Whole Story

The Official Whole Foods Market® Blog

Arrowhead Mills

By Carly Price, September 21, 2012  |  Meet the Blogger  |  More Posts by Carly Price

Arrowhead Mills

We love our producers, suppliers and vendors and we think most of them have some pretty interesting stories behind their products too. We’re sharing some of our favorites here in an ongoing series.

From pantry staples to breakfast cereals, Arrowhead Mills has grown into a household name, yet the brand has stayed true to its roots by sourcing organic grains grown in the same fields in the Texas Panhandle’s high plains for more than half a century.

It was 1960 when Arrowhead Mills first put down roots in the fertile high plains of Hereford, Texas, where many of their products, including all of their organic flake cereals, are still produced. Through the years, the brand has cultivated long-standing partnerships with organic farmers in the area.

"We purchase many ingredients directly from local organic farmers to eliminate middlemen and brokers that can impact farmers' profits,” says Dale Hollingsworth, purchasing manager. “Most of our wheat and corn is sourced within 100 miles of the mill.”

Arrowhead Mills now offers more than 100 different products, ranging from cold and hot cereals to flour, baking mixes, beans, grains, seeds and nut butters. Most Arrowhead Mills products, including all of their flours, are organic. Their cereals are made with no artificial sweeteners, colors or preservatives, and a unique process yields light, crispy flakes made with entire whole grains, as opposed to milled grains.

Arrowhead Mills

“When we ask people why they choose our products, the words ‘trust’ and ‘integrity’ come up a lot,” says James Glueck, director of technical services. “Our ingredients have always been grown and handled based on strict standards that emphasize environmental responsibility.”

Arrowhead Mills

Arrowhead Mills offers more than 100 products. Which ones are your favorites?





