Whole Story

The Official Whole Foods Market® Blog

What's New? 12 Reasons to Shop with Us This Month

Meet the newest products you can’t live without. We asked our buyers about the latest and greatest additions to our shelves and we’re excited to share them with you! Make sure you stop in our stores to see why they made the cut.

Kourellas Organic Grill & Eat Cheese Based on a traditional Greek appetizer, this unique blend of cow, sheep and goat's milk is firm and briny when cold, but it turns into something truly special when it's heated. The cheese softens but doesn't melt entirely, staying firm enough to hold its shape over an open flame. Brown each side for 2 minutes for crispy, cheesy goodness, straight off the grill. Your salads, antipasti plates and friends will thank you.

Otto’s Naturals Cassava Flour Simply made with dried ground cassava, a root vegetable also known as yuca, this grain-free paleo flour can be substituted for wheat in an equal ratio.

365 Everyday Value® Organic Sweet Curry Spice Toasted Coconut Chips A fun new way to enjoy coconut by the handful! Sweet with hints of umami, a kick of chile and layers of flavor from a complex garam masala blend.

Whole Foods MarketTM Tequila Lime Rotisserie Chicken Just in from our test kitchen! A limited-edition flavor of your favorite meal-saver, marinated in tequila and lime juice and rubbed with roasted chiles and garlic. 

Happy Baby Organics Organic Baby Formula Stage 1 Modeled after breast milk and made with milk from cows raised on organic farms, plus prebiotics, calcium, vitamin D, iron, DHA and more to nourish baby for the first year. 

Soapgirl Calcium Bentonite Clay A versatile DIY beauty essential! Sourced from Nevada deserts, this type of clay has been used for centuries as deeply cleansing masks for skin and hair.

Everyone Style Hair Gel Essential oils and plant extracts like hibiscus and quinoa protein combine for a medium-hold gel to keep your style under control without flaking.

Everyone Tame Hair Cream Essential oils, organic jojoba and coconut oils and plant extracts such as linden, hibiscus and gotu kola keep hair soft while controlling frizz and flyaways without synthetic polymers.

Everyone Volume Hair Serum Give hair a boost of bold and bouncy volume with a serum of witch hazel and extracts of psyllium and nettle — and without synthetic polymers, parabens or phthalates.

Live Clean Baby Shampoo, Baby Lotion and Diaper Rash Cream Nurture and moisturize sensitive skin and hair with organic plant-derived ingredients such as lavender, aloe and chamomile. Made without petroleum, phthalates or parabens.

Presto Sparkling Rosé Pink grapefruit, pomegranate aromas and crisp red berry flavors. Cute little cans for glass-free days at the pool, beach or picnic. Pair with grilled fish and fruit or chocolate desserts.

Folie en Provence Rosé Côtes de Provence Bright aromas of strawberry and cranberry. Crisp throughout. Refreshing, irrepressible. Pair with Mediterranean salads, antipasti, sushi, grilled snapper or cod.