Whole Story

The Official Whole Foods Market® Blog

Why Our Bacon Is Better


There’s nothing better than waking up on a weekend morning to the aroma of bacon wafting through the air. But bacon isn’t just for breakfast anymore: It adds salty-sweet, smoky flavor to everything from salads and sandwiches to cocktails and desserts. Whether you’re getting back to bacon basics or branching out in new directions, know that Whole Foods Market always does what’s best for bacon, and that means:

1.     No antibiotics. We believe in great-tasting meat from healthy animals.

2.     No added growth hormones. While federal regulations prohibit the use of hormones in raising pork, our standards don’t allow them in any meat production. 

3.     No artificial preservatives. That means we never use synthetic nitrates or nitrites. They just aren’t necessary.

4.     No animal by-products. When animals are fed animal by-products in their feed, their health can be put in jeopardy, which can affect the meat. So our standards prohibit animal by-products in the animal’s feed. 

5.     No gestation or farrowing crates. All the pork we sell comes from 5-Step® Animal Welfare Rated farms, where the pigs are not raised in gestation or farrowing crates.

The next time you get a craving for crispy bacon, remember: our slices are superior, our rashers are first-rate. In short, our bacon is better. Enjoy!

Do you have a favorite way to eat bacon? Share your tip in the comments!


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CTI says …

I have not tried Whole Foods brand of bacon but I have had Beelers bacon which is awesome and not sure if whole foods carries it . Might be in frozen section but so far this is the best bacon I have had and just as high in standards etc. they also have a great sausage line. You can purchase these at Natural Crocers also known as Vitamin cottage. Tulrleys resteraunt in Boulder serves it up also and the best way to cook it is to bake it. Not as messy as frying it but either way it's awesome. Might try whole foods to compare. But beelers is an awesome piece of bacon.

apu says …

these are not rashers. they are know as streaky bacon. I only wish that you sold real rashers.