Amie Shadlu says ...
I love Arrowhead Mills Organic Buckwheat Flour...my signature pancake recipe just wouldn't be the same without it. Thanks, Arrowhead Mills and Whole Foods Market!
09/23/2012 2:25:32 AM CDT
Karleen says ...
Thanks for doing this company profile! I never knew they were a Texas company! Now I'll be sure to buy more of their products -- and spread the word!
09/24/2012 5:19:24 PM CDT
Plantmaven says ...
I love the bulgur wheat. I use it for veggie burgers. My sister loves it too.
09/25/2012 4:23:56 PM CDT
Cindy says ...
Please bring back the dried lentils by Arrowhead Mills in the Sacramento store! I was disappointed that you did not have them at my last visit. Thank You
09/26/2012 1:03:38 PM CDT
Sandy Austin says ...
My favorite is the gluten free steelcut oats. I spent years eating another brand telling myself that surely they were gluten free. I'm not a full fledged celiac but close enough that I rest easier now that I have eliminated the thought that my previous brand might get me in trouble. I HAVE changed the preparation. I cook without a lid even though it takes longer. Fewer spill overs that way. Thanks for your continued quality products.
09/26/2012 1:42:35 PM CDT
Owen Leach says ...
Love Bear Mush hot cereal, which is hard to find these days. Once had the pleasure of a business meeting at Arrowhead Mills in Hereford about 30 years ago. They were fine people.
09/26/2012 2:13:19 PM CDT
Alice Osborne says ...
After reading Dr. Mercola's report on the most recent research on GMOs (thanks to researchers in France), I immediately went looking for non-gmo popcorn. And Arrowhead was the answer. Just bought 9 bags today, as a matter of fact. I'll be stuffing the kids' stockings with them this year as well as indulging throughout these upcoming cold winter nights.
09/26/2012 4:32:45 PM CDT
nichole boggs says ...
So very thankful for companies that are cited for their integrity in growing a consumable and nourishing product where consumers like myself can rest assured that I am, in fact, feeding my family foods that are pestiside, antibiotic, steroid, and yes, GMO free! What a blessing in this country where it has become very difficult to find.
09/26/2012 5:01:51 PM CDT
Amber says ...
I bought their Buckwheat pancake mix....I can't wait to try it!
09/26/2012 5:54:04 PM CDT
maria battaglia says ...
I HAve always purchased Arrowhead Mills products. I have never been disappointed in the quality. I most enjoy the "trust and "integrity" of Arrowhead Mills. To me, the flour is superior. I am always concerned with the companys that grow GMO foods, which are dangerous, and takes away from the real fresh taste of food. thanks for your honesty, and caring so much for the growing process of organic products.
09/26/2012 6:12:07 PM CDT
Joy says ...
I love their brown rice flour. It works really well in baked goods.
09/26/2012 6:31:08 PM CDT
Guenivere Robbins says ...
My first whole foods cookbook was The Deaf Smith Country Cookbook (1973, Arrowhead Mills), but I was already a fan of their organic grains. Whole grains were harder to find back then, so it was wonderful to find a quality product. And they still have good quality.
09/26/2012 6:39:34 PM CDT
Madera Roja de la Secoya says ...
Your article forgot to mention that this food processor will not use the U.S. Post Office for shipping and will not ship internationally, even though the U.S. post Office does.
09/26/2012 8:42:17 PM CDT
Cori says ...
I love their Whole Grain French Toast Squares cereal! It's so delicious with a splash of vanilla almond milk!
09/27/2012 7:55:51 AM CDT
Jo Weiss says ...
Your puffed millet is hard to find but is the best cold cereal I've eaten. Unfortunately critters like it too: a field mouse got into my house and the puffed millet was the first thing it went for.
09/27/2012 9:08:29 AM CDT
Mary Mitchell says ...
I just purchased some arrowhead mills products...read what was on the lables...but was interested in knowing more about this company and what standards they have for their company. Thanks for posting this info for this company....I will be purchasing more of their products. I'm a big fan of organic.
09/27/2012 2:53:02 PM CDT
Patty Clark says ...
We love your Organic Sprouted Grain Pancake/Waffle mix! I am so happy it is without soy. It is so delicious when we add in cinnamon and blueberries! I also add in some Buckwheat Flour to "heft" it up on COLD days!!
09/27/2012 4:44:52 PM CDT
Betsy Guion says ...
I just found out I was gluten intolerant. Do you sell any prepared breads? I got your baking mix and flour, but don't always have time to do all of that preparation.
10/04/2012 12:00:34 PM CDT
Carole says ...
We are looking for Arrowhead soy flour-do you carry that?
12/06/2012 10:45:24 AM CST
Nikki - Community Moderator says ...
@CAROLE - Our products vary between store locations so check with your local store to see what they have in stock. You can find their contact info at http://www.wholefoodsmarket.com/stores/list.
12/06/2012 1:17:11 PM CST
David Miller says ...
I am looking for sorghum flour by the pound, large bag if possible. Do you have a source? Whole Foods in Valencis Californis is my closes store I am baking my own bread, cookies etc because of gluten intolerance (Celiac Disease)and sorghum flour produces the best texture and quality. Thank you
12/17/2012 11:50:06 AM CST
Nikki - Community Moderator says ...
@DAVID - The largest sized bag you would be able to get through our store would be if this is a type of flour that you store carries in the Bulk department. The Bulk dept. can special order you a larger bag (typically around 25-50#) if it is something they have in stock. Otherwise, the other order you can place would be to special order a case through the Grocery department and you can often get a 10% case discount.
12/17/2012 2:36:41 PM CST
Bonnie Maureen says ...
I saw your organic brown rice flour on TV when the report was made that many such products contain arsenic. I have used your flour every day for more than fifteen years, since I have tried to stay glutin-free. So I was concerned enough to get tested myself . My arsenic levels are as high as their chart measures. I am afraid to use the flour now. Have you checked it for arsenic???
12/24/2012 3:25:27 PM CST
Nikki - Community Moderator says ...
@BONNIE - Thanks for your comment. Since this is a blog moderated by WFM, I would suggest reaching out to Arrowhead Mills directly to see if they have conducted those studies. You can call them directly at 1-800-434-4246.
12/28/2012 1:20:35 PM CST
M. Peterjohn says ...
Where can I purchase in Southern California more of your Oat Flour? The stores I've bought it at for years do not carry it anymore. This Oat Flour makes great Scottish baked items.
06/22/2013 6:04:46 PM CDT