Whole Story

The Official Whole Foods Market® Blog

 

563 Comments

Comments

Theresa says ...
What a wonderful program. We all do better when we all do better, I applaud the steps and efforts here!
05/03/2012 8:42:05 AM CDT
Julia Mboya says ...
By empowering women the community will thrive.
05/03/2012 8:43:25 AM CDT
Sheila says ...
I love that Whole Foods created the Whole Trade Guarantee because it ensures I am buying the best for me and my family, my community, and the world. While I have not tried Alaffia’s products, I definitely support their mission. It is really inspiring to read stories like the one about Alaffia and better understand how my Whole Trade purchases help responsible business partners in West African communities hundreds of miles away.
05/03/2012 8:43:57 AM CDT
AJ Calabrese says ...
This is why I choose to shop at Whole Foods.
05/03/2012 8:44:51 AM CDT
Amy says ...
It's great to see a company that's doing some good things!
05/03/2012 8:48:59 AM CDT
Melissa says ...
It is essential that products you use help support people, not big corporations.
05/03/2012 8:49:55 AM CDT
Michelle says ...
very important to give back with our purchases!
05/03/2012 8:56:31 AM CDT
Christina says ...
I am a firm believer in contributing to humanity by purchasing products that are fair trade, help other communities in form of donations, local and organic!
05/03/2012 8:57:22 AM CDT
Annette S says ...
These products are important to everyone. All people are created equal and should be treated fairly, regardless of where you live. This is one way we can give back to our world community and say "you matter".
05/03/2012 8:58:47 AM CDT
Kristen says ...
Fair trade takes a company from good to great.
05/03/2012 9:01:16 AM CDT
Lynn says ...
I love Alaffia products! Thank you Whole Foods for the Whole Trade Guaranteed Products that you support. We can all help support better working conditions and wages for the women of West Africa by choosing Alaffia products.
05/03/2012 9:01:27 AM CDT
Janet says ...
I absolutely love the Alaffia body wash and pure Shea Butter. Great products and a great cause.
05/03/2012 9:01:29 AM CDT
hannah says ...
Its refreshing to read such positive news. I love to know that the products I buy do indeed make a difference especially in the lives of women. Keep doing what you are doing.
05/03/2012 9:02:24 AM CDT
Margaret says ...
I products are so much better without chemicals in them and they are better for the people and environments they are produced in. I enjoy having an impact with what I buy. Love Alaffia products!
05/03/2012 9:03:51 AM CDT
Carly says ...
I always say, shopping at Whole Foods makes me feel like a whole person. I also adore reading about the communities in which make and produce the products I use, helps me feel even more whole! People are people and the languages we speak or the color of our eyes and hair does not define us but rather, bring us together. Whole Foods brings us together by connecting us through employment, commerce and humanity.
05/03/2012 9:04:21 AM CDT
Sarah says ...
I am so happy to see that whole foods really cares about others and finds ways to raise money to support others. It is really an amazing this that Whole Foods and Whole Foods customers are doing!!!!
05/03/2012 9:09:39 AM CDT
Kathy A Miller says ...
Whole Trade for Whole Well-Being.
05/03/2012 9:09:45 AM CDT
a8ala says ...
Having the back story of a product should be a part of deciding to buy it. I like to know who is being supported by my purchase.
05/03/2012 9:11:06 AM CDT
Jennifer Rath says ...
The products are awesome and what better way to help out by supporting a great cause!
05/03/2012 9:11:20 AM CDT
Bernadette says ...
It's such a blessing to have Whole Food participation. Thank you God for all those that are buying these products to help your people. Thank you.
05/03/2012 9:13:17 AM CDT
Marie Gardella says ...
If each one of us participated in one action that makes life easier, healthier and happier for one other person, than the world may improve at a faster rate. Using products that are healthy and support a better life for the people supplying these products is a win win. All it means is one person making one small decision to do one small thing that can make a global difference.
05/03/2012 9:14:00 AM CDT
Delsha says ...
Whole trade empowers everyone involved in every stage of a product. This brings more people the resources needed to make positive changes.
05/03/2012 9:15:10 AM CDT
Betsy T says ...
Good for them for being so proactive in changing lives and community! I've never tried these products, but after learning more about them, I definitely want to support Alaffia!
05/03/2012 9:16:04 AM CDT
Maggie says ...
We can all help support better working conditions and wages for the women of West Africa.
05/03/2012 9:16:08 AM CDT
Toni Linberg says ...
I have not tried Alaffia’s products before but I definitely support their mission. Whole Trade™ Guaranteed products are important to me because I prefer to know what I'm buying, where it's from, what chemicals were used, and even better if it's a great product AND helps a greater cause than just a booming manufacturing industry!!
05/03/2012 9:16:28 AM CDT

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