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Fig Food Co.

We love our producers, suppliers and vendors and we think most of them have some pretty interesting stories behind their products too. We’ll be sharing some of our favorites here in an ongoing series. Read on for a chance to win a $50 gift card. Fig Food makes delicious soup. If you’ve tasted it, you may already know this — but did you know that in every batch of organic, kosher soup, someone has thought about how to pack in the most organic plants possible? “The choices we made around being kosher, being organic, using a new package; it all comes from my own personal passion and wanting to leave a legacy of making the world a better place,” says Joel Henry, founder and owner of Fig Food. Every choice that Henry has made can be traced to this philosophy, from the seasoning of their soup, the decision to go organic to naming the soups after the areas from which they draw flavor inspiration. (Tuscan White Bean, Yucatan Black Bean and Umbrian Lentil are a few examples.) “Part of making the world a better place is about reconnection; connecting to the farmer, connecting to other people,” says Henry. “I thought if we named the soups with cool names, people would explore the regions to see what they stood for.” When Henry made the decision to go organic, he asked himself, “ ‘Is it more important to get more people access to plant-based foods and be conventional, or be organic?’ To me, organic growing practices are all about a better environment, and so if I have healthier people in an environment that’s declining, that didn’t sit well.” And so it was. Their lightly salted soups are organic, plant-based and tasty. Have you ever considered all of the thought that goes into the soup you’re eating? Let us know about your thoughts on Henry’s soup philosophy. Watch the slideshow above and leave a comment with your answer by October 25th. One comment will be chosen at random to win a $50 gift card to our stores.

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501 comments

Comments

Jan says …

Organic, sustainable, AND delicious?!? That's like the trifecta of healthy eating!

Sara B. says …

Having low sodium soups give us the choice to eat healthy with great taste! Love labels with words I can pronounce!

Linda Pollock says …

I loved the video. It feels so good to make your soup personal. Made by someone who cares and puts joy and soul into making that which goes into my body. Everything is selected, chopped and packaged with consciousness. This is the way our world should be. Caring....personal...conscious.

Alix says …

I believe in only eating healthy organic foods. Reading how Henry's soups are made to be healthy, organic, low sodium and care about the environment...here I come.

Marcia Cooper says …

Soups are the mainstay of our lives. My husband is a diabetic, has heart and kidney problems and finding wholesome food witihout harmful additives is a constant challenge to "eat the right thing." Without hesitation, the Fig soups are his faborite! And they're good for him, too!

Marcia Cooper says …

Soups are the mainstay of our lives. My husband is a diabetic, has heart and kidney problems and finding wholesome food witihout harmful additives is a constant challenge to “eat the right thing.” Without hesitation, the Fig soups are his faborite! And they’re good for him, too!

Venus Kalami says …

I really appreciate Fig Foods' whole and healthy approach to their soups. What more could you want from a soup? :)

heather says …

i 100% agree. what you get in your cooking is only as good as what you put into it. and although that's great for our tastebuds...it's the most important for our bodies!

Jeanne says …

Great philosophy! Loving, fresh, organic, thoughtful. This is why we choose to shop Whole Foods!

Vania Drewelow says …

The company philosophy is inspiring, adding to that the soup is tasty , healthy and organic. Thank you for offering this great soup to us.

Melissa says …

Good for them! Considering all that goes into it, it has to fab!

Michael Patton says …

As a AIDS and Cancer survior local oranic foods offer the most healty nutrinal choices, and I consider part of thearpy.

Joan says …

I really enjoy soups especially in the fall and winter. I appreciate Henry's approach to make soup with all the ingredients that look good and are local (organic). I will definitely try Fig Food Co. soups.

Ken says …

Its cool to make the world a better place and make people healthy at the same time.

Ruth Smither says …

I've never tasted Fig Co soups but from what I've seen I know I would like them. I am always looking for low sodium and organic products. Would love to win this so I can explore your foods. Do you make any products with figs in them? I recently tasted a fresh fig from Whole Foods and loved it!

Rachel S. says …

Low sodium soups full of robust flavors!! I love Fig Food soups. My favorite is Tuscan White Bean soup!

Julia says …

It's nice to eat soup that tastes like what you see (veggie chunks) as opposed to what you don't (salt).

Barry says …

I'm very happy to learn about these soups; sounds exactly like what I've been looking for: organic, vegan, plenty of protein and vitamin A, BPA-free packaging, and no saturated or trans fat. Glad to hear that they taste good as well!

Malia Yoshioka says …

I love the idea of naming the soups for the regions that inspired them!

Blanca Venegas says …

Your condensed split pea soup is my favorite! So delicious and healthy:) and thats coming from a chef!

Peg Whitten says …

cAN'T WAIT TO TRY THEIR SOUPS.

lorraine mabbett says …

Thannks - I will seek out this soup next time I'm in the store.

Kay Anderson says …

What a wonderful philosophy - " to make the world a better place." If we all felt that way, the world would be a better place.

