The Engine 2 Diet

What in the world is Engine 2? Engine 2 is a plan of action for following — and sticking to — a heart-healthy, mind-healthy, body-healthy, taste-bud-tempting plant-strong® lifestyle, created by former firefighter, Rip Esselstyn. 


Read on to learn what spurred Rip to create The Engine 2 Diet, plus discover the exclusive in-store Engine 2 Plant-Strong product line. 


Meet Rip, The Engine Behind the Diet

Rip Esselstyn

Rip Esselstynexternal site created The Engine 2 Dietexternal site after he discovered the dangerously high cholesterol level (344!) of one of his fellow firefighters at the Austin, Texas, Engine 2 fire station. The results were so dramatic – and the food so delicious – that Rip wrote a book about it, which became a national best seller.

The Engine 2 Diet Philosophy

The guiding principle is simple: Fruits, vegetables, whole grains, beans, nuts and seeds have all the nutrients you need. And when you fill your belly with whole, minimally processed plant-based foods, you take charge of your health and become plant-strong®.

Engine 2 is about concentrating on the good stuff:

  • Plant proteins
  • Healthy fats
  • Good carbs
  • Phytonutrients
  • Vitamins
  • Minerals
  • Fiber

Engine 2 Plant-Strong® Products

Our exclusive Engine 2 products help you eat plant strong, all day long – even when you're short on time. We've partnered with nature's best and brightest foods to create products that strive to adhere to these healthy guidelines:

  • Zero animal products
  • No added oils...ever!
  • 100% whole grains
  • Minimal added sugar, if at all
  • Less than 25% total calories from fat
  • >1:1 ratio of milligrams of sodium to calories (Exception: Condiments)

Eat Plant-Strong, All Day Long!

Discover how delicious healthy eating can be with these Engine 2 recipes.