When you’re in our stores, do you make it a point to visit our Whole Body department or do steer clear of all those unfamiliar lotions and potions?
It’s true our supplement and body care aisles look pretty different from what you see in conventional supermarkets or drug stores but they are filled with some really cool finds that our buyers carefully select to meet our high standards.
That means the supplements in Whole Body don’t contain things like artificial colors, flavors, sweeteners and preservatives, unnecessary fillers and hydrogenated fats. Those same high standards are applied to our personal care products opens in a new tab, as well.
In fact, we encourage our vendor partners to use plant-based and naturally-derived ingredients, pure essential oil fragrances, gentle preservatives and non-petroleum ingredients.
And, we do not allow any animal testing for any of our personal care products, ever. In addition, we’ve created a set of top tier Premium Body Care® standards opens in a new tab that raises the bar still further. Look for the products marked with our Premium Body Care seal and get a list of the Premium Body Care products your store carries on their store web page opens in a new tab.
Now that you know a little more about what the Whole Body department is about, let me fill you in on some of the new products that have come out this month. Check back too, because I’ll be sending out more updates each month.
Now you’ll have a good reason to venture into Whole Body!
Britenz Brush-On Teeth Whitener opens in a new tab
A convenient teeth whitening pen with a brush-on applicator; no messy trays or strips and no rinsing
Has a fresh, natural peppermint flavor
A portion of Britenz profits goes to organizations providing oral care for kids in the US and abroad
The Natural Dentist Healthy Moisture Dry Mouth Rinse opens in a new tab
Hydrates dry tissue and maintains moisture balance
Freshens breath
The Natural Dentist Plaque Zapper Fluoride-Free Natural Gel Toothpaste opens in a new tab
A fluoride-free toothpaste for kids
Formulated without SLS (sodium lauryl sulfate), artificial sweeteners, flavors or colors
Kiss My Face Triple Action Paste and Triple Action Paste with Anticavity Fluoride opens in a new tab
No SLS, parabens, artificial flavors, colors or sweeteners
Great tasting mint flavor for fresher breath
Available with or without fluoride
Everyone Soap opens in a new tab
A 3-in-1 soap — body wash, bubble bath and shampoo — for the whole family
Gentle, moisturizing and fragrant
Available in Coconut + Lemon, Lavender + Aloe and Citrus + Mint varieties
LÄRABAR Über opens in a new tab
Just nine carefully chosen ingredients per bar
Made with whole fruits and nuts for sweet and salty flavor with lots of texture and crunch
Flavors include Apple Turnover, Bananas Foster, Cherry Cobbler and Roasted Nut Roll
Delectable combinations of whole grains, chunky nuts and delicious fruit served up in a convenient bar
Vegan, includes raw ingredients and enrolled in the Non-GMO Project opens in a new tab
New flavors include Peanut Butter Burst, Peanut Butter Chocolate Chip, Double Chocolate and Superfruit Slam made with organic acai and organic wheatgrass
Two Degrees opens in a new tab
Food bars made with natural ingredients including nut-free and vegan options
For each food bar purchased, a medically formulated nutrition pack (RUTF, endorsed by the World Health Organization) is donated to a child suffering from malnutrition in a developing nation
Chocolate Banana, Chocolate Peanut, Cherry Almond and Apple Pecan
That’s it. Fruit Snack Bars opens in a new tab
Convenient fruit bars that are vegan, kosher
Made with only two ingredients: fruit and fruit! No added sugar, no nuts
100 calories and 3g of fiber per serving
Keep in mind that these are brand new products and the selection in each store might vary, so you might want to check with them first if you see something here you like.
Do you shop in our Whole Body department? What are some of your favorite products?