Whole Foods Market As a Conscious Business

By Kate Lowery, January 19, 2013  |  Meet the Blogger  |  More Posts by Kate Lowery

John Mackey, along with co-author Raj Sisodia, business professor and co-founder of the Conscious Capitalism Institute, lays out a bold blueprint for capitalism in their fresh, new book: “Conscious Capitalism: Liberating the Heroic Spirit of Business.”

Many companies are embracing conscious capitalism.
There are thousands of smaller companies operating this way. Some of the more well-known companies include Southwest Airlines, REI, Google, Nordstrom, Patagonia, The Container Store, and POSCO in South Korea. These businesses create win-wins for customers, employees, suppliers, communities and the environment, resulting in exceptional customer experiences, less turnover, lower overhead costs, higher profits, and sustained growth. Here John talks about Whole Foods Market as a conscious business:

Let Conscious Capitalism inspire you. Want to know more? Find lots of details in our pressroom and at academyforconsciousleadership.com or at consciouscapitalism.org.





tterrific says ...
I view capitalisim as the most efficient way to promote freedom. The costs of freedom are taken for granted in our country. If we all do not work to promote and preserve our freedom, than the government will step in and take it from us. I view healthcare reform , as the current law is written, as just such an effort. It must be repealed in the name of freedom. I stand in agreement with John and his positions regarding Concious Capitalism
01/21/2013 11:41:32 AM CST
Rob says ...
A brand that can communicate its value and do it simply is simply the best! I recently wrote a blog post about how Whole Foods is leveraging their message to conscious consumers—check it out! http://blog.claritycoverdalefury.com/getting-traction-with-conscious-consumers/
01/28/2013 3:40:43 PM CST
Steven Wagner says ...
As a conscious business, Id like to see Whole Foods support alternative payment processors besides the big monopolies. Wordpress partnered with bitpay.com, and Id like to see more conscious businesses step up and see the social importance of supporting a free market for payments. http://en.blog.wordpress.com/2012/11/15/pay-another-way-bitcoin/
01/29/2013 3:31:08 PM CST
Jay says ...
For God's sake, learn to spell. It's "conScious." But what I really came to tell you is that I resign from shopping at Whole Foods as of the last time I was there, one week ago tomorrow. Obama = Hitler? Get ready to sell lots of tea, because those are going to be your only customers, Mackey. Good day.
02/02/2013 4:32:22 PM CST
Cass O'Malley says ...
Hi John: I am a part time employee in the Fairview TX seafood department. i cam across this information and wanted to share with WFM as a means to help our guests and our outreach to: Local Producer Loan Program Whole Planet Foundation® Community Giving http://www.tedxmanhattan.org/2012talks Kavita M. Shukla is the Inventor and Founder/CEO of Fenugreen (www.fenugreen.com), a pioneer in the movement towards sustainable, active, natural food packaging. Fenugreen is addressing the massive, yet often overlooked global challenge of food spoilage (25% of the world's harvest is lost to spoilage each year) with its simple and all-natural FreshPaper innovation. By keeping food fresher from "farm to fork" in a sustainable way, while reducing transportation, inventory and energy costs, Fenugreen's FreshPaper holds the potential to revolutionize the food economy. Kavita holds two patents, with four pending and has received several international honors for her potential as an inventor-entrepreneur, including recognition from the Lemelson-MIT Foundation, the Cartier Women's Initiative, the Davidson Institute, the Swiss Consulate, and the French Ministry for Foreign Affairs. She has also been inducted into the National Gallery for America's Young Inventors. In 2011, Fenugreen was recognized as one of the most innovative young companies in the world as Grand Prize winner of the Kauffman Foundation's Startup Open competition. Kavita holds a BA from Harvard University.
02/14/2013 12:20:44 PM CST
Annette Saldana says ...
As a proud shopper and team member's wife, I have always been deeply connected to the WF values. These days, I feel it is essential to demonstrate that making a difference is not only good, but profitable. As a customer, I feel good knowing I am part of that purpose being fulfilled. Now, if we could figure out how to have the team members as profoundly related to the contribution they make, it would be a WHOLE revolution. Team members would feel appreciated, enlivened and elevated for sure. I guess that is always the challenge. The honorable work that lies ahead, is creating that same powerful context in a way that is as palpable for the team, as it is for customers. I can only imagine the possibilities available of having that purpose ALIVE and REAL in every action and dialogue amongst the team.
02/18/2013 9:15:18 PM CST
Robin Ostrowski says ...
I love how Whole Foods is doing more than collecting money and building more for itself. Your growth involves the whole planet and the people in it. I wish all companies would behave this way....I would feel better about the future for my daughter.
02/20/2013 9:59:48 AM CST
Cynthia Harnist says ...
I live in Plantation Florida and shop regularly at the store located on Peters Road which has been busy since it opened about ten years ago. I have been told that there are plans to move this store to a location about two miles away, in a different town, and to make it a superstore. I think WF could follow the model of their closest rival Publix and operate two stores successfully within this two mile radius; a superstore in an adjacent area (Davie) will serve a different clientele (south of I-595).
06/27/2014 12:35:31 PM CDT
Dr. Murakami says ...
Whole Foods is known to use plastic wrap to cover foods in it's steamer ovens this does not seem like a wise conscious choice as endocrine disruptors are known to leach from plastic wrap and have been linked to autism and birth defects .
09/14/2014 5:32:03 PM CDT