The first 50 moms who visit Customer Service will receive a free goodie bag! All mom’s who attend can register to win a gift basket!.

Store-wide Block Party

10 a.m. - 1 p.m. FREE

Taste family-friendly products throughout the store as we celebrate Mom!

Free Mini-Makeovers

10 a.m. - 1 p.m. FREE, Registration required

Toddler Time with Mr. Tim

10 - 10:30 a.m. FREE, Registration required

Join Mr. Tim in our cafe for story time and snack while Mom enjoys the festivities!

Join our Demo Specialist Tim as he teaches you how to make quick, nutrient-filled lunches that your kids will love!

View artwork created by local artists from the Life Enrichment Center, a non-profit community-based center for adults in the Tampa Bay area. View live painting demos throughout the night. Enjoy wine & cheese pairings and appetizers from our Specialty Department.

Join our culinary trained chef Heather as she cooks up delicious coffee-inspired dishes using our our Whole Trade Allegro coffees!

The weather is warming up and that means it's time to head outside for some cooking over the coals or gratesl. Let's chat about our favorite foods to kiss with flame, tips and tricks for seasoning, and more. Follow #wfmdish to join the conversation from 6:00 pm - 7:00 pm CST.

Did you know our Genji sushi chefs make sushi fresh every day? Taste our newest furikake spices atop our fresh sushi rolls.

Join our Level 2 Sommelier Amy and Vinecraft distributors as they introduce your tastebuds to the four main wine regions of France: Bordeaux, Loire Valley, Burgundy, Rhone Valley. Taste eight wines paired with artisan cheese hand picked by our culinary- trained chef.

Receive a full-size tube of this award-winning gluten-free, fluoride-free, & saccharin-free toothpaste (a $4.99 value), when you bring in

a used, conventional toothpaste tube. (While supplies last, please bring in a conventional toothpaste to receive a new one. Limit 1 per customer.)

Drink to your health with our fresh fruit, vegetable juices and smoothies. These unique, no-added sugar recipes will delight your taste buds and add more nutrients to your diet. For two hours only shoppers will be treated to Buy 1, Get 1 50% smoothies!

Learn how to stretch your dollars while eating organic! Get insider information about sales, discounts and where to find the best values on our shelves.

With grilling season right around the corner, let our culinary trained Chef Justin

teach you techniques to maximum your grilling flavor. Sample meats from our Butcher shop and learn more about our animal welfare standards.

Did you know our Genji sushi chefs make sushi fresh every day? Taste our newest furikake spices atop our fresh sushi rolls.

Celebrate Memorial Day weekend as we grill out sliders, hot dogs, skewers and more on our outdoor patio. Enjoy our live musician and taste free wine samples inside!

Looking for a different kind of beer? Try a cider! Join our beer buyer Robby and Dave Clark from Crispin as they take you on a tour of some of the best Hard Apple and Pear Ciders we carry. Staying away from Gluten? No worries! All the Crispin and Fox Barrel Ciders are all gluten-free!

Cool, crisp whites, reds to pair with your favorite steak - wine is made for summer food. Join us as we chat about pairing wines with both weather and favorite summer foods. Follow #wfmwine to join the conversation from 7:00 pm - 8:00 pm CST.