A perspective on our online deal with Living Social...

This past week, our $10 for a $20 gift card offer on Living Social received tremendous publicity for being the first-ever national grocery deal and for selling out in record time. Indeed, the offer sold at an average rate of 30 sales per second and reached as high as 80 sales per second at its peak — on the way to selling out one million coupons in about 10 hours.

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