Created by Whole Foods Market, our Sourced for Good program helps support workers, communities and environmental stewardship where our products are sourced. We collaborate with farms, suppliers and international third-party certifiers — Fair Trade USA, Rainforest Alliance, Fairtrade America, Fair Food Program, Equitable Food Initiative and Regenerative Organic Certified
— to help provide things like improved wages, health care, student scholarships, planting trees to prevent erosion and more.
![map of north and south america that shows where sourced for good products are grown](https://m.media-amazon.com/images/S/assets.wholefoodsmarket.com/content/6f/e7/8aaf46ca44199194758e67e3acdc/sfg-landing-page-map-fullbleedimage._TTW_._CR0,0,1500,1000_._SR1500,1000_._QL100_.jpg)
What started as a seedling project known as Whole Trade Guarantee, our upgraded Sourced for Good program has grown to include some pretty big numbers: Millions of dollars are raised annually for hundreds of communities across 12 countries, even in the U.S. Which means the simple purchase of a Sourced for Good product can help do great things.
![woman from sourced for good supplier bloomia holding a bunch of tulips](https://m.media-amazon.com/images/S/assets.wholefoodsmarket.com/content/c8/1e/60d2661248adbd2eb2eac777fdd3/article-content-link-bloomia.gif)
Empowering farmworkers.
Sourced for Good tulips from Bloomia Farms, one of our U.S. suppliers, help support higher wages for farmworkers in rural Virginia.
![sourced for good supplier wholesum farms GIF](https://m.media-amazon.com/images/S/assets.wholefoodsmarket.com/content/8c/e6/6f9abc4a4dadadf5b91dde42bec4/article-content-link-wholesum.gif)
Impacting communities.
Sourced for Good produce from Wholesum Family Farms helped purchase a school bus to ensure safe transportation for students in their community, resulting in higher graduation rates.
![GIF of workers from coilman sourced for good bananas](https://m.media-amazon.com/images/S/assets.wholefoodsmarket.com/content/34/dc/511f29a548ef81311a01f107adc9/article-content-link-sfg-coliman.gif)
Supporting environmental stewardship.
Sourced for Good bananas from Coliman help support their rescue and maintenance efforts of the mangrove ecosystems.
![](https://m.media-amazon.com/images/S/assets.wholefoodsmarket.com/content/fb/25/cfd06b044142a0e4fb2d956b1270/random-white-space._TTW_._CR0,0,1660,256_._SR660,102_._QL100_.jpg)
![cucumber with sourced for good seal and text that says look for the seal](https://m.media-amazon.com/images/S/assets.wholefoodsmarket.com/content/cc/f6/3da85adf422e84fbf91b0090bc12/sfg-video-still-v2.jpg)
Sourced for Good Products and Their Stories
From produce to floral to coffee (and growing), our Sourced for Good program — in collaboration with our suppliers — is doing some pretty great things.
![](https://m.media-amazon.com/images/S/assets.wholefoodsmarket.com/content/fb/25/cfd06b044142a0e4fb2d956b1270/random-white-space._TTW_._CR0,0,1660,256_._SR660,102_._QL100_.jpg)