Whole Story

The Official Whole Foods Market® Blog

Get Your Glow On with Natural-Look Makeup

Update: Thank you to everyone who entered! Congratulations to our winner, June, from California!

Halloween is almost here, but that doesn’t mean your everyday makeup has to look like a mask. Natural-look makeup is all about revealing (rather than hiding) your face’s true potential, so your unique inner beauty can shine through.

Highlighting your best features is easier than ever with light-reflecting mineral makeup from Mineral Fusion. Follow these three simple steps to get a radiant glow without parabens, artificial colors, synthetic fragrances or other ghoulish ingredients.

1. Learn new tricks. In our latest how-to video, makeup artist Nichole Servin shares a quick and easy natural look makeup routine.

Mineral Fusion Pressed Powder Foundation2. Unmask splendid savings. Check out our new beauty pages and you’ll find a coupon for $3.00 off any one Mineral Fusion Foundation, Concealer or Sheer Tint. You’ll also find video tutorials and step-by-step guides for a variety of makeup looks, from glam to girl next door.

Mineral Fusion Kit3. Comment to win treats. What’s your best feature, the one you most want to highlight with your natural look makeup? Is it your big, beautiful eyes? Your high cheekbones? Leave a comment below by Wednesday, November 14, and one winner will receive a Mineral Fusion Naturally Radiant Kit with full-size Illumination Powder, Eye Pencil and Liquid Lip Gloss.

What are you waiting for? Get started and get your glow on!

The fine print: No purchase necessary. Promotion ends Nov. 14, 2012, 11:59 PM CDT. Must be a legal resident of the US or Canada (except in Quebec, where it is void) age 18 or older to participate. Taxes on prize, if applicable, are the responsibility of the winner. Employees of Whole Foods Market, Inc., are not eligible. Void where prohibited.

 

 

 

Leave a reply

To provide feedback or ask a question about our company, a store or a product, please visit our Customer Service page.

For more information about posting comments to our blog, please see our Comment Posting Guidelines.

568 comments

Comments

Adrienne Anderson says …

I think the Mineral Fusion Highlighter / Bronzer brings out my natural glow!

Neelam says …

I have a nice smile. Although I have never used lipstick but I guess highlighting lips may help avert attention from blotchy cheeks.

Theresa says …

I'm proud to have inherited my mother's twinkling green eyes and would use Mineral Fusion to highlight them!

Darlene C says …

I guess it all depends on how you feel that day. Do you want to show off your eyes & make them them pop or have beautiful moist lips or just highlight those great cheekbones. A girl like to have options and what better way than with make up that not only compliments us but also makes us age better. :)

Michelle says …

My best feature is my eyes. I love mineral make-up, and I'd love to try this one!

Soo Pal says …

This would be perfect for the upcoming Holidays!!

Beth says …

My best feature is my high cheekbones. I use mineral makeup to highlight them.

Kathy says …

The features I would most like to highlight are my high cheek bones and my heart shaped lips. Since I'm not 18 any more :) I want to age as gracefully as possible. I have recently been switching over to more natural make up without all the chemicals, so I would be honored to try some of these fine cosmetics!

Janelle says …

I'd like to highlight my eyes.

Melissa says …

Cheeks with a fresh healthy glow!! This is what I would highlight.

Gina Lecy says …

I think my dark brown eyes are my best feature and like to make them beautiful!

Laura says …

Sunny CO greetings! I wonder if I will ever feel the confidence of 'knowing' how to feel a sense of beauty inside...I am graciously over the age of 45 now and growing in finding peace, simplicity, JOY. I relaxed and enjoyed this video-simple wholesome beauty tips! You suggested a statement of what feature would be enhanced with natural makeup. People have said my smile is genuine, and that my eyes are a pretty shade of blue(though they fade to grey at times). I never took value in a smile compliment-thought that was a weak compliment when all the 'pretty' girls were just bombshells in their own way. That would never fit my personality though! SO, in response to your request, I would try to make the most of my smile to reach others and to make my eyes as good as possible . Thankyou for your tips and your generosity of a give-away, even if I am not the one who receives it.

Melanie Holbert says …

I'm 54 and I want to look like I am 44 (o.k., how about 34........) My best feature is my desire to find a natural product without looking "made up".

Sarah A says …

Eyes eyes eyes!

Debbie E. says …

People comment on my nice cheekbones (thanks Mom!) so I'll go with that. Personally I love my eyes, the windows of the soul. I do rock a pretty nice cat face at Halloween, with my cheek bones. Never tire of playing dress-up on Halloween.

Amanda says …

I like to accentuate my eyes.

