We get it — cleaning’s not fun, and it’s even less fun when the products you use either don’t clean effectively or contain unnecessary ingredients. That’s why we asked our customers for their input on cleaning ingredients. You cleaned, you spoke, we listened.We revamped our standards and did our research to eliminate certain ingredients and find better alternatives for you and the planet. Our rigorous standards require:
- 70+ banned household cleaner ingredients including phosphates, phthalates, FD&C colors and optical brighteners.
- Products are performance-tested for efficacy – specifically the ability to remove dirt and germs from surfaces.
- Ingredients are always listed on the label, except for proprietary fragrance and enzyme blends.
Spick, Span and Banned: 70+ Ingredients and Counting
There are certain ingredients that just don’t belong in household cleaning products. That means no phosphates, phthalates or FD&C colors. If you’d like to test your pronunciation skills, and see which products weren’t up to our test, take a look below:
- 2-Bromo-2-nitropropane-1 (and) 3-diol
- 2-Butoxyethanol
- 4,4'-Diamino-2,2'-stilbenedisulfonic acid
- 4-Acetylpyridine-N-Oxide
- 4-Formylphenylboronic acid
- Acid blue 182 (Anthraquinone dye)
- Alizarin cyanine green F (Anthraquinone dye)
- Alkyl (C10-16) benzene
- Alkyl dimethyl benzyl ammonium chloride
- Alkyl dimethyl ethylbenzyl ammonium chloride
- Alkylphenol ethoxylate
- Benzalkonium chloride
- Benzene (C14-C30) alkylate
- BHT (butylated hydroxytoluene)
- Bronopol
- C10-14 Alkyl benzene sulfuric acid
- C12-14 Ethoxylated propoxylated alcohols
- Calcium phosphate
- Cannabidiol
- CBD
- Chlorine
- Chromium hydroxide green
- Dantoguard Preservative
- Diaminostilbene disulfonic acid
- Diazolidinyl urea
- Diethanolamine (DEA)
- Disodium phosphate
- DMDM hydantoin
- E310
- E339
- Ethylene diamine tetra acetic acid
- FD&C Blue No. 1
- FD&C Blue No. 2
- FD&C Colors
- FD&C Green No. 3
- FD&C Red No. 3
- FD&C Red No. 40
- FD&C Yellow No. 5
- FD&C Yellow No. 6
- Formaldehyde
- Hexahydro-1,3,5-Tris (2-hydroxyethyl)-s-triazine
- Iodopropynyl butylcarbamate
- Isonicotinic acid-n-oxide
- Manganese, ((2,2″,2″”-(nitrilotris(2,1-ethanediyl(nitrilo-kappaN)methylidyne))tris(phenolato-kappaO
- Nitromethylidynetrimethanol
- Nonylphenyl ethoxylate
- Phosphates
- Phthalates
- Poly-4-Vinylpyridine-N-Oxide
- Polymeric Blue Dye
- Polypropylene terephthalate
- Potassium Alkylpolyoxyethylene Phosphate
- Proprietary Stilbenzene Derivative (3V)
- Proprietary Synthetic Detergent Chelator
- Propyl gallate
- Quaternium-15
- Sodium chlorite
- Sodium hydroxymethylglycinate
- Sodium hypochlorite
- Sodium xylene sulfate
- Sodium xylene sulfonate
- Specialty surfactant
- Surcide-P
- Surfonic P-1
- Tetrasodium EDTA
- Toluene
- Tributylphenol polyglycol ether, 12 - 14 EO
- Triclosan
- Trisodium phosphate
- Urea-formaldehyde-copolymer
If that induced painful flashbacks to high-school chemistry, don't worry – you won't see any of those on our ingredient labels and you can trust that when you see a hard-to-pronounce ingredient on one of our labels, we've done the homework.
Ousting Optical Brighteners
Optical brighteners are synthetic chemicals added to liquids and powders like detergents to make clothes appear whiter and brighter. Side note: They’re also unnecessary, so we’re leading the way in the industry as the first national retailer to ban them from our aisles.
Trustworthy and Performance-Tested
When it comes to household cleaning, our priority is giving you the best of both worlds. That means providing effective cleaners and ingredients that may have a lower impact on the planet. That’s why we’ve vetted and performance-tested our products for efficacy. So go ahead — spray, scrub and clean the tub without a second thought.
