Whole Story

The Official Whole Foods Market® Blog

 

563 Comments

Comments

Kristy M says ...
Knowing where our food and products come from, that personal care was used in processing, and that money spent goes to deserving families is the key to being human. I support fair trade for these resons and more. Keep up the good work WF!
05/03/2012 5:57:49 AM CDT
Kyla says ...
We ARE our neighbors therefore we need to make a commitment to each other. That is why Whole Trade products are important.
05/03/2012 6:04:53 AM CDT
Melissa M. says ...
Products like these are important to me in supporting because I like to help/support communities and programs such as these. Because of this, my family is becoming more community orientated and more green. If something we consume/purchase is not produced in the US, as a family we make sure it is supporting others who truly need it.
05/03/2012 6:14:04 AM CDT
Jody says ...
I first found out about Alaffia products while traveling a few years ago. I was very impressed about how they give back to the community, and help women. I have been using their products ever since. It's great that Whole Foods is spotlighting them. It helps to bring more awareness to he issues women in these communities face.
05/03/2012 6:15:17 AM CDT
Megan says ...
I try to buy whole trade when I can so that I can support the workers/environment.
05/03/2012 6:16:33 AM CDT
Lynn says ...
It makes me proud to read about the initiatives that Whole Foods supports. These products and their stories are important ones!
05/03/2012 6:18:11 AM CDT
Carol Avery says ...
I buy whole trade to 'be the good' we all want for the planet.
05/03/2012 6:21:09 AM CDT
tabitha says ...
This is a great story of someone using their profits to truly help people with real needs, and not just push a political agenda. Bravo!
05/03/2012 6:25:52 AM CDT
Chris says ...
Whole trade products support local economies, and when we buy them it shows support for locals,for those that are personally involved in the products and for economies in the developing and third worlds.
05/03/2012 6:28:23 AM CDT
Carrie says ...
I am happy to know that the products I buy are helping people rather than harming them.
05/03/2012 6:30:10 AM CDT
Mary O'Neil says ...
Excellent work!
05/03/2012 6:35:25 AM CDT
Linda Barnett says ...
~~truly inspiring. Kudos to Whole Foods for supporting this Project.
05/03/2012 6:39:10 AM CDT
YN says ...
For Alaffia and Whole Trade Guaranteed products, I find it refreshing to see people work so hard to help those in need. Please continue working hard to spread the word about your cause so more people can be aware.
05/03/2012 6:39:44 AM CDT
Tristen says ...
I havent personally tried their products yet but what an amazing cause. I am def. going to try them now and suppport their mission.
05/03/2012 6:55:31 AM CDT
Jackie says ...
We need to help our fellow human beings.
05/03/2012 7:11:41 AM CDT
jacque says ...
It is wonderful to know that these people are playing an important role in our lives as well as their own. Today sustantiabilty is a must and "all" of us benefit in many different and wonderful ways. Blessings and much continued success!
05/03/2012 7:13:07 AM CDT
MYRIAM says ...
Very interesting program to help and cooperate with others outside the USA arena. I will look for the products at the store, i was not aware of the product and that I could make somebody's life better, thanks for the info.
05/03/2012 7:14:34 AM CDT
Rose says ...
Thank you Alaffia for bringing support to those in need.
05/03/2012 7:19:48 AM CDT
Kristen says ...
Whole Trade products make me feel like I am supporting equality and fairness.
05/03/2012 7:31:36 AM CDT
Leda says ...
It is amazing all the wonderful things Alaffia is doing. I enjoyed reading about it all. Employment for women, transportation for students, a living wage salary for a teacher, and medical care for pregnant women. It's all very touching.
05/03/2012 7:35:12 AM CDT
Kristin says ...
I love knowing that the products I buy are doing good for others.
05/03/2012 7:37:22 AM CDT
Denise says ...
These products make me feel like I am making a difference in the world and am a part of a world wide community.
05/03/2012 7:38:16 AM CDT
C Alarcon says ...
Whole Trade Guaranteed products are important because they support smaller businesses and communities that provide wholesome products but they don't have the financial means to compete with big business in large "big box" stores. Through Whole Foods' Whole Trade Guaranteed program, these small and local business have an opportunity to make a difference in this world.
05/03/2012 7:42:38 AM CDT
elizabeth says ...
not only are there product good, they help build a better community!!!!
05/03/2012 7:44:12 AM CDT
Morgan K says ...
I always support paying the real worker!
05/03/2012 7:47:31 AM CDT

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