Whole Story

The Official Whole Foods Market® Blog

Put Children First with Healthy Eating and Monthly Reading

By Joy Errico Seusing, August 12, 2013  |  Meet the Blogger  |  More Posts by Joy Errico Seusing

Joy Errico Seusing is the Senior Vice President of External Relations for Jumpstart, a national early education organization.

Jumpstart logo

Jumpstart is excited to partner with the Whole Kids Foundation® to offer families a fantastic resource for young children to advance their reading skills, while learning about healthy foods.

At Jumpstart, we know it’s not just the quantity of reading that matters, but also the quality. Children who practice comprehension, make predictions and draw their own conclusions are more likely to improve their language, literacy and social-emotional development skills, increasing their knowledge of the world around them.

Jumpstart Teaching Kids to Read

Working closely with the Whole Kids Foundation, we’ve created a monthly program of reading tips and activities to complement a series of children’s books, including Today is Monday by Eric Carle, The Ugly Vegetables by Grace Lin and How a Seed Grows by Helene Jordan. We’re thrilled to provide parents with these free resources to help build preschool aged children’s language skills and exposure to healthy foods through fun and exciting storybooks.

Starting this September, we’ll cover a new book every month. Just purchase the book (or check it out from your local library) and follow along with our printable reading tips, found on the Whole Kids Foundation website.

Jumpstart Teaching Kids to Read

You can also promote reading with your children by joining Jumpstart’s Read for the Record® this fall. In partnership with the Pearson Foundation, Read for the Record brings together millions of people to celebrate literacy by setting a world record for the largest shared reading experience. This year on October 3rd, adults and children nationwide will read Otis, by Loren Long in support of Jumpstart’s mission: to work toward the day every child in America enters kindergarten prepared to succeed. Join us!  Pledge to read at www.jstart.org/readfortherecord.

And here’s a bonus! For your chance to win a special Read for the Record edition of Otis, please leave a comment below by August 21st. We’ll select five random winners.

What books do your little readers love? How do you use stories to teach about healthy living? Let us know in the comments below and you could win a copy of Otis, by Loren Long. 

The fine print: No purchase necessary. Promotion ends August 21, 2013, 11:59 PM CDT. Must be a legal resident of the US or Canada (except in Quebec, where it is void) age 18 or older to participate. Taxes on prize, if applicable, are the responsibility of the winner. Employees of Whole Foods Market, Inc., are not eligible. Void where prohibited.




Robin Mercier Abodeely says ...
My "children" are now grown ups but I am a school nurse at an elementary school grades preschool to 5. I keep an assortment of healthy living type books on hand for children to read while waiting. This is certainly a great way to encourage conversations about healthy eating and active living in the School Health Office. I love it when I have a few free minutes to have a child read to me!
08/12/2013 10:22:41 AM CDT
AndreaT says ...
My 5-year-old and I love to read, and I'm happy to say that while we have a large and varied library, the favorites he chooses repeatedly are "The Curious Garden," "The Lorax," "The Giving Tree," "How Did That Get in my Lunchbox?", and anything about Berenstain Bears. Without being preachy, they are a great way to emphasize healthy choices and being a good citizen.
08/13/2013 9:58:45 AM CDT
giulia says ...
we love to read along every night before bed, we point at objects, we talk about colors, animals, shapes and objects...my son is almost 2 and we have been having a bed time reading ritual since he was 4 months old!
08/14/2013 12:35:57 PM CDT
Serena Moy says ...
Thank you for encouraging kids to read through this program. Any way to promote literacy and the love of reading will get my support!
08/14/2013 2:23:25 PM CDT
Jess says ...
What a wonderful program. Reading and comprehension are such fundamental skills - it's great to see a program focused on this. "Otis" is a favorite in my house and my 3 year old often makes me read it several times in an evening!
08/14/2013 3:52:05 PM CDT
Trish Cavallaro says ...
I am an elementary school librarian and I love these "Read for the Record" events. We've participated in a couple and writing this I makes me think I should stage my own this year - a competition between classrooms. We could start wit "Otis"!
08/14/2013 4:52:10 PM CDT
Sara says ...
Putt, puff, putterdy chuff...my 5 yo and 2 yo boys love it!
08/14/2013 5:01:44 PM CDT
Juliette L. says ...
There are so many great children's books! As a preschool teacher, I am constantly looking for fun & inspiring books for my classroom. I plan to use Jumpstart to jumpstart my search!
08/14/2013 8:19:51 PM CDT
Laura Claussen says ...
My 3 & 5 year olds love just about every book available! We love Ruby Roth books when it comes to health and compassionate eating, and non-fiction stories about manners and strangers, etc. are the kinds of books they've been choosing lately!
08/15/2013 8:13:14 AM CDT
Kristen Silvia says ...
My boyos love to read any book! Right now, Charlie and Lola top the pile. I haven't found many books to promote healthy eating but would love to find more. Especially for my SPD boy! Kristen
08/15/2013 8:18:44 AM CDT
Emilia Powell says ...
my little daughter 7 year old loves to read about "Frances" and her little sister. She also likes "Ponyella" and all books about animals. We talk about how fruits and veggies are the best for bone health and eye development and we routinely visit our WF store together as a family and comment on the most healthy foods on the shelves!
08/15/2013 8:43:00 AM CDT
Gloria Michelson says ...
I'm the mother of a adult daughter with developmentally disabilities. She has recently indicated that she'd like to be able to read a book to a new baby that is expected in our family. I would like to see simple books for adults with developmental disabilities that are age and topic appropriate. Thank you
08/15/2013 4:42:16 PM CDT
Luisa says ...
My 3 year old kid and I love to read together. We have a ritual every night before going to bed and after having breakfast... she loves to see the pictures of the stories and listen carefully.
08/15/2013 7:17:51 PM CDT
Amy says ...
Can't wait to get started with my son.
08/15/2013 8:31:11 PM CDT
Irene Smalls says ...
Congratulations on the Whole Foods Foundation's exciting reading partnership with Jumpstart. Healthy eating and healthy reading are a win, win for our kids. I want to share with you a children's book about an African-American boy cooking with his grandfather published by Little Brown. In 'My Pop Pop and Me', a young boy and his grandfather prepare and bake his favorite cake. The recipe is included. My Pop Pop would make your reading program multi-cultural and celebrate the diversity that is America. Grandparent families are also the fastest growing new family formation grouping in America.
08/16/2013 6:13:50 AM CDT
Grace says ...
I started story time with our granddaughter when she was only 5 months and now with our second granddaughter too! They both love it when I read to them and the oldest (3) has started to tell me if i've missed a page! She just loves books!! Thanks so much for encouraging books and reading!
08/20/2013 8:13:45 AM CDT
Steven M. Brubaker says ...
As a garden chairperson at Mckinley Elementary in Elkins Park ,Pa. I'd like to thank Whole Foods for their ongoing programs aimed towards Healthy lifestyles as well as early learning initiatives. The efforts are much appreciated.
08/20/2013 5:00:45 PM CDT