Joseph Gordon-Levitt Makes Us Want to HITRECORD

Joseph’s new show — it’s called HITRECORD ON TV! — premieres Saturday, January 18 at 10 PM ET / 7 PM PT.

Dark Rye is an online magazine from Whole Foods Market that explores the realms of food, health, sustainability, design, tech and social enterprise. Through our stories, recipes and creative projects, we hope to encourage you to jump-start your imaginations and inspire you to try something new.And hey! We’re now on TV! Dark Rye airs on pivot tonight, Wednesday, January 22ndat 9:30 PM ET / 6:30 PM PT. Guess who’s our airwaves-neighbor?

If Joseph Gordon-Levitt came to Dark Rye’s dinner party, what would he bring? He’d have a duffle bag, and who knows? Maybe he’d pull two squeezebox players out of it. And a claymation fantasy land, a neuroscientist, a pyrotechnic stunt, and a T-Rex. And he’d look sharp doing it.

Joseph Gordon-Levitt isn’t just a movie star. He’s a curator and a producer and a host, and he’s got an eye that twinkles. We like him. He likes us. We like the same sorts of people: the ones with oddities, curiosities. The ones that pull backflips.

We're thrilled to announce that in 2014 Joseph and Dark Rye will be hanging out at the same place — broadcasting on pivot.

You can catch Joseph’s new show — it’s called HITRECORD ON TV! — on Saturdays at 10 PM ET / 7 PM PT. Find pivot in your area: opens in a new tab

His is a new kind of variety show with a cast of thousands. It’s just how we like it: short films, live performances, music, animation, conversation. Follow the dapper guy in the slick black suit. He knows the good stuff.

Are you a fan of Joseph Gordon-Levitt? Tell us why in the comments below.

Explore More