Whole Story

The Official Whole Foods Market® Blog

Try Something New in August

I work for a grocery store and even I can get stuck in a shopping rut. I know what my family and I like and as I wander down the aisles I pull the familiar boxes, bottles and bags. Either I don’t notice anything else or if I do spot something new, I don’t always have the nerve to try it. That’s why product recommendations are always helpful. So, I’ve asked our Grocery Team to tell me what new products they’re excited about. Here’s a list of some of their top picks for August. Click on the product name and you’ll be able to add the products to your online shopping list, plus see what others are saying about them and even rate them yourself. So, turn off your shopping autopilot and give some of these new products a try: Field Roast Frankfurters These meatless, vegan dogs have a satisfyingly meaty texture and are naturally seasoned to perfection. Nestled in a 1920s converted brick dairy in one of Seattle’s historic districts, the Field Roast Grain Meat Company specializes in delicious and protein-packed foods made with fresh vegetables, bold spices and simple practices. Seaweed Iceland Atlantic Kombu Nutrient-rich kombu (a variety of seaweed) is easily added to your favorite foods, and it imparts a distinctive flavor known as “umami” (a Japanese word for the fifth taste, in addition to sweet, sour, bitter and salty). Toss this sea vegetable into soups, stews, sauces or veggie dishes. Harvested in pure Icelandic waters and dried using geothermal energy. Seaweed Iceland Dulse This nutrient-rich sea vegetable can be enjoyed as a snack right from the package, as topping for salad, fish or meat dishes, and cooked in soups, sauces and casseroles. Seaweed Iceland harvests wild dulse by hand and dries it using geothermal energy. Laurel Hill Lentil Medley Add festive color to any meal with this lively and hearty blend of Petite Crimson, Golden, Black Beluga, Spanish Pardina and Ivory White Lentils. Lentils are a vegetarian source of protein and can be used in soups, side dishes, mixed with rice or made into a salad. Laurel Hill is a family business that spans three generations. Laurel Hill Farro If you love grains and haven’t tried farro, you’re in for a nutty-tasting treat. Grown in Italy, farro is a pure form of wheat with the husk intact. It’s been a staple in the Mediterranean diet for centuries, and its satisfyingly firm, chewy texture makes it incredibly versatile. Use it in salads, soups, sides and risotto-type dishes. Siggi's Filmjölk Probiotic Yogurt Drink Discover drinkable filmjölk (say FILM-yoke), a Scandinavian dairy tradition. This yogurt-like beverage delivers probiotics in three tasty flavors: Plain, Strawberry and Pomegranate & Passion Fruit. Made with real fruit and little sugar. Wallaby Organic Joey Lowfat Yogurt for Kids Kids love Wallaby’s creamy, Australian-style yogurt just as much as grownups, so the family-owned company created a blended yogurt sized just right (4 oz) for little hands and mouths. It’s also completely smooth with no fruit pieces and loaded with protein, calcium, vitamin D and probiotics. Spot's Stew Toy/Small Breed Dog Food Now there’s a special Spot’s Stew formula especially for the littlest furry friends weighing 2 to 25 pounds. Small dogs have less body mass, smaller mouths, shorter digestive tract, longer life expectancy and higher energy needs. This balanced meal addresses all these factors with a delicious blend of whole food ingredients, including fresh chicken, whole eggs and pea protein. Have you recently found a new favorite? Got a recommendation for an interesting product? Let us know in the comments below.