Michelle Hussey says …

As someone who makes her own soup in the winter, I do think a lot about what goes into my soups, but also when I am enjoying someone else's soup as well. When someone has put that much love into their soup, you can taste it. It has the right amount of flavoring and I always find myself trying to guess what exactly have they put in it for spices. And what better way to get more organic ingredients into people's diets than soup? I agree with Joel Henry's philosophy. That is some serious love he puts into the creation of his soups. I have not tried Fig Food Co. soups as of yet, however I plan on heading out this weekend to get some as I love a good bowl of soup for these sort of cool Fall days we are having where I live.

Monique Marissa Lukens says …

I and my fiancee are vegan, 75% raw vegan. Even though I know that the digestive enzymes and nutrients remain in plant-based foods not cooked over 118 degrees Fahrenheit, there's nothing like a good cup of soup on a chilly day to make you feel nourished and cozy. I am startled that I have now found a co. that is not only totally plant-based, but also organic. Eating organic is so important for the body. All the chemicals placed on our foods are slowly, and in some cases "quickly" causing cancer. People will soon have a one in two chance of being diagnosed with cancer, and much of this is due to the food eaten. Joel Henry's soups take that stat into account and only select plant-based foods, which are natural, and toxin free. I am impressed and blessed to know there is such a line of soup on the market as "Fig Food Co." Thank you, Joel Henry and family. You have touched many people's lives, saved their health, saved the environment, and I wish you to expand your product line even further...perhaps some raw soups (: Thank you!

Richard Bollinger says …

As a professional cook, I am impressed by Henry's philosophy and am eager to try his soups.

Jill Connolly says …

Powerful punch of veggies—sounds flavorful and healthy. Maybe there's even a fig in the soup from time to time?

RobinM says …

Conscious eating requires conscious preparation.

Bonnie Doherty says …

We were given samples of Fig Soup when we took the tour of our Whole Foods in Marietta, Georgia before it opened. I have to say the Wheatberry Soup is excellent. I am a big fan and purchase it everytime I go to Whole Foods. If you haven't tried it, you should.

Kristine says …

Yes, I do consider all of the thought that goes into the soup I am eating. That is why I make raw organic vegan soup!

Wendy says …

I haven't tried these soups yet but now I will!

Elizabeth says …

I am very picky about canned soup and they tend to be expensive. In my experience, the best ones are packed with salt. This sounds like a healthy--albeit expensive--alternative. I would give the company a shot with my giftcard, for sure!

Becky Miller says …

I wish all companies would give such thought to their product and packaging!

gregg says …

The overall thought put into this business is great.

Debbie says …

Amazing looking soup. I make many soups from scratch and welcome an easy, fresh and healthy alternative to have on hand in our pantry for instant use. We will give your soups a try.

Patty Clark says …

I have been searching for low salt soups with great taste. When I was shopping yesterday I scanned the soup aisle and compared the low salt soups. Our favorite autumn soup is tomato. I bought yours! It is DELICIOUS! The taste reminds me of my grandmother's homemade tomato soup! Yahoo for FIG soups! Keep inspiring other food producers with your great philosophy!

Katherine says …

<3 ! is all i can say

JW says …

I think it's a decent one

Christine says …

It's refreshing to hear someone talk about their food so passionately.. It's nice to know that packaged food can sometimes have the same thought process as myself in terms of feeding my family.

Jenna Coker says …

I've never heard of this soup but it sounds like a great product with lots of passion and concern for healty, fresh eating. I'll have to try some!

J. B. Van Wely says …

This is the first I've heard of Fig Food, but it hits all the buttons. I haven't yet finished my first cup of coffee for the day and my mouth is watering for Soup!

jessie Bhutani says …

I love fig soups. What a great idea to name a soup so wonderful. And its nice to find a company that makes soups with less sodium. This is great especially with lots of package food that contain tons of sodium so less is even better and a healthy choice. Kudos for Fig soups.

Amy says …

I had never head about this company until today. Am looking forward to trying some of their soup!

Aerin says …

I love the philosophy of Fig Food soups and they taste great! If you can make your own soup then this is the next best thing.

Carol R. says …

Working with people and always asking yourself, "what's the best choice?" Words and foods to live by. And when it comes to soup ... low sodium is key. So many soups claim to be healthy but are way too salty. Thank you, Fig Foods!

karen says …

I can't wait to try 'Fig Food', we're always looking for healthier versions of foods that are tasty.

Beth M. says …

I havent tried these soups but I will definitely be looking for them this weekend! I admire Henry's soup philosophy. It's companies like Fig Food that I have so much respect for because they're goal not on making money but on providing food that is healthy, organic and better for the environment. When you see a company like this put so much effort and thought into their product, you want to support them.

Carissa says …

I appreciate that he thinks all the way back to the source when choosing his ingredients. I always think soups I make taste better when the ingredients come from my garden.

Jodi Castallo says …

It is really the only way to live sustainably and healthy. When I buy something I do consider all of the thought tha goes into a product rather then just being massed produced for profit.

Aimee says …

What a wonderful philosophy! I love soup, and am always looking for healthier options. I loved what he said about the use of salt.

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