Whole Story

The Official Whole Foods Market® Blog

Late July Organic Snacks

By Elizabeth Leader Smith, August 14, 2012  |  Meet the Blogger  |  More Posts by Elizabeth Leader Smith

At Whole Foods Market®, we love sharing good food and drink. Whether it’s a peak-of-the-season berry, a team member creation from our bakery, sausages made in house or a new grocery discovery, we love celebrating great flavors and products. But we don’t just want to tell you about it; we want you to enjoy it too. So, we’re doing a series of summer giveaways through mid-August. Read on to find out how to enter to win.

It might be mid-August, but it’s still time for Late July! Late July Organic Snacks is on a mission to educate people about organics through their taste buds. As a family owned and operated company, they care deeply about the integrity of their products – which all proudly wear the USDA organic seal! This means they meet USDA National Organic Standards requiring that the crops are grown without the use of persistent pesticides. Those standards also don't allow irradiation, genetically modified ingredients (GMOs) and synthetic preservatives.

If you’ve ever searched for snacks for the family that meet your standards, then you’ll understand what Late July Organic Snacks founder Nicole Bernard Dawes went through years ago when her kids were old enough to start snacking. That’s when she knew she had to take matters into her own hands and recreate classic crackers and cookies with organic ingredients and without hydrogenated oils or artificial additives.

With “family” at the forefront, Late July Organic Snacks was started to create a better, more responsible food system for her children and future generations. With help from her father, the founder of Cape Cod Potato Chips, Nicole worked to create delicious snacks without compromising on the quality of ingredients — snacks that lived up to her family’s standards and likely yours too!

Learn more about Late July Organic Snacks, Nicole and her family and their passion for great snack foods in this slideshow. 


If you have problems viewing the slideshow, you can watch it on YouTube.

Family remains the primary focus at Late July Organic Snacks, and on any given day you can find three generations at work including Nicole’s eight-year-old and four-year-old sons. (They’re the perfect R&D team!) Impressively that strong sense of family also extends into the community. Late July Organic Snacks supports several nonprofit organizations through the sale of their products, including the Jane Goodall Institute, American Camp Association and Whole Planet Foundation.

Nicole views making food for other people’s families (like yours) an enormous responsibility. Perhaps that’s why we think your whole family will love their Mini Peanut Butter Cracker Sandwiches. You can sit back and enjoy organic peanut butter sandwiched between buttery-tasting organic mini crackers, without worrying about trans fats, artificial sweeteners, flavors, colors or preservatives – because there aren’t any! With values like those, their products can’t help but leave a great taste in your mouth.

What’s built up your appetite this summer? Tell us in the comments below by August 26 and we’ll pick a winner at random to receive a case of Late July Organic Peanut Butter Sandwich Crackers.

The fine print: No purchase necessary. Promotion ends August 26, 2012, 11:59 PM CDT. Must be a legal resident of the US or Canada (except in Quebec, where it is void) age 18 or older to participate. Taxes on prize, if applicable, are the responsibility of the winner. Employees of Whole Foods Market, Inc., are not eligible. Void where prohibited.


