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Whole Foods Market Trends

What are the next big things in food and wellness? Each year, we tap our Trends Council of culinary experts, buyers and foragers to make their predictions for on-the-rise flavors, products and more. Check out this year's trends report, plus see our past predictions.

The Next Big Things: Our Top Food Trends for 2022

See our predictions for hot new flavors, products and ingredients poised to steal the spotlight in 2022.

Gif of whole foods trends council members

Meet Our Trends Council

Get to know our team of trend-chasing experts who have their fingers on the pulse of what’s hot in the culinary world.

Trends Archive

Check out our past predictions for trendsetting foods, flavors and products.