Whole Story

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Supplier Stories: Harmless Harvest

 

We love our producers, suppliers and vendors and we think most of them have some pretty interesting stories behind their products too. We’re sharing some of our favorites here in an ongoing series.

Three to six minutes. That’s the astoundingly short amount of time that passes between cutting open a fresh, organic coconut and bottling Harmless Harvest 100% Raw Coconut Water.

"We work with small-scale community farmers in Thailand to source our freshly ‘squeezed,' raw, organic coconut water. It is never heated or cooked,” says Justin Guilbert, who co-founded Harmless Harvest with Douglas Riboud.

The entrepreneurs share a desire to show the world that it’s possible to build a successful business with large-scale production that also supports small, rural communities and preserves natural wilderness areas.

"We are proving that you can source and distribute food from small, traditional, rural communities while respecting their land,” Justin says.

Justin and Douglas collaborated with farmers, academics and scientists to come up with a way to preserve raw coconut water without the use of heat while also giving the product a long enough shelf life to deliver it safely to refrigerators on the other side of the world. What they came up with is a pioneering high-pressure process that had already been used for deli meats, but never for beverages.

Not only has Harmless Harvest succeeded in capturing the coconuts’ true, pure, tropical flavor, they’re also making an impact on communities living at the source. Rather than farming the coconuts with modern, industrial agriculture methods, these communities harvest coconuts that grow in the wild or traditionally managed areas. Each coconut is carefully clipped from the tree by hand.

“We provide a livelihood for thousands of individuals,” Douglas explains. “And when a consumer buys our product, they are actually safekeeping about 75 different agroforestry areas — a mix of groves, wilderness areas, permaculture areas and other rural land.”

Have you tried Harmless Harvest 100% Raw Coconut Water yet? Share what you love about it!

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102 comments

Comments

Amy says …

Love it!! Keep it coming :)

Anne-Margreet says …

It is a god's drink so good it taste! I hope the success of this product won't disbalance the ethics of production. I love it!

Louise L Bridges says …

Have been using this especially after exercise or heat of any kind and find it to be extraordinary in its effectiveness in fighting the effects of dehydration. Instead of having to go to the emergency room for saline intravenous treatment in bad moments, I take this coconut water and am able to fight it at home. Thank you for such an awesome product and thank you Whole Foods for carrying this!

Kimber says …

LOVE this coconut water. I have tried many different varieties and this is hands down the best tasting one I have had. That, along with their whole business model, is why this will be my "go to" coconut water. p.s. I always make it a goal to find the pinkest water :)

Guri S says …

Hands down the best coconut water on the market. I love the business model as well. The only sad part is that I am not rich enough to afford this coconut water. I guess the only way I am going to get some coconut water is if I move to Asia. Still, love this coconut water, my best to the HH team. G

Wendy's been here... says …

Love Love LOVE your coconut water. This stuff is the stuff of dreams. I want a pink one.

ruth says …

This is my favorite coconut water and in fact I find that others don't taste good to me anymore. I only buy it once a week or so because it cost more, but it's worth it.

Gadbriel Price says …

Yes, I've tried this new 100% raw coconut water and if you are a coconut lover like me it really doesn't get any better. Talk about the Best of the Best!! I just wish I could get it in a larger size than the smaller bottles I've only been able to find at the store. It's a little pricer than all of the other brands, but aren't we worth the Best?! Hat's off to the "Real Thing" for change.

Diane says …

My husband bought a couple of cases when they were on sale. It was like drinking the water directly from the coconut. Harmless Harvest is the best tasting harvested coconut water I have ever tasted. We'll be getting more soon.

Rob ray says …

I love coconut water but have a hard time finding either/both coconut water that is in a glass containers and/ or is organic? I would love to purchase your product, but I do not purchase products in plastic or BPA lined cans. I know it is more expensive to distribute in these manners, but if health is the reason for choosing your product, these factors should be very important. Thanks for your time

chefgrid says …

From someone who grew up in the Caribbean, this taste like coconut water just picked from the tree.

