Welcome to the October/November issue of The Whole Deal. We’re “falling” all over ourselves to offer you the best of autumn on a budget.

Our August/September issue of The Whole Deal value guide is full of bright ideas for back-to-school basics like brainy breakfasts.

Tell us what’s for lunch and you might win a $50 gift card.

Thirty years ago Whole Foods Market opened to make people happy—with better, healthier food choices. We're still listening to our customers' needs and desires and with your help every year these choices are better and more affordable.

You could win a $50 gift card for a 50¢ idea!