Whole Story

The Official Whole Foods Market® Blog

 

563 Comments

Comments

Wilma says ...
Shea Butter is good for skin and I like the quality of Alaffia products. It really matters to me how and where products are made.
05/02/2012 8:04:08 PM CDT
Nicki says ...
I would love the chance to try these products! I am very passionate about ecofriendly,natural and organic products. Especially when it's affordable.
05/02/2012 8:03:49 PM CDT
Korrine Fraser says ...
We are blessed to have to the luxuries and rights in America, such as education and many freedoms under the constitution that are not afforded to people in 3rd world countries. Alaffia's products represent the quality of products available from these countries that do not have the same opportunities that we do, however they still can compete in our market place, because they are just as talented and work hard for our business. Their ability to be treated fairly in our marketplace is not only what seems fair, but our ethical duty to not stand for less when using our purchasing dollars to show what we believe in and support in the world. That we believe, and vote with our dollars that everyone in the world should enjoy the rights and privileges that we take for granted in the Western developed world.
05/02/2012 8:01:28 PM CDT
Adrienne Anderson says ...
This is exactly why I shop at Whole Foods!!
05/02/2012 7:56:59 PM CDT
Angela Heffner says ...
I have not tried Allafia's products, but would love to. Fair trade is important to me because I like to know that my products were made in a safe environment by people that love what they do and get paid fairly for their labor!
05/02/2012 7:57:51 PM CDT
Thelma Rodriguez says ...
These products sounds absolutely amazing! I love using products containing Shea. The mission behind these products is very worthwhile, may they continue their good work.
05/02/2012 7:55:52 PM CDT
Kevin N says ...
I'm not often able to indulge in buying personal care products that are natural and come from fair trade sources. But I've found that when I do make the sacrifice, I benefit a great deal. Not only do I feel good knowing that the money I spend is making an impact in communities and providing people with an honest and decent living, but the products themselves are superior in quality to the chemical-filled stuff I sometimes buy.
05/02/2012 7:56:46 PM CDT
Grace says ...
Whole Trade™ Guaranteed products are important to me because I want to know that I am supporting environmentally responsible/friendly products. Thanks for the chance!
05/02/2012 7:55:40 PM CDT
melissa says ...
so good to give back!
05/02/2012 7:52:14 PM CDT
D says ...
Haven't heard of. Will watch for.
05/02/2012 7:53:02 PM CDT
Marina says ...
I love the Shea lotion and the fact they are fair trade and helping so much people in need.
05/02/2012 7:52:12 PM CDT
Marilu says ...
one with the universe. Thank you
05/02/2012 7:51:10 PM CDT
chari says ...
Whole Foods Guarantee makes me comfortable buying items that go on my skin or in my mouth. I am confident they have done the research.
05/02/2012 7:50:20 PM CDT
Christine G says ...
I haven't tried Alafia products, but they sound like great products. Fair Trade should be just that, not some corporate enterprise just looking to make a buck!
05/02/2012 7:47:08 PM CDT
jess violette says ...
don't need to think or do the research because you know and can trust the products are top notch!
05/02/2012 7:37:51 PM CDT
Linda Gamsky says ...
I have been using the Everyday Shea and Alaffia skin and hand products for some time. What attracted me to them is the fair trade sustainable choices information, the price and the fact that the products are great and feel good on my skin. I also like the fact that there aren't excessive ingredients in the products. I am thrilled that Alaffia really does care and this is not just about profit but about people. Thank you.
05/02/2012 7:37:56 PM CDT
Rosalie says ...
I have not tried Alafia products but I fully support their mission. The basket will give me a chance to try their products and possible become a customer for life.
05/02/2012 7:38:40 PM CDT
LINDA MADSON says ...
Love, love, love, the African Black soap. I recommend it to everyone. It has cleared up my dry skin, especially around my eyes and as a bonus it has also cleared up my eczema!
05/02/2012 7:39:53 PM CDT
dawn says ...
good products for a good cause~everyone wins!
05/02/2012 7:41:14 PM CDT
Jo says ...
I use the Beautiful Curls creme product on my ethnic (Latina) hair. I have tried many products to define mi rizos (my curls) and the soft finish of the Beautiful Curls defies humidity and the "crunchiness" of more synthetic curl products. I <3 the smell too!
05/02/2012 7:46:40 PM CDT
Lisa says ...
I love the fact that this fair trade product is being used to help so many people! Love, love, love!
05/02/2012 7:37:46 PM CDT
Agnes says ...
I have not tried these products but found through Global Girlfriends that Whole Food carries some great fair trade products and I would love to try these for my family.
05/02/2012 7:26:25 PM CDT
Rachel says ...
Everyone deserves fair compensation for their hard work! We can be better citizens of the world by supporting organizations that treat their workers with respect.
05/02/2012 7:26:26 PM CDT
Anna B says ...
I like fair trade products because it treats everyone in the world as equals, which is what we are. It's important for me to show my kids where their foods and products come from, not just "the store".
05/02/2012 7:29:37 PM CDT
Ronda says ...
Wonderful story and even more amazing products!
05/02/2012 7:30:37 PM CDT

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