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Partnerships for Pollinators

Share the BuzzSo you think you can dance? Get this: worker bees use dancing to recruit fellow foragers and communicate the location of food, water and shelter. Known as the “waggle dance,” this fancy footwork is just one example of how honey bees work together for the good of the hive.

Since ancient times, beehives have been a symbol of cooperation and productivity. These days, when bee populations are dwindling, we’re taking a cue from the hive mind and building partnerships to help protect endangered pollinators.

As I shared yesterday, Whole Foods Market® has teamed up with the Xerces Society, a nonprofit organization dedicated to wildlife conservation. Like good waggle dancers, we’ve also recruited some of our supplier partners to the cause. Look for “Share the Buzz” tags throughout the store and support brands that support the bees.

Queen Bees

At the heart of the colony, the queen uses pheromones to inspire and instruct. Our Queen Bee Sponsors—Mrs. Meyer’s Clean Day and MaraNatha—have each donated $25,000 to help the Xerces Society provide bee-friendly education to our farmer partners.


A healthy hive requires lots of busy and effective worker bees. Our Worker Bee Sponsors have each donated $5,000 to help the Xerces Society preserve bee habitats. Their combined efforts will raise $40,000 to support the productive pollinators who play a starring role in our food supply.

Looking for more ways to bee the solution? Check out our Share the Buzz action page.

How have you been helping bees and other pollinators? Share your own tips in the comments section below.

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Ina Mitchell says …

All we need to do is ban the neonicotinoid pesticide that kills bees. Europe already has. What's wrong with us? Why are we always lagging behind Europe. Payoffs from the corporations? Namely Bayer, who produces this stuff.

Kathy says …

Thank goodness !!! Without bees to pollinate we will have no food to eat. They are that important ! A great movie to get info on what's happening with the bees is: 'Queen of the Sun.'

Kathleen F. Mawby says …

We never use pesticides in our home or yard. We have a cottage style yard with a variety of flowers that attract both Honey bees and Hummingbirds. We grow organic food as well as buy it whenever possible. And we have been looking into what it takes to have your own hive. I have a friend who has a couple hives, so we have a great resource.

Karen M. Clark says …

A movie that among other educational messages tells about the plight of honey bees, and Tupelo Honey in the bayou, is Ulees" Gold, with Peter Fonda, who got an academy award for his role. It depicts how difficult it is to bee a Beekeeper, and how compromised bees are. They play Van Morrisons Song, "She's as Sweet as Tupelo Honey" one of my favorites by Van Morrison as well. Certainly raises ones consciousness about the fate of honey bees.

Karla Misto says …

If you want to read a wonderfully informative and lighthearted book - pick up a copy of Honeybee: Lessons from an Accidental Beekeeper by C. Marina Marchese - you will love it! Relaxing, easy "day at the beach" or "sitting in the backyard" read and sooooo interesting!

Anthony Maxfield says …

I've been keeping bees for for 25 years and sell organic skin care in WFM markets! Our company, Honey Girl Organics, is very interested in helping to raise awareness in our country about all things bees. I keep bees in a holistic way, no pesticides, antibiotics, sugar water, etc. and would like to contribute to WFM's bee awareness program. Please let me know how I can help! Aloha, we're in Hawaii, Anthony

Nikki - Community Moderator says …

@ANTHONY - Thanks for your interest! We typically run our bee campaign starting in June. Check back in next year and we should have updated info as to how you can participate. Keep up the amazing work!

Sally Dale says …

I urge all Whole Foods customers and Whole Foods leadership to contact their Congressmen and Congresswomen in Washington to urge them to support H.R. 2692 -- Saving America's Pollinators Act, a bill to ban Systemic Neonicotinoids that have been strongly implicated in the death of bees. See the website Save-Bees.org, and see the full page ad on page A11 of today's (Dec. 2, 2013) New York Times. I do not see Whole Foods listed in this ad as a supporter of this bill, but Whole Foods should be listed. Thank you!

Christina Larson says …

Hello, the Guilford County (Greensboro) Master Gardeners have a "Bee Friendly to Bees" event coming up on August 16 in the Demonstration Garden at the Agricultural Extension Center at 3309 Burlington Road, and we would like to see if Whole Foods can participate in some way.

Nikki - Community Moderator says …

@CHRISTINA - Our local donations/sponsorships are handled at the store level. Check with the Marketing Team Leader at your local store to see if they can help!