Category: Grocery, Contests




Erika DeLong says ...
The promise of delicious organic blueberries!! I couldn't wait to make Blueberry crumb cake with my sons...oh sooo good!!
08/14/2012 10:24:50 PM CDT
p says ...
the thing that builds up our appetite every summer is the week that counts as late july - we've got late july twin birthdays here, and that means it's a super sweet celebration life in all its simplicity, purity and wholeness! sort of like the late july brand. thanks for hosting this giveaway and thanks nicole for creating such lovely products. we swear by your green tea vanilla sandwich cookies, and the classic rich crackers - can't keep enough at home!
08/15/2012 1:30:54 AM CDT
Teresa says ...
Preparing my classroom for my first year teaching Kindergarten!
08/15/2012 4:45:43 AM CDT
Saveen says ...
I have been loving peanut butter, so just as I saw these snacks that are peanut butter flavor, I thought they looked great! Would love to try them! hope to win! :) have a great summer everyone!
08/15/2012 5:42:55 AM CDT
Toni says ...
Watermelon--have been making watermelon gazpacho and salads with it!
08/15/2012 8:23:59 AM CDT
Shannon says ...
I've been running a lot this summer - which has totally built up my appetite! These seem like GREAT snacks for post-run energy.
08/15/2012 1:49:44 PM CDT
Patti says ...
Working up a sweat as I strive to keep yard looking healthy in the hot summer heat!
08/15/2012 3:23:58 PM CDT
Ceejay says ...
Homemade, grain-free brownies. And lots and lots of homemade bone broth, which has literally been giving me my appetite back as it heals my gut!
08/15/2012 3:39:27 PM CDT
ashley says ...
Reaping the benefits of my very first garden!
08/15/2012 6:00:32 PM CDT
emily says ...
fresh picked berries
08/15/2012 9:23:35 PM CDT
Keli says ...
Learning about eating healthy! I am new to the organic eating lifestyle, but i am so excited to be able to give my children a great start!
08/15/2012 11:21:52 PM CDT
Mary says ...
I just came back from vacation. The sea and air of the Jersey beach builds up my appetite.
08/16/2012 12:16:53 AM CDT
Kathleen Bush-Joseph says ...
Biking everywhere in this beautiful weather has really built up my appetite. In fact, Late July Sandwich Crackers sound delicious right about now!
08/16/2012 1:42:57 AM CDT
Simi says ...
I have been loving running, while on my run I adore coconut water and little bags of snacks like cookies, these look interesting!
08/16/2012 2:06:04 AM CDT
Simi says ...
I have been loving running, while on my run I adore coconut water and little bags of snacks like cookies, these look interesting!
08/16/2012 2:06:04 AM CDT
David says ...
Running outside to get back in shape
08/16/2012 9:43:46 AM CDT
Liene says ...
The fruit! Everything from rasberries, blueberries and strawberries to the stone fruit - I can't wait for the fall apples!
08/16/2012 10:40:51 AM CDT
Kristin says ...
Working out at the gym 5-6 days a week has built up my appetite this summer! I definitely need some new and healthy snack ideas!
08/16/2012 10:44:04 AM CDT
Lore says ...
This summer, my appetite has definitely been built up since discovering Dagoba chocolate! My roommate and I are working our way through, trying out every flavor!
08/16/2012 11:14:50 AM CDT
betsy says ...
Looking forward to fresh picked huckleberries.
08/16/2012 3:25:31 PM CDT
Brynne says ...
I'm hungry for more nutrients. I need to get back on "Green Food Magma Plus" every day.
08/16/2012 7:38:57 PM CDT
Rebecca Webster says ...
anything with fresh berries caught my attention this summer!
08/16/2012 8:24:16 PM CDT
Yessenia Tinoco says ...
Chasing after my one year old and playing with her all day! Its a fun workout! We love making fresh smoothies to cool off in this heat here in Florida! Thank you for the giveaway.
08/16/2012 8:38:47 PM CDT
Victoria McMath says ...
This summer my appetite has taken a curve towards organic foods. I have taken steps to eat more healthy for me and my family. We love to share the kitchen together after we get home from work and school every night. Its a special place for us as a family to re-connect after a long day away from each other. My children and husband go discuss the day while we make dinner together. I try to find recipes for organic healthy meals for my family. We are all eating healthy now and after dinner we go for a walk or run as a family. This summer has been the best summer because some how a little trip to Whole Foods has change the way we buy food and the way we eat. So this July-August I can say that freshness, organic and whole foods has built my appetite for more healthy foods.
08/16/2012 8:53:48 PM CDT
Ryan Carteret says ...
Fresh, organic cherries, berries, tomatoes, and melons have definitely been a substantial part of my diet this summer! While visiting Washington state and British Columbia, I took advantage of the abundance of succulent Rainer cherries, having quite a few daily. I've also been enjoying many hummus recipes, pasta dishes, skyr/yogurt, muesli, and tomato/basil/mozzarella anything!
08/16/2012 10:27:41 PM CDT