Whole Story

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Foraging at Whole Foods Market

By Elizabeth Smith, May 30, 2013  |  Meet the Blogger  |  More Posts by Elizabeth Smith

Imagine tasting your way through your local community, meeting local artisans and growers, hearing their stories and then helping bring their products to market to share with others. Now imagine this is your job. 

A forager is someone who searches widely for food or provisions. Whole Foods Market® has local foragers across the nation helping us source from more than 6,500 local vendors. From country farms to urban bakeries, these on-the-go team members seek out the best local products, so we can bring more great stuff to our customers.

Meet Elly Truesdell, our local forager in the Northeast, and get a taste of her job.

What local discoveries have you made at your Whole Foods Market store recently?

Category: Local

 

14 Comments

Comments

DIANNE says ...
We recently moved to San Antonio & discovered Whole Foods. What a wonderful experience this was. The staff I asked questions of were so helpful & a pleasure to talk to. The store was very clean & everything displayed beautifully. The people in the deli were awesome in letting me sample a few of the items I was curious about but I'm sure they know their product is superior & knew I would love it. The grilled tofu is something my daughter & I crave although we've never been fans of Tofu. My 8 yr old grandson LOVES the Field Roast also from the Deli. Everything we've tried from the Deli is scrumptiously delicious & I'm not easy to please as I am an excellent cook & not easily impressed. I've been back numerous times & am 100% satisfied every time. The selection in this store is all one could ask for & so is the staff. How amazing to be able to find everything you want in one very pleasant store & know you are buying the best for your family & yourself. I'm an excellent cook & am enjoying reading your recipes on your site. Thank you, Whole Foods for making it so awesome to shop Organic.
06/05/2013 8:11:22 PM CDT
Kathy says ...
I live in Houston, and it seems as though a huge percentage of our produce (in the WFM) is from Mexico. I sure wish you would source locally - or at least closer to us than Mexico! We have a lot of farmer's markets in the city now, and local farmers are bringing beautiful produce - I would much rather buy from them and thereby encourage their entrepreneurship! Please try to offer more locally-grown produce in the stores!
06/11/2013 7:33:50 PM CDT
jack buccafusco says ...
Whole Foods is a very refreshing experience for any epicurean, whether vegan or omnivore. I love the way the stores are designed and presented. It was a very intriguing article I read about the way Whole Foods actively seeks new items of worthiness to stock its shelves with. I would love to know how one would go about interacting with a forager from Whole Foods, as we have a possible winner recipe that might be greatly appreciated, given the opportuity to hit the shelves.
07/21/2013 7:10:05 AM CDT
Isabel Lopez says ...
Do you sell KOMBUCHA mushrooms?
12/01/2013 11:12:39 PM CST
Nikki - Community Moderator says ...
@ISABEL - I have not heard of kombucha mushrooms, but check with your local store to find out if they have these in stock.
12/02/2013 2:49:41 PM CST
Merriwether says ...
Have you considered hiring an actual foraging forager? Yeah, someone to supply you with local, edible wild plants?
01/08/2014 7:11:36 PM CST
Nikki - Community Moderator says ...
@MERRIWETHER - That is what the regional foragers do...they go out and taste and find new, local products.
01/09/2014 11:48:35 AM CST
Merriwether says ...
I mean a "Euell Gibbons/Steve Brill/Green Deane" style forager. Someone who collects edible WILD plants, not farmed/domesticated plants. Someone who collects lamb's quarter, curled dock, wood sorrel, cleaver, hackberry, etc...? In the video she says "Every venue where there's food and people". In the video she was just checking out regular farms, greenhouses, and what looked like factories interspaced with shots of cities, coffehouses, and subways. It's hard to picture healthy, natural foods coming from someplace filled with stainless steel, lab coats, and hair nets. Send the foragers into the woods, the weedy fields, the banks of rivers, and the other quiet places. They'll be amazed at the foods there and Whole Foods will be able to use the name "foragers" honestly rather than because it sounds better than "local purchasing agent".
01/10/2014 11:36:31 PM CST
Karen says ...
@Nikki-Most people would call your "foragers" purchasing agents.
01/11/2014 4:46:12 AM CST
Ann says ...
Foraging and procurement are two different things entirely. Is this article attempting to redefine foraging or make procurement/purchasing sound more earthy and whole?
01/11/2014 7:55:43 AM CST
Doug Ballard says ...
Who is the Austin area forager?
05/07/2014 2:44:52 PM CDT
Nikki - Community Moderator says ...
@DOUG - I do not have a list of all foragers but you can check with the Southwest regional office at 512-391-8400 and they can help!
05/07/2014 5:55:54 PM CDT
Lauren says ...
Wow! This sounds like my dream job! Where can I find if there are more job openings like this one?
05/15/2014 3:34:15 PM CDT
Nikki - Community Moderator says ...
@LAUREN - All of our open positions will be posted online at http://www.wholefoodsmarket.com/careers. You can set up an alert to be notified about forager positions!
05/16/2014 12:11:57 PM CDT