Whole Story

The Official Whole Foods Market® Blog

 

563 Comments

Comments

Noreen McGowan says ...
It is important that my children see us buying products that are fair trade irems. Plus the shea lotion is so great for dry skin. We would like to donate to this cooperative. Thanks, Whole Foods/TTrade forhaving this product
05/02/2012 6:20:47 PM CDT
Tanya Hall says ...
The story is so inspiring. I would love to try Alafia.
05/02/2012 6:22:05 PM CDT
Katie says ...
LOVE everyday Shea products, not just because they're awesome, but because of what they stand for... Its great to know that the products I'm using are made by a company that stands for something I can be proud of
05/02/2012 6:23:25 PM CDT
CMC says ...
I have not tried the products yet. I'm glad Whole Foods carry them, it is a great organization!
05/02/2012 6:25:13 PM CDT
jo says ...
I like natural products that are good to my skin and that they support underprivelaged areas makes them all the more wonderful.
05/02/2012 6:25:40 PM CDT
Stephanie Chandler says ...
I have tried the beautiful curls shea butter activating cream and i love, love, love it! I have naturally curly hair and had to use some expensive "stuff" on my hair to keep the fizz away. The shea butter works to maintain them and work with the diffuser! I also like the rosemary oil, which is good for burnettes! After reading the story and what Alaffia is doing, I am even prouder for purchasing these products and thank you Whole Foods for doing all the work for us...meaning making it so I can shop freely without wonder of where and who made them and how they are being treated. Fair Trade is so important to support because it is just the right thing to do!! I really agree with Julia, #2 above. She said it well. Thank you and keep up all the great work and progress!
05/02/2012 6:26:06 PM CDT
Sarah says ...
Buying products that are fair trade irems is important to me! Love the shea lotion. :)
05/02/2012 6:27:46 PM CDT
Charla says ...
I really appreciate the values behind these products. Thank you for your commitment to fair trade.
05/02/2012 6:28:03 PM CDT
Stacie N says ...
It's important because I know i am supporting people who are truly in need. It's a good feeling to know your giving back!! The products are great as well!!!
05/02/2012 6:28:03 PM CDT
kathleen chowanec says ...
shea products are great on my skin. will look forward to buying them at Whole Foods!
05/02/2012 6:28:18 PM CDT
Emi says ...
Love the Alaffia lotion.
05/02/2012 6:29:38 PM CDT
Cee says ...
I love that the products come from small cooperatives...the products are super.
05/02/2012 6:29:54 PM CDT
Cricket says ...
I love the Alaffia shea butter products and it is important to me to support the efforts of those attempting to make inroads in the difficult field of global health.
05/02/2012 6:30:29 PM CDT
Amanda says ...
I haven't had a chance to try these particular products, but I definitely support the mission! If only more companies would embrace the environmentally friendly practices that the Whole Trade program guarantees, I think we could solve quite a few national and international issues, and everyone would be happier in the long run...
05/02/2012 6:30:55 PM CDT
Julia says ...
Having lived and traveled in West Africa, I have seen firsthand some of the difficulties that Alaffia is working to alleviate. I love buying and using their shea butter products. The body wash is fantastic (I particularly love the vanilla mint) and their kids' products are great, too. Their unscented hand soap has also been great for my son, who has sensitive skin. Keep up the great work!
05/02/2012 6:31:28 PM CDT
Lynne Kinsey says ...
I will try these products, because it is the right thing to do. If they are scented I may not be able to use them and then I would donate them to one of the non-profit organizations with which I am affiliated.
05/02/2012 6:32:13 PM CDT
Lifeislikeapearl says ...
Inspiring! I had tried some of your products. Loving them! All I can say is that God truly bless you all for helping other people oversea becaue they totally faced their obstacles since they couldn't do anything to move on or improve their community. Impossible! They only can do that by getting help from us on the other side of the planet. That's what God wants us to do by thinking of others before ourselves. Alaffia is an unique company that makes all shoppers thinks twice about life, puts an impact on them to help others and make a better difference on this planet. That's called unconditional love. Bless you, Alaffia team, for making the difference in their lives and ours, too!
05/02/2012 6:32:28 PM CDT
nicole says ...
Now that i have background info, i will be on the lookout for these products.Fair trade is important and my college campus is trying to use 100% fair trade products.
05/02/2012 6:32:45 PM CDT
Jamie says ...
Whole trade and fair trade products are important to me and my family because we want to support fair business practices and help those around the world to be treated fairly so that they can build their communities. Also, good and healthy products like Alfalfa's are best for my family. I'm glad whole foods participates in such programs and carries these products.
05/02/2012 6:32:45 PM CDT
MRS. LORI STANEK says ...
I USE THESE PRODUCTS BECAUSE MY CHILDREN "LOVE" THESE PRODUCTS! MY SON WHOSE #10 LOVES THE LAVENDER PUMP SOAP! AND, MY #8 YR. OLD DAUGHTER LOVES THE SHAMPOO! WE JUST CAN'T GET ENOUGH OF THE ALAFFIA PRODUCTS! NEVER CAN GET TOO MUCH OF A GOOD THING! MY SON LOVES THE FACT THAT THE SOAP SMELLS "AMAZING", AND EVERY TIME PEOPLE COME OVER TO THE HOUSE, HE TELLS THEM ABOUT HOW GOOD THE SOAPS WILL MAKE YOUR HANDS SMELL!
05/02/2012 6:34:54 PM CDT
Michelle Wei-Chiun DeCarlo says ...
Whole trade products are important to me b/c I have been given the gift of living in a prosperous country and I want to steward my money to improve humanity not further exploit it.
05/02/2012 6:35:18 PM CDT
Debra Meyer says ...
While growing in awareness of the challenges to thrive faced by women and children in developing nations I have been grateful that I can find Whole Trade products to both; end my contribution to the oppression of women and children through my purchases and to enjoy quality products that benefit women and children in developing nations. Thank you!
05/02/2012 6:36:24 PM CDT
bonnie says ...
It's important for global balance and economic strength to support fair trade products. People should not be exploited and be paid a fair and decent wage so they can prosper and become part of the solution.
05/02/2012 6:36:36 PM CDT
Susan says ...
Everybody is entitled and deserves the right to earn a good living/fair wages. I support and purchase fair trade products and would love to win the chance to try these.
05/02/2012 6:36:52 PM CDT
laura says ...
I am always impressed by the determination, and strength of people that live in underprivledged countries. They live simply, honestly and their products reflect that. I love the Alaffia products.
05/02/2012 6:37:17 PM CDT

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