or any part of it, for any reason, Sponsor, in its discretion, may elect to hold a random drawing from among all eligible entries received up to the date of discontinuance for any or all of the prizes offered herein. No more than the stated number of prizes will be awarded. In event that production, technical, seeding, programming or any other reasons cause more than stated number of prizes as set forth in these Official Rules to be available and/or claimed, Sponsor reserves the right to award only the stated number of prizes by a random drawing among all legitimate, un-awarded, eligible prize claims.

Disputes: Entrant agrees that: (i) any and all disputes, claims and causes of action arising out of or connected with the Promotion, or any prizes awarded, shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court, in the state of New York, U.S.A.; (ii) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering the Promotion but in no event attorneys' fees; and (iii) under no circumstances will entrant be permitted to obtain awards for and entrant hereby waives all rights to claim punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Promotion, shall be governed by, and construed in accordance with, the laws of the State of New York, U.S.A.

Winner Confirmation: For a written confirmation of the Winner’s name and city of residence, send a self-addressed stamped envelope, after 01/01/17, but no later than 02/28/17, to; The Whole Foods Market “My Holiday Tradish - Win Groceries for A Year” Sweepstakes, Winner Confirmation Request, PO Box 25466, Rochester, NY 14625.

Sponsor: Whole Foods Market, 550 Bowie Street, Austin TX 78703, U.S.A.


Void where prohibited or restricted.