Teresa says …

This is the best!! coconut water, hands down. I don't mind paying a little more for something that makes me feel so good. It truly has a balancing effect on your body chemistry, and it tastes good too. I drink it in a tall glass over crushed ice a squeeze of lime and a sprig of mint, best summer cocktail ever. Don't ever stop carrying this product.

Rosalia says …

I grew up in an island in the Caribbean and I used to drink a lot of fresh coconut water. I have try to find coconut water that taste very natural until I tried yours and it is as fresh and natural as the one I used to drink as a child. I love it! And I love the fact that your company is helping all these communities.

Jenny says …

Yummy! It actually tastes like coconut. I refuse to buy other brands after one taste.

Andrea S says …

I was ADDICTED to Harmless Harvest coconut water...until I came across a series of 'skunk' bottles. It's the worst thing to ever happen to my taste buds :( I've not been able to drink HH since and it truly makes me sad.

Cecelia says …

This Stuff is the best EVER!!! It sells out every time from my local whole foods. Love it!!

Adam says …

The very best coconut water you can buy. No other brand compares, and no other brand is completely raw, not to mention organic.. it has this unique, sweet yet earthy flavor all its own and totally delicious

Jennifer Reinish says …

Best stuff on earth! I am hooked!

Gloria says …

I think this is the very best coconut water I drank from a bottle...it feels like you are placing a straw in a fresh coconut! Love it.

Carol G says …

My old dog and myself both love the water and the "meat." Dog is recovering from Lupus for 3rd time so you know I am all getting her back to better health. Coconut water is something she drinks daily. A little goes a far way for a 34 pounder! Love the taste.

Josie says …

Simply AWESOME. I have not yet tried this product but I will tomorrow. More vendors like the HH please!

rebecca says …

That's awesome. That's what i hope the future of our food industry leans towards in the future.

Karen says …

The taste is just perfect. I felt like I finally knew the true taste of fresh coconut and it is delicious. Thanks for bring this product to me.

Josefina says …

I just want to say: Congratulation! Your product is excellent and an example of responsible and fair trade. I used to live on a Caribbean island and now I am living in Miami Florida, and I really love your product, because it gives me a real fresh coconut water

Sherri L says …

There are dozens of coconut waters on the market in San Jose, where I live. But they are all pasteurized. This is the only one I've found to be raw. You can't compare the taste! it's like comparing canned peaches to fresh! Can you make a larger bottle? Thank you. :-)

Linda says …

I've been using cocnut water for years. I lived in Florida and the Caribbean for close to 30 yrs and then had my own trees. Now that I live in California I have to buy it. I use it on my cereals in place of milk as well as drink it. Thank you for sharing their story. I have used Safe Harvest as well as other brands but now will use Safe Harvest more. I like to support farms and products that respect the environment as well as help the local community.

Nikki - Community Moderator says …

@ROB - I was able to reach out to Harmless Harvest and they confirmed that their packaging is BPA free.

Julie Ostoich says …

I bought a case of it when it was on sale at Whole Foods recently. It is as near to cracking open a fresh young coconut as you can get! Delightful! The best coconut drink I've had from out of a container rather than the nut itself. I've added this to 'my favorites'. Thanks!

Neila says …

I tried this at it's opening at Whole Foods Jericho and was hooked. I have all my friends consuming it. It is the only coconut water I will drink

Neila says …

I tried this at it's opening at Whole Foods Jericho and was hooked. I have all my friends consuming it. It is the only coconut water I will drink

Harmless Harvest says …

Thank you so much for all the support. It is incredible to get such wonderful feedback. If you have any extra questions or concerns, please contact us at info@harmlessharvest.com. Thanks Whole Foods!

Guirland says …

Great recovery drink after work out,i purchase by the case.thanks so much to the supplyers who makes possible to to have this healthy great tasting drink, that i would not otherwise be able to purchase unless i travel to an exatic island.

