Jennifer Cheng

Blog Posts By Author

April 29, 2013 @ Whole Story
I’ll never forget the first time I pulled a whole roasted chicken from the oven. Juicy and golden, it was a beautiful sight. I almost didn’t want to eat it (but I’m glad I did)! Whole chickens are one of the most popular items at the meat counter, and options span free-range to organic to pasture-raised and more. So what makes pasture-raised different? Pasture Makes Perfect
April 28, 2013 @ Whole Story
Jennifer was invited by Allegro Coffee Company to tag along on an origin trip to Honduras. Here’s her recap of the week she spent there.
February 2, 2013 @ Whole Story
Happy year of the Snake! Learn about some Chinese New Year traditions and foods to bring luck and prosperity into the new year.
May 24, 2012 @ Whole Story
Learn about some of our top-notch wines and find out which of our Top Ten Wines pair with your favorite grilled foods this summer.
March 12, 2012 @ Whole Story
Heading to SXSW this year? A seasoned Team Member and SXSW veteran offers useful tips so that you can enjoy everything that Austin and SXSW have to offer!
January 1, 2012 @ Whole Story
If you find it difficult to make one big iron-clad promise for the New Year, consider making simple choices that count. Here are some basic healthy choices to keep in mind.
December 17, 2011 @ Whole Story
Allegro Coffee’s Vintage 2011 Celebration Caffè blends Guatemala, Costa Rica and Sumatra beans for a smooth cup with notes of chocolate and caramel. Perfect for everyday drinking and gift giving.
December 5, 2011 @ Whole Story
We love sharing satsumas! Tell us who you would share a box with and you just might win a box of juicy, sweet satsumas for yourself along with a box for gifting to a friend!
November 17, 2011 @ Whole Story
Flours and sugars and eggs, oh my! We’ve got you covered for the holiday baking season—learn about the variety of baking supplies we carry.
November 1, 2011 @ Whole Story
Get the story behind our standards for farm-raised and wild-caught shrimp and pick up some tips for choosing, cooking and serving what the pilgrims ate: shrimp!
September 25, 2011 @ Whole Story
Celebrate Organic Harvest Month by enjoying organic fruit. Read on to find recipes and ideas that feature organic raspberries, nature’s tangy-sweet treat.
September 18, 2011 @ Whole Story
Celebrate Organic Harvest Month by appreciating the hard work of organic farmers! Try these recipes and ideas worthy of juicy and delicious organic grapes.
September 11, 2011 @ Whole Story
From entrées and desserts to salads and snacking, celebrate Organic Harvest Month by trying some of these flavorful recipe ideas for sweet and juicy organic Bartlett pears.
September 4, 2011 @ Whole Story
What makes organic yellow peaches extra awesome? They’re bursting with flavor! Check out these tasty recipes and then stop by for a sample.
August 19, 2011 @ Whole Story
Nutritionally balanced kids can make for nutritionally balanced adults. Learn how to build a healthy foundation with your kids and teens.
August 18, 2011 @ Whole Story
Healthy eating starts at home! Kick off the new school year with these ideas for setting the stage for nutritional and educational success.
August 14, 2011 @ Whole Story
Happy Anniversary to R. W. Knudsen Family! Join us in celebrating by reading about the company’s history and delicious juices.



Jennifer’s curiosity in all things food-related began at a young age through memorable experiences watching PBS cooking shows with her grandmother, first-hand cooking lessons from her mother and exploring ethnic foods and traditions with an adventurous aunt. After graduating with a degree in English, she wrote in all sorts of capacities about a variety of subjects from deadly diseases to luxury sheets, so she was elated to finally combine her loves of food and writing as a writer for Whole Foods Market. A native Texan and Austinite since 1999, Jennifer enjoys nightswimming at Barton Springs, discovering new music each year at SXSW and throwing themed potlucks. She is also a little obsessed with New York City and will frequently use any excuse she can to have a picnic.