Nicola Adams says …

Wow, cool contest! I have been wanting to try all natural makeup. :) I would like to highlight my eyes I guess...maybe by concealing the dark circles! :)

Cathy S. says …

I like to highlight my lips! Sometimes that is all I have time for! Thanks for the great giveaway!

steph says …

I would love to have some new colors for my green eyes!

Gina K says …

I am not truly sure what my best feature is. I think first starting with the right make up is the best place to start something to bring out that natural look but enough coverage to hide those imperfections.and makes me feel happy and comfortable.

Debbie says …

I would love to try the kit to highlight my eyes. I have not been able to find any good natural products for my eyes, so this kit would allow me to use a natural eye pencil!

kathy says …

Thank you for this awesome opportunity to try this natural, toxin free makeup. I have been experimenting with mineral makeup and have not found the right brand yet. I do love the natural, minimal look and would love some tips on playing up my good skin. I feel this makeup could provide me with the right coverage to suit my age (52) yet give me the right spark so that I won't look overly "painted."

Carin says …

My eyes.

Kimberly says …

They say the eyes are the window to the soul. I love my eyes, long lashes and the most beautiful color green. I have my Momma's eyes!!

Carmen Andrews says …

My best features are my big deep set brown eyes and curly eyelashes.

Rachel says …

My hazel green-brown eyes! They pop with plum-colored eye makeup.

Vicky says …

my eyes!

Krista Munster says …

As a former Estee Lauder rep, I'd love to try some lighter makeup!

Karen Spratt says …

I would love an opportunity to try the mineral fusion makeup. I wear very little make up and only use natural products. I am 54 years old and feel I should make more of my blue eyes and skin, which have always been my best features. I think the radiance illuminating powder would be a nice addition to my regular blush routine and the eye pencil would help to emphasize my eyes. I have never worn lip gloss just regular lipstick so again, all new to me. Thank you for offering such a nice opportunity to your customers.

carrie obrien says …

I like to play up my eyes, and under emphasize my thinner lips.

Magan says …

I think my best feature are my big blue eyes.

Catherine Ingram says …

My best feature would be my blue eyes I inherited from my mom's side of the family and that my children & grandchild all inherited also! Love to play them up, especially in the Fall with earthtone eyeshadows & vibrant Fall clothing!

Christina says …

I love keeping this simple, and I honestly think the best facial feature is fresh, clean, luminous skin; eyes and lips are the frame. Also, we all have "flaws" and "imperfections" that I think add to our beauty, like freckles and even fine lines that match our faces and ages. Trying to cover them up and hide those features often looks unnatural, which I why I love natural, light cover that blends skin tone but doesn't try to create a whole new face.

Jana B. says …

I love my eyes! They are big and a mix of brown and green in color. It's fun to learn new ways to play them up.

Debra Davidson says …

My eyes ;)

Philana Cunningham says …

Have been using Mineral Fusion products for about a year and am really enjoying them. A friend is now using some too. Thank you!

Lindsey K says …

I love to highlight my bright blue eyes. They are very sensitive, so I'm glad that high quality natural makeup is becoming more available!

Amy says …

I love how light blue my eyes are. But because I have such pale skin, the dark circles under my eyes never seem to go away, and everything I tend to do to cover it looks TOO covered and unnatural. I would love to see if this product could help me show off my eyes, not the dark circles beneath them!

Teresa bauan says …

I would love to highlight my eyes and try the mineral fusions makeup.

Aimee Krise says …

I'd probably have to say my eyes. They're a kind of blue-grey; very unique for my family!

Yvonne Sager says …

I love to use makeup to highlight my eyes and make them stand out. Since your eyes are the windows to your soul, I enjoy making them more beautiful with Mineral Fusion makeup.

Lynn Jacobs says …

Mineral Fusion has the best skincare products.

ARlene Pappalardo says …

I would highlight my eyes. They need a boost. But when they are made up - everything else comes together.

sarah lillie says …

I want to highlight my eyes. I always have dark circles under my eyes no matter how much sleep I receive.

jenny ellis says …

let us all embrace our natural beauty.

Katie says …

My eyes have a great feature of changing from olive to light brown. I highlight with light black mascara and eyeshadow in purple or gold tones. I usually go with minimal blush and chapstick to complete the look.

suchetha says …

I like to highlight my eyes and go light on my lip color.

Stephanie Patterson says …

My big eyes and super long eyelashes.

Linda Ramos says …

I love to play up my eyes. Its all about mascara for me. :)

Shannon Oliver says …

My best feature is definitely my eyes- I'd love to try the eye pencil. And as someone who suffers from rosacea, I'm really interested in trying more mineral based skin care and makeup products. They're much kinder to sensitive skin and simple to blend, even for us fair-skinned ladies!

Pages