Jocelyn Jensen says …

I absolutely LOVE the taste. It's a smaller serving in a quality made plastic bottle. My teenage daughter has tried many brands of coconut water. Harmless Harvest is her fave. She's a cheerleader and gets hydrated quickly by just taking a few sips. We feel more energy and it helps reduce our swollenness we get from natural sodium found in our diets.

Art Dilworth says …

Thank you for giving back to the sources of harvest that you are taking from, to provide a great product too us Joe Public. It nice too see a company go to the extremes too maintain the intergrity of the nutrient value, as well as give back too the people who harvest this great drink. One Love, Art of Health

Jyoti says …

Growing up in Mumbai, coconut was readily available but after moving to NYC, this is the first product that takes me back home. Great job. I'm waiting for sugarcane juice next. :)

Sandra says …

Good day! Will you please provide the name of your so, cal distributor? A customer of ours is inquiring. This is not an inquiry to sell your products. Thank you, Sandra

Nikki - Community Moderator says …

@SANDRA - If you are looking for a distributor for Harmless Harvest I would encourage you to reach out to them directly at (347) 467-0733.

aatiqa brouk says …

Finally, this is as good as drinking real coconut! Absolutely love it. I highly recommend it.

Rama says …

I am great fan! Thank you for bringing this delectable taste to our mouths! Usually, Whole Foods gives 10% discount whenever we buy a dozen of anything. Why wont they do it with this? They say it has to be pre-ordered in order to qualify for the 10%! I have to drive 30 miles to the nearest whole foods, I would appreciate if whole foods changes its policy and gives the bulk discount whenever we buy 12 of these. Thanks!

Nikki - Community Moderator says …

@RAMA - Thanks for your comment. We'd be happy to look in to their policy further for you, which store location do you typically visit? Thanks!

Neil M says …

Guys, whatever it is that you are doing to capture the taste of real coconut water please keep doing it. I've tried four or five other brands and they all sucked. I live in the US and had almost resigned myself to the horrid plasticky taste of these franken products, until i sampled your drink. Thanks guys.

Wai says …

I am hooked!! Just taste like the freshly crack opened coconut water at home in Asia! Amazing product :)

Robynn says …

A fellow shopper turned me on to Harmless Harvest coconut water. She assured me that I couldn't drink the "other" stuff once I tasted this. She was right!!! How can I buy it by the case?

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Su Schleider says …

I was born in Bangkok and live in Baltimore- thanks for making me feel like I'm In Thailand. I love your raw coconut water and confess I clean out the shelves so I don't run out.

Kelcey says …

This is the best coconut water, but my local WF does not carry it (Portland, Maine). I have to drive to Massachusetts to get it, and last time I did that they were still sold out. Wish the store here would order it!

Diana says …

The best coconut water I have had, beside the stuff right out of the source.

Dana Yip says …

THE BEST coconut drink ever! I drink fresh coconut water all the time and this has the same EXACT taste! LOVE YOU GUYS!! YOU GUYS ARE HEAVEN SENT!! The 2nd bottle I got was pink as well. Thought I had purchased pink lemonade at first until I read the bottle haha. Please keep producing it and we will keep buying it! Much love from NEW YORK!

Josefina Duga says …

My husband and I has a 40 hectares coconut plantation in the southern part of the Philippines. We are interested to learn about coconut water business. Is there anyway you help us give the right direction where to have ideas or where we can be trained for this kind of business.

Cris Dawson says …

I really do love your coconut water. My son is a college basketball player and I'm trying to get him to drink it before and after a game for dehydration. I think it would be great for athletes. My only concern is the bottle.The BPA is a concern but mostly the plastic which ends up in our oceans and forms plastic islands.Somehow we have to get away from plastics which is ending up in the stomachs of our sea creature friends. The Hawaiian Islands are being overwhelmed with plastic washing up on their shores. I just hope we come up with a solution soon. We lived without plastic before. Maybe a biodegradable non toxic material might be a solution. Thank You

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