Whole Story

The Official Whole Foods Market® Blog

Bravesoul Wins Our Team Member Music Project

We know our team members rock. But did you know they rock? We have so many musicians in our midst and we wanted to showcase their talents with a little friendly competition.

The winner of the 2nd annual Whole Foods Market Team Member Music Project is a Los Angeles-based, alt-rock band Bravesoul. Take a listen and watch their music video.

Bravesoul's drummer Maxwell Breaux is a Whole Foods Market team member at the Reston, Virginia store. He and band mates Marty Rod (guitars, keys and vocals) and Eric Noble (bass) blend gritty, soulful vocals with beautiful atmospheres and an adventurous rock sound.

They’ve been compared to modern bands such as Imagine Dragons, Kings of Leon, Muse and Young the Giant. Their songs are catchy but heavy, intelligent yet raw and filled with emotion. Their new album, The Infinite Hourglass, will be released on February 18, 2014.

You can hear them sooner than that because their original song “If the Morning Ever Comes,” is featured on the VH1 “You Oughta Know” Volume 1 compilation CD sold only at Whole Foods Market stores. They’ll also perform at an upcoming VH1-sponsored concert event in March in Austin, Texas.

This is exciting news because since its launch in 2005, VH1’s You Oughta Know franchise has introduced promising new artists on the rise and served as a barometer for what and who’s hot in music today. Many You Oughta Know artists have gone on to win industry awards and accolades including “Best New Artist” Grammy Awards and nominations. The 13-track VH1 “You Oughta Know” Volume 1 features some of the popular You Oughta Know alumni artists such as Amy Winehouse, Ed Sheeran, The Lumineers, Foster the People, Gotye and many notable others. Look for the CD in Whole Foods Market stores now.