Whole Story

The Official Whole Foods Market® Blog

 

1 Comment

Comments

Ivonne Zambrana says ...
I recently bought Alaffia Shea Butter Cleansing Milk. I found the price reasonable. I feel buying this product is my way of feeling part of a world far away from me. It makes me feel that my little contribution has an impact in someone's life. It makes me feel engaged in the process in which Whole Foods stands for. I love it!. The quality of the product is superb; feels like homemade. A product I can trust. Made with love. I get the satisfaction of being part of a bigger process in which when you take care of people and do business you do OUR world better and do better business. Thanks Whole Foods for everything you do! Ivonne Zambrana
02/17/2010 6:13:34 PM CST
Jane Scruggs says ...
What I like best is knowing that I am helping people who need it, while at the same time, NOT giving my money to "fat cats" who don't need it!
02/17/2010 6:13:35 PM CST
LInda Dunn says ...
What outstanding points are made ! They so clearly highlight the commitment that Whole Foods has made to run a ethical business model ! I like purchasing items that I know where they are from and how they are produced ! It is an extra bonus to know that what I am buying, has such an enormous positive impact on someone else.
02/17/2010 6:14:04 PM CST
Luly says ...
I'm addicted to the Lavender Body Wash and now the Unscented Body Lotion and after reading this blog I'm crazy-super-happy to know that my little purchases go to help women and children make better lives for themselves. Amen!
02/17/2010 6:14:04 PM CST
Mariah says ...
Shea butter is such a wonderful product to start with, and then to have it produced by a cooperative that is doing such good is wonderful. "...focus on our traditional knowledge and indigenous resources embedded with moral trade practices. This paradigm can only be realized with a distribution platform for these traditional crafts and resources. " Keeping tradition and making it sustainable and profitable for these people is truly a worthy endeavor.
02/17/2010 6:14:25 PM CST
jeanette ricci says ...
I find Whole Trade products always of the best quality, and it makes me feel their is justice in paying a fair price that the local workers receive for their toil.
02/17/2010 6:16:11 PM CST
Michele says ...
I like that we are helping out other people. AND these are good products.
02/17/2010 6:16:36 PM CST
L Kawahara says ...
Purchasing whole trade products adds value to me by my knowing I am aiding people who are financially disadvantaged to live better and more dignified lives.
02/17/2010 6:17:26 PM CST
Ron Jeka says ...
Shea butter would put all or most of the other sunscreens out of business also peelu dental fibers from India is better than our floride-laced toothpaste. Shea is great! 100% is the only one to use!
02/17/2010 6:17:42 PM CST
Kim Meyerson says ...
What an interesting and inspiring story. The products sound wonderful.
02/17/2010 6:17:44 PM CST
Francie says ...
I really like Whole Foods products because they offer really high quality goods at lower prices than other brands.
02/17/2010 6:18:32 PM CST
Marty J says ...
I am glad that Whole Foods promotes conscious attention to the "fair trade and green earth friendly" products available.
02/17/2010 6:19:56 PM CST
James McVay says ...
Wow! AFter watching Food Inc. we come to Whole Foods whenever we can! Eat better products that treat our world and its environment in the right way!
02/17/2010 6:20:19 PM CST
Debbie says ...
Just purchased some of the lotion, love it. Didn't know the story behind it. Thank you for the wonderful product that also helps so many.
02/17/2010 6:20:34 PM CST
Laurette Timms says ...
Whole Trade products are not tested on animals, and contribute to treating the worker fairly.
02/17/2010 6:23:10 PM CST
Megan Hartman-Carvajal says ...
I shop at Whole Foods for so many reasons, and this is one of them. Providing an affordable, high-quality product that positively affects communities across the globe. Thank you, WFM, for making a positive impact in the lives of these women and their families!
02/17/2010 6:23:15 PM CST
Kara Weinstein says ...
Beyond not feeling guilty, you can feel like you're making positive changes in the economic system when you purchase fair trade goods. Good job Whole Foods!
02/17/2010 6:23:26 PM CST
Shadia Lahlou says ...
Purchasing the various products connects myself as a woman, to women around the globe striving to be treated fairly and appreciated. Not only is it ethically correct, but my morals as an empowered fellow woman are shining through purchasing fair trade. I care about that mother, sister, aunt, daughter and friend overseas just as I would about my own family.
02/17/2010 6:25:04 PM CST
Melanie says ...
I like that for the most part the products meet Highest standards, but at a lesser price.
02/17/2010 6:25:24 PM CST
Cal Clift says ...
I use Whole Trade products because of the high quality. I do not buy products to make a statement I but that my family may liv a healthy and happy life. Now if that helps people elsewhere do the same that is a plus!
02/17/2010 6:25:47 PM CST
Suzanne O says ...
I like purchasing products that promote equality and a fair price for work.
02/17/2010 6:25:48 PM CST
Liz D says ...
I like feeling like i am making a difference in someone's life.
02/17/2010 6:26:03 PM CST
Kelly Iversen says ...
I love to hear about stories like this one that have a full-circle positive impact! Not only does the business create jobs and boost the economic situation of individuals as well as the community, the products are sustainable, pure and good for the customer. Plus, what an empowering experience for the women in this part of the world to have ownership of their livelihood!
02/17/2010 6:29:11 PM CST
barry torem says ...
Whole Trade - Whole Foods - Whole World Holy, Holy, Holy
02/17/2010 6:29:29 PM CST
Mia Russo says ...
When I purchase Whole Trade products, I like knowing the people involved in making the product have earned a fair wage.
02/17/2010 6:29:37 PM CST

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